INDUSTRY INSIGHTS YOUR PEERS ARE READING
One the leading game developers for the PlayStation 4 and Oculus Rift platforms, Insomniac Games, is finally releasing its first major augmented reality title: Seedling for the Magic Leap One. Back in November, we gave our impressions of the game after sampling it at the L.E.A.P. MORE
It’s no secret that Jaunt is stepping back from VR and re-focusing on AR , although we weren’t sure what the one-time cinematic VR company planned on doing with its recently defunct VR business. MORE
A Road to VR analysis of the latest data from Valve’s Steam Hardware & Software shows that VR users on Steam have not only been growing, but are at their highest point in history. MORE
Virtual environments. Real-world racing. Last month we had the opportunity to check out Master of Shapes’ VR go-kart experience, a bold new location-based venture that blends virtual reality racetracks with real-world racing. MORE
German car maker Audi was quick to see the potential of VR and has been experimenting since the early days of VR’s resurgence to see how the tech could be used to enhance the car buying experience. MORE
While a new museum to house the original torch of the Statue of Liberty is under construction on Liberty Island and scheduled to open in May 2019, New York Times readers can now view the sculpture in their own space through augmented reality. MORE
On Thursday, Magic Leap decided to step up its efforts to foster its developer community by launching the Independent Creator Program. MORE
In a previous tutorial, we were able to place the Mona Lisa on vertical surfaces such as walls, books, and monitors using ARKit 1.5. By combining the power of Scene Kit and Sprite Kit (Apple's 2D graphics engine), we can play a video on a flat surface in ARKit. MORE
While many retailers have introduced try-before-you-buy features in their apps, Walmart has gone in another direction by bringing shoppers an augmented reality tool to help them compare products they want to buy. Available exclusively for iOS (app versions 18.20 MORE
On Thursday, yet another piece of the Magic Leap puzzle fell into place at Twilio's Signal developer and customer conference in San Francisco. MORE
Light Field Lab promises the next generation of AR/VR with their headgear-free holographic system. MORE
A funny thing happened on the way to the release of the virtual reality epic Ready Player One — augmented reality grabbed a major piece of the spotlight. Specifically, Microsoft's HoloLens. MORE
While some in the augmented reality space are tweeting about future amazing immersive experiences and others are showing off cool experiments, Microsoft continues to move forward with tangible business solutions right now that show how the HoloLens can improve business. MORE
In their first head-to-head major contract clash, Microsoft has emerged victorious over Magic Leap, as the US Army has awarded a $480 million contract to the HoloLens maker. MORE
Unlike VR, when it comes to augmented reality, describing what an experience is like can be incredibly difficult, primarily because the experiences are even more contextual than relatively static virtual worlds that don't involve real world settings. MORE
Augmented reality headset maker Meta Company unveiled Meta Viewer, its first software application, during its keynote at the Augmented World Expo in Santa Clara on Wednesday. MORE
NASA's Jet Propulsion Laboratory (JPL) may have shown us the first public glimpse of the next-generation HoloLens. In a video published on Oct. MORE
Magic Leap shows up in the weirdest places. Last week, right at the start of World Cup fever, for some reason, the Magic Leap One appeared on a Brazilian television show. MORE
Now that the iPhone XS is officially available for pre-order, Verizon and Apple are giving Snapchat users the opportunity to win the device through an augmented reality scavenger hunt rather than forking over $1,000 for one. Starting on Friday and ending Sept. MORE
Disney’s summer internship program results in a new VR tool aimed at 3D animation. It’s no secret that Disney is constantly looking for new ways to boost the efficiency of their creators. MORE
In recent years, many software publishers have tried to sell the business community on remote meetings via VR, but if social media chatter is any indication, it hasn't taken off in a big way just yet. MORE
Over the last few years, the only thing teased by Magic Leap more than the Magic Leap One itself has been the company's flagship gaming title Dr. Grordbort's Invaders. The game, developed by New Zealand studio Weta Workshop, finally got its debut last week during the L.E.A.P. MORE
Disney Researchers build off an idea from 2011 to develop a new way to puppeteer digital characters in augmented reality. MORE
While you were busy browsing Instagram, composing tweets, or chasing Snapchat updates, an eight-year-old ARKit developer was hard at work on her first step toward taking over the tech world via augmented reality. MORE
With HoloLens and its enterprise-focused software offerings, Microsoft continues to make an impression on companies looking to adopt augmented reality, with Toyota Motor Corporation among the latest. MORE
More resolution in VR isn’t just ‘nice’, it’s a major contributor to immersion. MORE
While most kids his age are busy playing Fortnite, 11-year-old Yumo Soerianto is developing augmented reality games. MORE
All those early prototype images Magic Leap is so fond of showing off are great, but they rank a far second when compared to a new set of images just revealed by Microsoft in relation to the HoloLens. MORE
Images captured by Microsoft's next generation Kinect depth-sensing camera that will facilitate augmented reality experiences in the next version of the HoloLens and give computer vision to untold multitudes of connected devices in enterprise facilities, have made their way into the wild. MORE
A sizzle reel just released by augmented reality cloud company 6D.ai shows off what kind of hyper-realistic AR experiences developers can build with its SDK. MORE
Less than a week after ARKit 1.5 became available to the public through the iOS 11.3 update, the App Store has its first app with AR features (Artsy) to leverage Apple's AR toolkit update. MORE
Amid the opulent and historic confines of Paris, Microsoft is now hosting an exhibit at a local museum that brings a historic map of a Normandy tourist destination to life in augmented reality. MORE
Although the HoloLens is still primarily the domain of developers and researchers, the device is nevertheless on the cutting edge of showing us what will be possible with augmented reality in the coming years. MORE
Magic Leap and AT&T have lifted the lid on multiple parts of their mysterious relationship today. According to AT&T Communications CEO John Donovan, the company is planning to launch a beta version of DirectTV Now for the Magic Leap One in 2019. MORE
Now that its first developer conference is in the rearview mirror, Magic Leap continues to nurture its content development community, this time with an assist from strategic investor and retail partner AT&T. After accepting submissions through Oct. MORE
On Wednesday, the people at Magic Leap finally (FINALLY) decided to give the public a dedicated, slow, feature by feature walk through of the Magic Leap One: Creator Edition. How was it? About as good as it gets without actually getting to see what images look like through the device when wearing it. MORE
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The landscape for mobile augmented reality apps is still mostly filled with utility and gaming apps, but a new entrant into the space is looking to pull children into the mix. MORE
Next Reality AR
JUNE 6, 2018
On Wednesday, the people at Magic Leap finally (FINALLY) decided to give the public a dedicated, slow, feature by feature walk through of the Magic Leap One: Creator Edition. How was it? About as good as it gets without actually getting to see what images look like through the device when wearing it.
Road to VR
DECEMBER 9, 2018
German car maker Audi was quick to see the potential of VR and has been experimenting since the early days of VR’s resurgence to see how the tech could be used to enhance the car buying experience.
VRScout
NOVEMBER 11, 2018
Disney Researchers build off an idea from 2011 to develop a new way to puppeteer digital characters in augmented reality.
Next Reality AR
MAY 31, 2018
Augmented reality headset maker Meta Company unveiled Meta Viewer, its first software application, during its keynote at the Augmented World Expo in Santa Clara on Wednesday.
Next Reality AR
APRIL 10, 2018
Although the HoloLens is still primarily the domain of developers and researchers, the device is nevertheless on the cutting edge of showing us what will be possible with augmented reality in the coming years.
Next Reality AR
APRIL 3, 2018
All those early prototype images Magic Leap is so fond of showing off are great, but they rank a far second when compared to a new set of images just revealed by Microsoft in relation to the HoloLens.
Next Reality AR
DECEMBER 5, 2018
In recent years, many software publishers have tried to sell the business community on remote meetings via VR, but if social media chatter is any indication, it hasn't taken off in a big way just yet.
Virtual Reality Pulse brings together the best content for VR professionals from the widest variety of industry thought leaders.
Next Reality AR
MARCH 28, 2018
After more than a year and a half of silence, the rumors have morphed into reality: Microsoft has finally released an update for the HoloLens. And with that update comes a collection of new features that hint at big plans for the HoloLens this year.
Next Reality AR
MARCH 19, 2018
A funny thing happened on the way to the release of the virtual reality epic Ready Player One — augmented reality grabbed a major piece of the spotlight. Specifically, Microsoft's HoloLens.
Next Reality AR
NOVEMBER 28, 2018
In their first head-to-head major contract clash, Microsoft has emerged victorious over Magic Leap, as the US Army has awarded a $480 million contract to the HoloLens maker.
Next Reality AR
MARCH 30, 2018
While you were busy browsing Instagram, composing tweets, or chasing Snapchat updates, an eight-year-old ARKit developer was hard at work on her first step toward taking over the tech world via augmented reality.
Road to VR
DECEMBER 7, 2018
More resolution in VR isn’t just ‘nice’, it’s a major contributor to immersion.
VRScout
NOVEMBER 4, 2018
Virtual environments. Real-world racing. Last month we had the opportunity to check out Master of Shapes’ VR go-kart experience, a bold new location-based venture that blends virtual reality racetracks with real-world racing.
Next Reality AR
DECEMBER 5, 2018
One the leading game developers for the PlayStation 4 and Oculus Rift platforms, Insomniac Games, is finally releasing its first major augmented reality title: Seedling for the Magic Leap One. Back in November, we gave our impressions of the game after sampling it at the L.E.A.P.
Next Reality AR
NOVEMBER 26, 2018
While a new museum to house the original torch of the Statue of Liberty is under construction on Liberty Island and scheduled to open in May 2019, New York Times readers can now view the sculpture in their own space through augmented reality.
Next Reality AR
NOVEMBER 16, 2018
Amid the opulent and historic confines of Paris, Microsoft is now hosting an exhibit at a local museum that brings a historic map of a Normandy tourist destination to life in augmented reality.
Next Reality AR
APRIL 23, 2018
While some in the augmented reality space are tweeting about future amazing immersive experiences and others are showing off cool experiments, Microsoft continues to move forward with tangible business solutions right now that show how the HoloLens can improve business.
Next Reality AR
NOVEMBER 13, 2018
Now that its first developer conference is in the rearview mirror, Magic Leap continues to nurture its content development community, this time with an assist from strategic investor and retail partner AT&T. After accepting submissions through Oct.
Next Reality AR
APRIL 4, 2018
Less than a week after ARKit 1.5 became available to the public through the iOS 11.3 update, the App Store has its first app with AR features (Artsy) to leverage Apple's AR toolkit update.
Next Reality AR
NOVEMBER 7, 2018
The landscape for mobile augmented reality apps is still mostly filled with utility and gaming apps, but a new entrant into the space is looking to pull children into the mix.
Next Reality AR
MAY 9, 2018
Images captured by Microsoft's next generation Kinect depth-sensing camera that will facilitate augmented reality experiences in the next version of the HoloLens and give computer vision to untold multitudes of connected devices in enterprise facilities, have made their way into the wild.
Road to VR
DECEMBER 7, 2018
It’s no secret that Jaunt is stepping back from VR and re-focusing on AR , although we weren’t sure what the one-time cinematic VR company planned on doing with its recently defunct VR business.
Next Reality AR
NOVEMBER 1, 2018
While many retailers have introduced try-before-you-buy features in their apps, Walmart has gone in another direction by bringing shoppers an augmented reality tool to help them compare products they want to buy. Available exclusively for iOS (app versions 18.20
VRScout
NOVEMBER 21, 2018
Disney’s summer internship program results in a new VR tool aimed at 3D animation. It’s no secret that Disney is constantly looking for new ways to boost the efficiency of their creators.
Next Reality AR
OCTOBER 19, 2018
A sizzle reel just released by augmented reality cloud company 6D.ai shows off what kind of hyper-realistic AR experiences developers can build with its SDK.
Next Reality AR
OCTOBER 11, 2018
Unlike VR, when it comes to augmented reality, describing what an experience is like can be incredibly difficult, primarily because the experiences are even more contextual than relatively static virtual worlds that don't involve real world settings.
Next Reality AR
OCTOBER 11, 2018
NASA's Jet Propulsion Laboratory (JPL) may have shown us the first public glimpse of the next-generation HoloLens. In a video published on Oct.
Next Reality AR
NOVEMBER 15, 2018
On Thursday, Magic Leap decided to step up its efforts to foster its developer community by launching the Independent Creator Program.
Next Reality AR
OCTOBER 17, 2018
Over the last few years, the only thing teased by Magic Leap more than the Magic Leap One itself has been the company's flagship gaming title Dr. Grordbort's Invaders. The game, developed by New Zealand studio Weta Workshop, finally got its debut last week during the L.E.A.P.
Road to VR
DECEMBER 3, 2018
A Road to VR analysis of the latest data from Valve’s Steam Hardware & Software shows that VR users on Steam have not only been growing, but are at their highest point in history.
Next Reality AR
NOVEMBER 12, 2018
With HoloLens and its enterprise-focused software offerings, Microsoft continues to make an impression on companies looking to adopt augmented reality, with Toyota Motor Corporation among the latest.
Next Reality AR
OCTOBER 10, 2018
Magic Leap and AT&T have lifted the lid on multiple parts of their mysterious relationship today. According to AT&T Communications CEO John Donovan, the company is planning to launch a beta version of DirectTV Now for the Magic Leap One in 2019.
Next Reality AR
SEPTEMBER 14, 2018
Now that the iPhone XS is officially available for pre-order, Verizon and Apple are giving Snapchat users the opportunity to win the device through an augmented reality scavenger hunt rather than forking over $1,000 for one. Starting on Friday and ending Sept.
Next Reality AR
SEPTEMBER 17, 2018
While most kids his age are busy playing Fortnite, 11-year-old Yumo Soerianto is developing augmented reality games.
VRScout
OCTOBER 26, 2018
Light Field Lab promises the next generation of AR/VR with their headgear-free holographic system.
Next Reality AR
NOVEMBER 13, 2018
In a previous tutorial, we were able to place the Mona Lisa on vertical surfaces such as walls, books, and monitors using ARKit 1.5. By combining the power of Scene Kit and Sprite Kit (Apple's 2D graphics engine), we can play a video on a flat surface in ARKit.
Next Reality AR
OCTOBER 18, 2018
On Thursday, yet another piece of the Magic Leap puzzle fell into place at Twilio's Signal developer and customer conference in San Francisco.
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