New York City Invests in AR/VR Incubator to Bolster City’s Jobs, Tech Talent

Road to VR

In the Bronx, CUNY (City University of New York) Lehman College’s VR/AR Training Academy and Development Lab will prepare students for careers in the virtual and augmented reality sectors. The announcement says the incubator will provide the following: Support New Ventures.

New York City Mayor Wants To Be The “Global Hub” For VR/AR With Newly Funded Lab


Coinciding with the growth of the augmented and virtual reality industries, there are tons of new job opportunities. New companies spawned by the tech will be welcoming new employees and established companies will be welcoming new faces as they tackle the new opportunities VR and AR afford their businesses. In New York, the current Mayor has laid out a plan to create 10,000 jobs for middle-class citizens.

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Highlights From New York City’s Upcoming VR In The Sky Event


Different markets are catering to these new experiences to varying degrees and New York continues to make significant efforts. One example of the increased exposure in New York City is VR In The Sky, a two-day event focused on the ads, brands, and media communities in the city.

New York City Doubles Down on Tech-Focused Jobs, Plans Launch of Virtual and Augmented Reality Hub.


New York City Doubles Down on Tech-Focused Jobs, Plans Launch of Virtual and Augmented Reality Hub via @govtechnews [link] [link] — allthingsvr (@allthingsvr) June 28, 2017. virtual reality augmented reality vr ar

VR World Brings an Open Buffet of 50+ VR Experiences to the Heart of NYC

Road to VR

VR World NYC is a new VR arcade that opened on June 24th in New York City right next to the Empire State Building. News Voices of VR Podcast VR Arcade VR Podcasts imax vr New York City nyc vr arcade vr world

Pepsi Celebrates Summer with Hundreds of Instagram Camera Effects for Soda Drinkers

Next Reality AR

This week, Pepsi kicked off its #Summergram (yes, with the hashtag symbol) campaign with launch events in New York City, Chicago, Los Angeles, and Miami, with each event featuring a different six-story tall inflatable in nearby bodies of water.

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Puma Uses Zappar to Bring Web-Based AR Experience to Retail Store

Next Reality AR

Count Puma as the latest brand to pump up the customer experience in its stores with augmented reality, as the brand recently celebrated the opening of its flagship New York City store and the launch of its new basketball line with a web-based AR activation.

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Snapchat Drapes the Statue of Liberty in the American Flag for Fourth of July Augmented Reality Lens

Next Reality AR

On Thursday, Snapchat launched a new augmented reality experience to commemorate Independence Day for those at or in the vicinity of Liberty Island in New York City.

Kohl's Partners With Snapchat AR for Holiday Pop-Up & Black Friday Promotions

Next Reality AR

In conjunction with a holiday pop-up hosted in New York City from Nov. All Kohl's wants for Christmas is Snapchat augmented reality. 7 through Nov. 10, Snapchat ran a sponsored portal lens available to targeted Snapchat users in the AR carousel.

Microsoft HoloLens Art Project Turns New York into an Undersea Dystopia

Next Reality AR

The latest example of this comes in the form of a new AR art installation called "Unmoored,", which transforms New York City's Time Square into an underwater environment.

Moschino & H&M Harness the Power of Magic Leap One to Intro Augmented Reality to the Fashion World

Next Reality AR

Magic Leap has already entered the realm of entertainment and enterprise, but on now it has blazed its way into a new augmented reality frontier: fashion.

Cheddar's Magic Leap One App Is Now Available Online, This Is How It Works

Next Reality AR

When the announcement of the Cheddar app for Magic Leap first went out on Tuesday morning, the app was not available on my updated Magic Leap One (located in New York City).

Anyone in the World Can Order Magic Leap One NOW (But There's a Catch)

Next Reality AR

Although the Magic Leap One: Creators Edition is currently officially available in only six US cities, those living outside of Magic Leap's designed US cities now have a roundabout way to order the device.

Through the Magic Leap Looking Glass, First Look at What AR Looks Like on the Magic Leap One

Next Reality AR

And even in the US, only residents in a few select cities have access to sales of the device (and the limit is three devices per person). So if you're not in one of the current "Magicverse" cities (Chicago, Los Angeles, Miami, New York City, the San Francisco Bay Area, and Seattle) and were.

New Beatles VR Experience Lets You Attend Fab Four’s Iconic Shea Stadium Show


It was over 50 years ago now that 60,000 lucky fans got to witness the fab four themselves, The Beatles, play a legendary gig at the now-demolished Shea Stadium in New York City.

Unity used to create Ghostbusters VR experience

Hypergrid Business

Press release: THE VOID Launches Ghostbusters: Dimension, an Immersive Hyper-Reality Experience Powered by Unity Technologies 3D engine at Madame Tussauds New York New York City, NY & San Francisco, CA—Unity, the largest global development... Briefs VR & AR The Void Unity

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Ryan Gosling’s First Man Is Getting A VR Experience


First Man, the new Neil Armstrong biopic from La La Land director Damien Chazelle, is getting the expected VR tie-in treatment. Rolling out to AMC Theatres across, LA, San Francisco, New York and Washington, the piece is set to give viewers a first-hand account of the events of the film. AMC Lincoln Square, New York City. Saturday, October 6 – Sunday, October 14 in New York City. Get ready to take a giant leap for mankind in VR.

See Times Square Underwater in Microsoft’s AR Art Exhibit


Although a foot-long increase doesn’t seem like much, this rise in sea level would not only swamp much of the east coast, including New York City, but flood the entirety of London as well. The Big Apple takes a dip in this location-based augmented experience from Microsoft.

Macy’s Partners With Marxent For One Of The Largest VR Rollouts In Retail History


When Macy’s first opened their doors to the public in 1858 on the corner of 14th Street and 6th Avenue in New York City, no one would have guessed that the small dry goods store would evolve into one of the largest and most innovative retailers in the world. The U.S.

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New Teenage Mutant Ninja Turtles Cartoon Getting SDCC VR Experience


At this year’s San Diego Comic-Con Nickelodeon will debut a brand new Teenage Mutant Ninja Turtle VR experience designed to immerse fans in an animated version of New York City. There will also be a panel about the new series on July 19th.

Now On Rift: Check Out Spheres’ Breathtaking 3-Part Journey Through The Universe


” According to CityLights, the experience will be shown at an iconic New York City location, which is being called the project’s “first residency.” The 3-part Spheres VR series is now available on the Oculus Rift , providing a breathtaking journey through the universe for $10. A group called CityLights purchased rights to the project after a premiere at Sundance early in the year and it was published with Oculus today.

Within Releases First In A Series Of CNNVR News Documentaries


Meanwhile, Extreme Rescues with the NYPD, available June 6th, will take users on a helicopter tour through the New York City skyline to experience what it’s like to track the NYPD Emergency Service Unit from the perspective of a police chopper.

Artivive Is Bringing Classical Works Of Art To Life In AR


As detailed on Artivive’s website, the AR start-up aims to provide mobile tools and easy-to-understand tutorials for “artists to create new dimensions of art by linking classical with digital art. The digital layer opens doors to a whole new world of possibilities.”

Alibaba Teases VR Shopping Experience


After looking around, he notices a wall of moving pictures, like Harry Potter, and each one depicts a different major city around the world. This prompts a new layer to pop up on the VR interface, showing all angles of the purse, price, and purchase options.

Underwater Adventure ‘Jupiter & Mars’ Coming to PS4 & PSVR Spring 2019, New Trailer Here

Road to VR

Tigertron , a New York City-based indie developer, announced that their upcoming single-player adventure game Jupiter & Mars is heading to PS4 and PSVR in Spring 2019. ” To boot, the studio also released a new trailer that dives deeper into the story behind the game.

Preventing Casualties of XR in Enterprise


A New York Times article published on February 6th told the story of Doug Schifter, a New York City yellow cab driver who had taken his own life in front of City Hall.

Samsung Rolls Out Star Wars AR Experience For Galaxy Phones


As you can see in the footage below, the ships are very high-quality models and will zoom through the air, complete with sound effects, as if they’re really there in the city.

Hands-on: Google's Daydream View Feels Like a Hot & Stiff Pair of Sweatpants on Your Face

Next Reality VR

While visiting the Made by Google pop-up shop in New York City this morning, I had a chance to try out the new Daydream View virtual reality headset. First impressions are important, and Google's new mobile VR product makes a good one.

Eat Tacos, Win PlayStation VR

Road to VR

Meanwhile, the company is running the pop-up Taco Bell VR Arcade in New York City this Thursday and Friday (September 15th & 16th) from 11AM to 5PM at 79 Greene St., There’s nothing that says virtual reality quite like a taco.

NYPD Uses Location-Based VR For Active Shooter Training


When it comes to the NYPD’s Counterterrorism Bureau—New York Cities primary local resource to guard against international and domestic terrorism—there’s no such thing as being overly prepared. The next generation of police training arrives in Brooklyn, NY.

Featured 360°: M&M’s, NYC Ballet and the Women’s March


“View a new virtual reality film developed by contemporary artist, KAWS, and the art publishing icon, Visionaire, to help celebrate our 75th anniversary!” ” Take an inside look into the New York City Ballet as you follow ballerina Claire Kretzschmar’s daily routine.

Snapchat’s Latest Lens Studio Update Is A Game Changer For AR Creators


14 new landmarks and 6 AR templates make their way to the desktop app. These newly-added locations open up a whole new world of possibilities for creators, who can now begin creating interactive AR experiences for some of humanities greatest architectural accomplishments.

Samsung Teams With NASA For A Moon For All Mankind VR


That’s how you get around in A Moon For All Mankind, a brand new VR experience developed by Samsung in partnership with NASA’s Johnson Space Center in Houston that celebrates the 50th anniversary of the Apollo Program.

Facebook Now Allows AR Ads Inside Your News Feed


“People traditionally have to go into stores to do this,” Ahmad-Taylor said at a New York City event this week, according to TechCrunch. Snap did it with Snapchat already, Facebook talked about doing it with its Messenger app shortly after that, so it should come as no surprise that now the dominant social network is pushing AR ads to appear directly inside of a users’ news feed.

Conan O’Brien Plays ‘Wilson’s Heart’ in Latest ‘Clueless Gamer’ Segment

Road to VR

Recently he visited YouTube’s mixed reality lab in New York City to try a number of different VR experiences on the Vive.

This Is the Easiest Way to Try Out HTC's Vive Right Now

Next Reality VR

If you've been debating on whether or not HTC's new virtual reality headset, the Vive, is worth the $800 price tag, then you'll be able to find out for yourself soon enough.

United Nations endorses peace walkway with AR and VR Technology


in New York City for World Peace day. The Peace Walkway project is a simple vision of locating one, mile-long peace art monument in 100 different locations (cities, towns, and parks, etc.)