VRScout

MARCH 13, 2020

Magic Leap is reportedly working closely with a financial advisor on exploring options to keep the doors of the AR startup open. If sold, Magic Leap could potentially receive more than $10 billion according to an unidentified source. Back in 2015, Magic Leap released a teaser video showcasing what owners of the Magic Leap One headset could expect out of the experience. This did little to discourage Magic Leap, however.

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Road to VR

JUNE 24, 2020

It seems now that many of Magic Leap’s recently laid-off employees are helping Apple with its own AR headset ambitions. Magic Leap was in hot water earlier this year, as reports surfaced that the well-funded startup was searching for a buyer. The flow from Magic Leap to Apple has been a constant one too, Protocol has found. Like with all things Apple, hardly nothing is clear about its upcoming AR headset.

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Road to VR

JULY 11, 2018

Today during Magic Leap’s developer livestream the company offered the first details on the compute hardware that’s built into the device, confirming that an NVIDIA CPU/GPU module, and also showed a brief developer sample demonstrating world meshing and gesture input. Kimball said that the Unity and Unreal engine integrations for Magic Leap do much of the core balancing optimizations (between the available A57 cores and Denver 2 core) for developers already.

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Next Reality AR

DECEMBER 29, 2020

A lot of digital ink has been spilled heaping scorn on Magic Leap. Others just seemed to be rubbed the wrong way by the startup's Apple-esque secrecy and penchant for attempting to coin new terms and frameworks for things that were, mostly, already in play.

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UploadVR

SEPTEMBER 16, 2016

Apple VR Industry News apple hires Magic Leap oculus

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Next Reality AR

MARCH 11, 2020

The rumors have been circulating for months, but now there's a source attached to the notion that Magic Leap is looking to sell itself off after a rough couple of years following the launch of its Magic Leap 1 augmented reality device. Don't Miss: Nreal Changes Company Name, Amid Magic Leap Legal Battle Unknown Chinese Parent Company Revealed.

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Road to VR

APRIL 25, 2019

At Unreal Engine Build: Detroit 2019, Magic Leap today announced that the company will be giving away 500 Magic Leap One Creator Edition AR headsets as part of the recently unveiled Epic MegaGrants. Magic Leap says that developers building AR apps with Unreal Engine dealing in entertainment, architecture, automotive, healthcare “and many other industries” can apply now for a free Magic Leap One.

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Road to VR

APRIL 8, 2019

AT&T and Magic Leap formed a partnership last year which looked a lot like the one between Cingular (now merged with AT&T) and Apple which led to the launch of iPhone. AT&T and Magic Leap are pitching a similar marketing message involving Magic Leap One and 5G, and have begun exclusively selling the headset in select AT&T stores… but the whole thing falls flat upon the realization that the headset doesn’t actually have any 5G hardware.

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Road to VR

JULY 11, 2018

Magic Leap today announced that AT&T, one of the leading cellular carriers in the US, has invested in the company and solidified a partnership making AT&T the “exclusive wireless distributor of Magic Leap products for consumers in the U.S.” ” Magic Leap, which is building a highly anticipated AR headset, today announced that it has “completed” its Series D equity funding round with an investment from AT&T.

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Road to VR

MARCH 1, 2019

Magic Leap is giving away serious cash to developers this year through their Independent Creator Program , which has earmarked an “eight-figure” number destined to fund app developers working in gaming, entertainment, collaboration, productivity, and more. Magic Leap says in their blogpost the list below isn’t comprehensive, as some grant recipients are still in stealth mode and will announce themselves and their projects at a later date.

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The Ghost Howls

NOVEMBER 6, 2018

I thought it would have taken me a lot before I would be able to try the Magic Leap One , but luckily this has not been the case. At a certain point, I asked him: “oh, you said me that you have tried Magic Leap… how is it?” ” and he answered with “ You are going to tell me in a while “ And then, as a magician, he took out a Magic Leap One and let me try it. The three component of the Magic Leap One.

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UploadVR

FEBRUARY 9, 2019

Madefire has been committed to making “motion comics,” or digital versions of comic books that leap off the page with animated visuals. Now, the company is announcing that it is showing off its first Motion Book experiences on Magic Leap ‘s augmented reality glasses. The Madefire platform isn’t a mere app that runs on the Magic Leap One Creator Edition, the development version of Florida-based Magic Leap’s AR glasses that sells for $2,300.

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Road to VR

DECEMBER 10, 2019

Magic Leap is one of the most well-funded startups in history, boasting $2.6 A new report from The Information however alleges that the company has seen sluggish sales of its Magic Leap One AR headset, something that reportedly only sold 6,000 units in the first six months following its August 2018 launch. Image courtesy AT&T, Magic Leap. SEE ALSO Apple AR Headset FOV, Codename, and Stereoscopic Rendering Mode Reportedly Found in iOS 13.1.

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UploadVR

AUGUST 9, 2018

If you’ve had a passing interest in the technology landscape over the past four years, chances are you’ve heard mention of something called Magic Leap. But there’s one question that we’ve constantly had on our minds over the past few years: what actually is Magic Leap? With long-awaited launch of the Magic Leap One Creator Edition now upon us, we’re finally able to answer that question. What Is Magic Leap One?

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UploadVR

JULY 31, 2018

Now the Magic Leap One , the severely hyped upcoming AR headset that no one can talk about, only has a 40 degree horizontal field of view according to uncovered developer documentation. In a world where the upcoming Leap Motion North Star headset reportedly has a 100-degree FOV and Magic Leap’s received over $2 billion in funding by comparison, 40 degrees horizontally isn’t much of a “leap” forward at all.

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UploadVR

FEBRUARY 20, 2019

In spite of the fact we’re joking around and playing Angry Birds on Magic Leap, the whole thing feels very grown up, in the sense that these guys are in this for the long haul, and so, they reckon, is the business of making Mixed Reality. They muse that Magic Leap probably waited too long to launch, so that by the time they did, people were both less awed by the technology, and had unrealistic expectations fueled by the company’s infamous cinematic concept videos. “We

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Road to VR

JANUARY 28, 2019

Magic Leap today released a blogpost detailing more motivation behind building Mica, the company’s upcoming AI announced at Leap Con last year. And Magic Leap doesn’t want Mica to be a run-of-the-mill AI assistant that carries out commands like “turn off the lights,” or “play something funky on Spotify,” either. SEE ALSO Magic Leap Shows off Upcoming Enterprise Apps Focused on Professional 3D Design.

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Road to VR

SEPTEMBER 7, 2018

Magic Leap One, the company’s long-awaited AR headset, has been out for a month now. ” At this point, it’s clear multiplayer AR is still in its (very) early infancy, with Apple updating their ARKit software only recently to include multiuser AR at its core. The post This Magic Leap One Demo Offers a Peek into the Future of Multiplayer AR appeared first on Road to VR.

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Next Reality AR

SEPTEMBER 19, 2018

Considering Rovio Entertainment quite literally owes its existence to Apple and the App Store, it may ruffle a few feathers that the company has opted to aim the augmented reality debut of its blockbuster Angry Birds franchise at Magic Leap instead. Developed in partnership with AR/VR game studio Resolution Games, Angry Birds FPS: First Person Slingshot will arrive for Magic Leap One Creator Edition this fall.

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UploadVR

DECEMBER 7, 2019

Magic Leap One sold just 6,000 units in the first six months, and technology issues mean a true successor product is still “years away”, according to a report from The Information. Magic Leap Founder and CEO Rony Abovitz told investors and employees he expected the headset to sell “at least” one million units in the first year, according to the report. In 2018, Magic Leap was apparently losing tens of millions of dollars per month.

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The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus. Magic Leap availability. Finally Magic Leap will be available in almost all the United States.

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UploadVR

JULY 11, 2018

Following four years of development, Magic Leap announced today that it will begin shipping the Magic Leap One Creator Edition to developers this summer — a window that began on June 21, 2018 and will end on September 22, 2018. Magic Leap’s use of the Tegra X2 means that the spatial computer’s total horsepower will be substantially ahead of the Nintendo Switch console, which uses a Tegra X1. Above: Graeme Devine of Magic Leap.

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Next Reality AR

AUGUST 23, 2018

One of the primary marketing tactics used by Magic Leap in promoting the Magic Leap One was selling early adopters on the "magic" contained within the device. On Thursday, some of that magic was uncovered as the Magic Leap One was completely disassembled by repair engineers, revealing the delicate innards of the device and detailing how it delivers its augmented reality experiences.

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Next Reality AR

AUGUST 13, 2018

I've had a few days to live with the Magic Leap One and it's time to finally weigh in with some thoughts as someone who has been tracking this company from the beginning, for almost five years now. Let's get right to the meat of the matter: Magic Leap One is not a flop. Not in terms of sales (the target, for now, is developers), and not in terms of performance and overall experience. This is the best augmented reality I've seen, full stop.

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Next Reality AR

AUGUST 23, 2018

Although the Magic Leap One: Creators Edition is currently officially available in only six US cities, those living outside of Magic Leap's designed US cities now have a roundabout way to order the device. Residents in over 110 countries can now place an order for a Magic Leap One through a third party, namely, New York City-based Big Apple Buddy.

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UploadVR

AUGUST 27, 2018

iFixit revealed a full teardown of Magic Leap One Creator Edition recently along with some long-awaited clarity about how the system operates. The following illustration from iFixit breaks down the basic way the system functions as content flows from Lightpack to Lightwear: Diving a little deeper, iFixit explains Magic Leap One uses color-specific waveguides to deliver visuals at two distinct focal planes, each composed of red-green-blue.

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Next Reality AR

OCTOBER 15, 2018

Over the years, Magic Leap's long cultivated shroud of mystery led some onlookers to buy into the company's dream before even trying the device, while for others, the secrecy seems to have stoked the kind of resentment and overcorrecting critique usually reserved for the mighty Apple. Now, months after the Magic Leap One's release, the company has finally had its first public outing with developers, early adopters, and the media via the L.E.A.P.

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Slashgear

MARCH 30, 2018

For as revolutionary as the Magic Leap One headset claims to be, we definitely don’t know enough about it. Even though Magic Leap has given us a few morsels of information about the headset and what it can do, Magic Leap One is still shrouded behind a veil of mystery. Archive ar augmented reality Magic Leap rumor virtual reality vr vr headset

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UploadVR

FEBRUARY 22, 2017

Graeme Devine, Chief Game Wizard at Magic Leap, took the stage today at the DICE Summit 2017 in Las Vegas to talk about the future of mixed reality. Devine has been part of the digital games industry for more than 30 years, starting at Virgin Games in the ‘80s with stints at id Software, Ensemble Studios, Microsoft and Apple where he worked on a variety of projects from 7th Guest to Quake to Halo Wars. Tagged with: DICE , Ghost Girl , Graeme Devine , Magic Leap.

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The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Let’s start from the good things: first of all, finally, Magic Leap has admitted what was rumored from months, and we all appreciate its honesty.

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The Ghost Howls

NOVEMBER 17, 2019

Image by Magic Leap). Is Magic Leap in trouble? The Magic Leap could become a tragic leap , using some words from Palmer Luckey. Display expert Karl Guttag has published at the beginning of this week a report claiming that all (or at least many) of the patents of Magic Leap have been assigned as collateral to bank JP Morgan. Personally I don’t love Magic Leap, but I absolutely hope they won’t fail now.

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UploadVR

MAY 1, 2020

We discuss Oculus Quest coming back in stock, Half-Life: Alyx getting mods, AI Beat Saber Maps, Quest 2’s possible specs, and the layoffs at Magic Leap. As always you can listen to this episode on Apple, Google, Spotify, TuneIn/Alexa, Stitcher, and more. The post The VR Download: Quest Coming Back, Alyx Gets Mods, AI Beat Saber Maps, Magic Leap Layoffs appeared first on UploadVR.

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Next Reality AR

JULY 11, 2018

On Wednesday, the tech world woke up to fairly shocking news with the announcement that AT&T would be the exclusive wireless carrier for the forthcoming Magic Leap One, as well as an investor in Magic Leap. The deal harkens back to the introduction of Apple's iPhone, the device that defined an entire product category. For a new product in an emerging category, Magic Leap is essentially putting all its consumer eggs into one basket.

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Road to VR

SEPTEMBER 16, 2016

Apple CEO Tim Cook has stated that in his view, augmented reality and not virtual reality holds the ticket for commercial success in immersive technologies in the future. Apple CEO Tim Cook [Image courtesy Mashable] On the subject of virtual and augmented reality Apple is still largely ‘mum’ on it’s intended direction, even in the wake of its latest hardware launch, the iPhone 7.

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Mashable

SEPTEMBER 19, 2018

SEE ALSO: Apple takes a step towards its own version of Google Glass. Magic Leap , which launched its developer hardware in August , provoked similar reactions. I first tried out Microsoft HoloLens a few years ago , a few months before its launch as a developer tool, and came away with similar impressions that many tech journalists had at the time: the tech was intriguing and impressive in some ways, but its limited field of view diminished the experience considerably.

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The Ghost Howls

AUGUST 13, 2018

We are in the days of the Magic Leap hype : developers that have bought it are posting videos everywhere and every one of us is trying to understand if the device is valuable or not. So, here you are my editorial regarding Magic Leap. A girl wearing Magic Leap. The picture is very beautiful and this shows the attention of the company towards beauty (Image by Magic Leap). Magic Leap, on its side, has just launched the device in the wild.

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AllThingsVR

JULY 30, 2016

Demystifying Magic Leap: What Is it and How Does it Work? Magic Leap has not been forthcoming with details about how their technology works. You can’t blame Magic Leap for wanting to keep it a secret. It sounds like the exact technology that Apple wishes it had. Simply put, Magic Leap is building a device capable of manifesting objects into a person’s field of view with a level of realism beyond what we have seen so far from other similar devices.

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