Hundreds of people lined up anxiously waiting to snag a few – bringing them unknowingly face to face with Snapchat’s augmented reality platform. At a fundamental level, augmented reality is based on pattern detection. MORE
That must have been the thought going through Victor Skobov’s head as he began converting the output of an ultrasound machine found in a dumpster into a real-time augmented reality overlay. News Agumented Reality AR DIY Medical Ultrasound Vuforia AR MORE
Piloted by Toms River Municipal Utilities Authority in New Jersey, the technology is a practical application of augmented reality, allowing the user to ‘see’ utility lines under the street in real-time. MORE
Philips is now developing real-time augmented reality technology to guide spinal surgery and make it less invasive, the Dutch company announced last week. AR and virtual reality are seeing continued applications in surgery. News Augmented Reality Philips Spinal Surgery Surgery MORE
The online retailer considers using augmented reality to help you settle on that new couch. Recent Amazon Studios job postings show that the retailer is currently building out a mixed reality team, “focused on defining next generation platforms and content.” MORE
Combining traditional body art with augmented reality, Skin Motion has developed an AR app that converts audio into a readable soundwave. He then filed a patent for augmented reality tattoos and Skin Motion was officially born. MORE
Ahead of this highly anticipated event, Zappar has launched its own Royal Wedding offering with a tech twist; an Augmented Reality (AR) t-shirt by British designer Philip Normal. The post Experiencing the #RoyalWedding in Augmented Reality appeared first on Tech Trends. MORE
Augmented reality (AR) became more widely known after the success of Pokémon Go in 2016. In typical Microsoft style, their flagship mixed reality product HoloLens tends to cater to the enterprise market. News Apple AR Augmented Reality Disney Facebook Microsoft Snap MORE
Navy is turning to augmented reality to boost the precision and speed of its gunners. Unified Gunnery System Augmented Reality — GunnAR for short — feeds commands from a gunnery liaison officer alongside weapons system data right into a sailor’s eyes. The U.S. MORE
Apple is working with third-parties such as IKEA, Lego, and Niantic to use ARKit, with Apple showing an improved Pokémon Go on stage that looks to actually utilize augmented reality to bring the game to life. MORE
It seems the DPRK is stepping into augmented reality ed tech—but is their latest contraption a copy? North Korea also showed an interest in virtual reality last year when they announced a new “ Virtual Reality Science Lab.” MORE
“We’re making the camera the first augmented reality platform.” ” Facebook’s annual F8 developer conference kicked off today with Mark Zuckerberg taking the stage and announcing the company’s latest efforts in augmented reality. MORE
In previous years, festival-goers who ordered their passes all the way back in January received unique ticket boxes featuring everything from intricate pop-up dioramas of the festival-space, to cardboard virtual reality goggles accompanied by an impressive VR mobile app. MORE
Michael Abrash, Chief Scientist at Oculus, as-ever delivered an inspiring presentation at today’s F8 conference, this time on the topic of Augmented Reality. The post Oculus Chief Scientist: How and When Augmented Reality Will Transform Our Lives appeared first on Road to VR. MORE
That’s precisely why Elder Games, a team of dedicated D&D enthusiasts, are looking to evolve the RPG with augmented reality, bringing your next campaign to life in an entirely new way. MORE
Google reveals new prototype that lets you share interactive augmented reality assets online. Reza Ali and Josh Carpenter work on Google’s Daydream WebXR team—a group working to integrate more virtual and augmented reality elements into everyday web browsing. MORE
Finished or not, AssembleAR is an interesting idea and proves that the future self-assembly manual for IKEA – as well as other step-by-step manuals – could have a life in augmented reality, and end up saving us all a lot of time and frustration. MORE
With a deep background in creative design and mobile games, he co-founded the Venture Reality Fund with Marco DeMiroz in the beginning of 2016 – after becoming convinced of the power of virtual reality when he accidentally cured himself of a fear of heights while developing a VR experience. MORE
The reality is that even today’s best portable AR headset dev kits still have very limited fields of view (far from the field of view of today’s VR headsets, which some still feel is lacking!). MORE
Truth is oftentimes stranger than fiction, but because wide-spread, photorealistic augmented reality is still in the realm of science fiction rather than science fact, we usually defer to the storytellers and visual effects gurus to explore the possibilities. Augmented Reality News MORE
Friday was a historic day for virtual and augmented reality. Permits shall be required before any company may introduce a location-based augmented reality game into the Parks, effective January 1, 2017. MORE
Zuckerberg maintains that the smartphone will be Facebook’s first big leap into building the future of AR, triumphantly announcing that the camera will be “the first augmented reality platform.” MORE
As part of a $200 million effort to revamp the company’s shrinking profits with new technology, the Chinese search giant launched an augmented reality (AR) lab Monday in Beijing. The platform uses sophisticated computer vision and deep learning to understand and then augment a scene. MORE
The new platform features several significant improvements, but the most impressive innovation is by far the incredibly smooth augmented reality. The post Lenovo Starts Shipping Augmented Reality Enabled Google Tango Phone appeared first on VRScout. MORE
With over 600 patent claims for the technology, the Meta team now offers us a truer vision of their future of reality. I spoke with Meta's evangelist extraordinaire Ryan Pamplin about what its like to be part of an award winning AR company making the term Augmented Reality fashionable. MORE
The video interviews were produced by Elle, with the augmented reality activation being powered by HuffPost RYOT and Verizon’s proprietary platform Envrmnt. The post ELLE Brings Augmented Reality To Magazine Cover appeared first on VRScout. MORE
A new generation of iOS augmented reality apps are coming. Apple is jumping firmly into the world of augmented reality. In many ways, Apple is trying to keep up with competitors like Google, who already have their Tango augmented and mixed reality platform. MORE
We are already living in mixed reality, and what our human eyes see is now amplified by what technology can show us. To ultimately succeed at mixed and augmented reality, here are four things that your brand must consider: 1. News AR Augmented Reality Mixed Reality MORE
“U sing Wavy and augmented reality to offer fans something different would be incredibly helpful for musicians to stay on the radar of music fans as well as make them stand out from the crowd.” News AR Augmented Reality iOS Music Wavy MORE
Immersive Authority can design custom augmented-reality solutions for consumers to experience on their mobile/table device, or on large venue screens, where real-world objects are tracked, [.]. The post Augmented Reality appeared first on Immersive Authority. MORE
Apple’s massive leap into augmented reality with no additional sensors or hardware, only the phone in your pocket, seemingly opened up the largest AR platform in the world overnight. ARCore: Augmented reality at Android scale. AR is happening. MORE
FX promotes its new X-Men-related show with cool augmented reality art murals. ” If you feel like owning some of the art yourself for later viewing, posters featuring the augmented reality imagery will be given away at 56 different comic shops across the U.S MORE
This means you won’t need a headset to play, as the iPhone acts as an augmented reality window. The post iPhone & iPad Users Can Now Play ‘Star Wars’ HoloChess in Augmented Reality For Free appeared first on Road to VR. MORE
Ubiquity6 , an augmented reality startup only a few months out of stealth, today announced a $10.5M The post Augmented Reality Startup Ubiquity6 Emerges from Stealth With $10.5M MORE
Zappar, a London-based developer in the Augmented Reality space, is announcing the closing of its Series A funding round. They have also successfully crowdfunded a Google Cardboard-inspired $30 Mixed Reality solution called ZapBox. MORE
AR augmented reality creatures pantomime MORE
After all, we already got an eye-full last year during a Microsoft promo for their Mixed Reality platform. The post Microsoft Patents Wand-Like Augmented Reality Controller appeared first on Road to VR. MORE
If your device is able to update ( check here ), that means you may be getting a number of features like an optimized App Store and a sleeker user interface, but it also means you can start to delve into the world of augmented reality too. MORE
The post Amazon Brings Augmented Reality Product Previews to iOS App appeared first on Road to VR. AR Industry ARKit News Amazon amazon ar shopping amazon ar view apple apple arkit augmented reality shopping‘Try it before you buy it’, the old adage goes. MORE
In a galaxy not so far from Central Park, the Golden Gate Bridge, and the Eiffel Tower, Star Wars comes to life through augmented reality. Disney has been making major moves in Augmented Reality in 2017. News AR Augmented Reality Disney Movies Star Wars MORE
A bookstore in Boston celebrated its 300th birthday with an augmented reality makeover. The post Augmented Reality Revives 300-Year-Old Boston Bookstore appeared first on VRScout. News AR Augmented Reality Boston Historic Boston Incorporated Old Corner Bookstore Vuforia MORE
The music recognition app is stepping beyond just identifying songs and TV to now include branded augmented reality experiences. The post Shazam Launches Augmented Reality Brand Platform appeared first on VRScout. News Advertising Augmented Reality Shazam MORE
Discovering and diagnosing cancer may have just become much easier thanks to augmented reality. Google Research this week revealed an AR microscope (ARM) capable of detecting cancerous cells in real-time with the help of machine learning. MORE
Augmented Reality Related Topics Road to VR
MARCH 27, 2018
Piloted by Toms River Municipal Utilities Authority in New Jersey, the technology is a practical application of augmented reality, allowing the user to ‘see’ utility lines under the street in real-time.
VRScout
APRIL 24, 2018
That’s precisely why Elder Games, a team of dedicated D&D enthusiasts, are looking to evolve the RPG with augmented reality, bringing your next campaign to life in an entirely new way.
Road to VR
SEPTEMBER 29, 2017
The reality is that even today’s best portable AR headset dev kits still have very limited fields of view (far from the field of view of today’s VR headsets, which some still feel is lacking!).
VRScout
AUGUST 29, 2017
Apple’s massive leap into augmented reality with no additional sensors or hardware, only the phone in your pocket, seemingly opened up the largest AR platform in the world overnight. ARCore: Augmented reality at Android scale. AR is happening.
VRScout
JUNE 18, 2017
Augmented reality (AR) became more widely known after the success of Pokémon Go in 2016. In typical Microsoft style, their flagship mixed reality product HoloLens tends to cater to the enterprise market. News Apple AR Augmented Reality Disney Facebook Microsoft Snap
VRScout
OCTOBER 10, 2016
The video interviews were produced by Elle, with the augmented reality activation being powered by HuffPost RYOT and Verizon’s proprietary platform Envrmnt. The post ELLE Brings Augmented Reality To Magazine Cover appeared first on VRScout.
VRScout
JANUARY 11, 2017
With a deep background in creative design and mobile games, he co-founded the Venture Reality Fund with Marco DeMiroz in the beginning of 2016 – after becoming convinced of the power of virtual reality when he accidentally cured himself of a fear of heights while developing a VR experience.
VRScout
APRIL 16, 2018
“U sing Wavy and augmented reality to offer fans something different would be incredibly helpful for musicians to stay on the radar of music fans as well as make them stand out from the crowd.” News AR Augmented Reality iOS Music Wavy
Road to VR
AUGUST 27, 2017
After all, we already got an eye-full last year during a Microsoft promo for their Mixed Reality platform. The post Microsoft Patents Wand-Like Augmented Reality Controller appeared first on Road to VR.
Road to VR
NOVEMBER 3, 2017
The post Amazon Brings Augmented Reality Product Previews to iOS App appeared first on Road to VR. AR Industry ARKit News Amazon amazon ar shopping amazon ar view apple apple arkit augmented reality shopping‘Try it before you buy it’, the old adage goes.
Road to VR
APRIL 18, 2018
This means you won’t need a headset to play, as the iPhone acts as an augmented reality window. The post iPhone & iPad Users Can Now Play ‘Star Wars’ HoloChess in Augmented Reality For Free appeared first on Road to VR.
VRScout
MARCH 17, 2017
In previous years, festival-goers who ordered their passes all the way back in January received unique ticket boxes featuring everything from intricate pop-up dioramas of the festival-space, to cardboard virtual reality goggles accompanied by an impressive VR mobile app.
VRScout
JUNE 5, 2017
A new generation of iOS augmented reality apps are coming. Apple is jumping firmly into the world of augmented reality. In many ways, Apple is trying to keep up with competitors like Google, who already have their Tango augmented and mixed reality platform.
Road to VR
MARCH 29, 2018
Ubiquity6 , an augmented reality startup only a few months out of stealth, today announced a $10.5M The post Augmented Reality Startup Ubiquity6 Emerges from Stealth With $10.5M
VRScout
MARCH 25, 2018
We are already living in mixed reality, and what our human eyes see is now amplified by what technology can show us. To ultimately succeed at mixed and augmented reality, here are four things that your brand must consider: 1. News AR Augmented Reality Mixed Reality
VRScout
NOVEMBER 12, 2016
Hundreds of people lined up anxiously waiting to snag a few – bringing them unknowingly face to face with Snapchat’s augmented reality platform. At a fundamental level, augmented reality is based on pattern detection.
VRScout
SEPTEMBER 6, 2017
In a galaxy not so far from Central Park, the Golden Gate Bridge, and the Eiffel Tower, Star Wars comes to life through augmented reality. Disney has been making major moves in Augmented Reality in 2017. News AR Augmented Reality Disney Movies Star Wars
VRScout
JANUARY 20, 2017
Philips is now developing real-time augmented reality technology to guide spinal surgery and make it less invasive, the Dutch company announced last week. AR and virtual reality are seeing continued applications in surgery. News Augmented Reality Philips Spinal Surgery Surgery
UploadVR
APRIL 20, 2018
Discovering and diagnosing cancer may have just become much easier thanks to augmented reality. Google Research this week revealed an AR microscope (ARM) capable of detecting cancerous cells in real-time with the help of machine learning.
VRScout
MARCH 8, 2017
The music recognition app is stepping beyond just identifying songs and TV to now include branded augmented reality experiences. The post Shazam Launches Augmented Reality Brand Platform appeared first on VRScout. News Advertising Augmented Reality Shazam
Road to VR
JUNE 5, 2017
Apple is working with third-parties such as IKEA, Lego, and Niantic to use ARKit, with Apple showing an improved Pokémon Go on stage that looks to actually utilize augmented reality to bring the game to life.
VRScout
MARCH 27, 2017
The online retailer considers using augmented reality to help you settle on that new couch. Recent Amazon Studios job postings show that the retailer is currently building out a mixed reality team, “focused on defining next generation platforms and content.”
UploadVR
OCTOBER 1, 2016
AR augmented reality creatures pantomime
Road to VR
APRIL 18, 2017
Zuckerberg maintains that the smartphone will be Facebook’s first big leap into building the future of AR, triumphantly announcing that the camera will be “the first augmented reality platform.”
Road to VR
SEPTEMBER 19, 2017
If your device is able to update ( check here ), that means you may be getting a number of features like an optimized App Store and a sleeker user interface, but it also means you can start to delve into the world of augmented reality too.
VRScout
JANUARY 17, 2017
As part of a $200 million effort to revamp the company’s shrinking profits with new technology, the Chinese search giant launched an augmented reality (AR) lab Monday in Beijing. The platform uses sophisticated computer vision and deep learning to understand and then augment a scene.
Immersive Authority
DECEMBER 4, 2017
Immersive Authority can design custom augmented-reality solutions for consumers to experience on their mobile/table device, or on large venue screens, where real-world objects are tracked, [.]. The post Augmented Reality appeared first on Immersive Authority.
VRScout
AUGUST 23, 2017
It seems the DPRK is stepping into augmented reality ed tech—but is their latest contraption a copy? North Korea also showed an interest in virtual reality last year when they announced a new “ Virtual Reality Science Lab.”
VRScout
MAY 10, 2017
Combining traditional body art with augmented reality, Skin Motion has developed an AR app that converts audio into a readable soundwave. He then filed a patent for augmented reality tattoos and Skin Motion was officially born.
VRScout
JANUARY 25, 2017
FX promotes its new X-Men-related show with cool augmented reality art murals. ” If you feel like owning some of the art yourself for later viewing, posters featuring the augmented reality imagery will be given away at 56 different comic shops across the U.S
Road to VR
JULY 5, 2017
Truth is oftentimes stranger than fiction, but because wide-spread, photorealistic augmented reality is still in the realm of science fiction rather than science fact, we usually defer to the storytellers and visual effects gurus to explore the possibilities. Augmented Reality News
VRScout
APRIL 18, 2017
“We’re making the camera the first augmented reality platform.” ” Facebook’s annual F8 developer conference kicked off today with Mark Zuckerberg taking the stage and announcing the company’s latest efforts in augmented reality.
Road to VR
APRIL 19, 2017
Michael Abrash, Chief Scientist at Oculus, as-ever delivered an inspiring presentation at today’s F8 conference, this time on the topic of Augmented Reality. The post Oculus Chief Scientist: How and When Augmented Reality Will Transform Our Lives appeared first on Road to VR.
VRScout
MAY 18, 2017
That must have been the thought going through Victor Skobov’s head as he began converting the output of an ultrasound machine found in a dumpster into a real-time augmented reality overlay. News Agumented Reality AR DIY Medical Ultrasound Vuforia AR
Cats and VR
JUNE 5, 2017
With over 600 patent claims for the technology, the Meta team now offers us a truer vision of their future of reality. I spoke with Meta's evangelist extraordinaire Ryan Pamplin about what its like to be part of an award winning AR company making the term Augmented Reality fashionable.
VRScout
MAY 8, 2017
Navy is turning to augmented reality to boost the precision and speed of its gunners. Unified Gunnery System Augmented Reality — GunnAR for short — feeds commands from a gunnery liaison officer alongside weapons system data right into a sailor’s eyes. The U.S.
VRScout
NOVEMBER 7, 2016
The new platform features several significant improvements, but the most impressive innovation is by far the incredibly smooth augmented reality. The post Lenovo Starts Shipping Augmented Reality Enabled Google Tango Phone appeared first on VRScout.
Tech Trends VR
MAY 17, 2018
Ahead of this highly anticipated event, Zappar has launched its own Royal Wedding offering with a tech twist; an Augmented Reality (AR) t-shirt by British designer Philip Normal. The post Experiencing the #RoyalWedding in Augmented Reality appeared first on Tech Trends.
VRScout
MAY 5, 2017
Friday was a historic day for virtual and augmented reality. Permits shall be required before any company may introduce a location-based augmented reality game into the Parks, effective January 1, 2017.
Road to VR
FEBRUARY 23, 2017
Zappar, a London-based developer in the Augmented Reality space, is announcing the closing of its Series A funding round. They have also successfully crowdfunded a Google Cardboard-inspired $30 Mixed Reality solution called ZapBox.
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