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This Year’s Coachella Featured Immersive AR Portals

VRScout

Meta used the magical event to announce a new partnership that brought Girls Who Code , RCA Records , and Instagram influencer/musician Becky G together for a one-of-a-kind program designed to educate young women of color about the fundamentals of coding and augmented reality (AR) development. To learn more about Girls Who Code, click here.

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Immersive Technology Beyond Gaming: How Is It Changing Financial Services?

ARPost

Immersive technology is a game-changer for the financial service industry. Even traditional financial institutions are adopting emerging solutions to stay relevant. From improving financial literacy and employee training efficiency to enhancing customer support, immersive tech offers a range of benefits to those who implement it.

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You Can Now Donate Blood While Immersed In Mixed Reality

VRScout

According to America’s Blood Centers , the United States has been suffering from a noticeable lack of blood donors below the age of 30 over the past 10 years; roughly 30% to be more exact. Sandhu, CEO of Stanford Blood Center and chairperson of Blood Centers of America. Nervous around needles? Mixed reality is here to help.

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Boston’s Rose Kennedy Greenway Is Now One Of The Largest AR Exhibits In North America

VRScout

Exploring Boston’s past via an AR time machine. If you are familiar with Boston, then you know all about the Rose Fitzgerald Kennedy Greenway , a stunning strip of land filled with beautiful gardens, promenades, plazas, and fountains that takes you through multiple Boston neighborhoods, from Chinatown all the way to Boston’s North End.

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Immersive Learning: Expert Roundtable

XR Today - Virtual Reality

Training and education continue to lead the enterprise-grade AR/VR/MR technology sector. XR finds a keen home in training and learning thanks to the technology’s unique ability to create immersive spatial environments for trainees that can cover a broad number of use cases. Immersive training has been proven to be effective.

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San Diego Padres and Motorola Partner for AR Fan Experience

ARPost

The Major League Baseball club and the telecommunications company worked together on a unique AR fan experience. The Motorola Hall of Fame augmented reality experience was built with Qualcomm’s Snapdragon Spaces XR Developer Platform , motorola edge+, and Lenovo ThinkReality A3 AR glasses. Fans no longer want to be passive spectators.

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XR Advertising Case Study in Focus: VIVE and Rinnai America

XR Today - Virtual Reality

Let’s take a look at how VIVE and Rinnai America transformed the advertising space. Notably, Rinnai has also become one of the top selling brands of tankless gas water heaters in North America during recent years. Introducing a New Solution to Modern Customers. Embracing the Power of Virtual Reality.

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