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Can Apple Mainstream Visual Search?

AR Insider

Apple recently stripped away some of the friction in visual search. The iPhone 16's new Camera Control button includes a function to launch visual searches on the fly. Could this one-touch approach accelerate visual search's adoption curve? This post appeared first on AR Insider.

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Apple Reportedly Rethinking XR Headset Approach Amid Reveal of Meta’s AR Glasses

Road to VR

Despite Vision Pro’s $3,500 price tag, which is nearly 12 times more expensive than the $300 Quest 3S , Apple and Meta are destined to be direct competitors in the XR space at some point in the near future. Heat management, whether it would be tethered or wireless, and what devices it could support are all up for speculation.

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Spatial Beats: Apple & Google’s AI Arms Race

AR Insider

Apple announces Visual Intelligence, Google expands virtual try-on options, and Walkabout Mini Golf goes cross-platform. We have these and other items from XR and AI realms through the eyes of Charlie Fink. This post appeared first on AR Insider.

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Apple Vision Pro Developer Tools Are Available Now

VRScout

The visionOS SDK is built using the same basic framework that is used by Apple’s other operating systems. Credit: AppleApple Vision Pro redefines what’s possible on a computing platform. You can preview and prepare your content for Apple Vision Pro similar to how you would for iPhone and iPad.

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Reality Bytes: TikTok, Disney & Apple

AR Insider

This week on Reality Bytes, we explore TikTok Shop's beauty e-comm dominance, Disney's "advergame" and shoppable ads, and WebXR's integration with Apple's visionOS 2. This post appeared first on AR Insider.

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Reality Bytes: Apple, Discord & OpenAI

AR Insider

This week on Reality Bytes, we clone our voice with OpenAI, test out advertising on Discord, and get spatial with the MLB on Apple Vision Pro. This post appeared first on AR Insider.

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Apple Uplevels its AR Navigation

AR Insider

Apple continues to make moves to catch up to Google's leading position in online mapping, including immersive features like AR navigation. Its latest move involves collecting 3D mapping data while people use Apple Maps. This post appeared first on AR Insider.

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