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Top XR Events in 2021 That Should Be on Your Must-Attend List

ARPost

After a year that turned our lives upside down, the world is slowly going back to normal – proven, among others, by a large number of XR events in 2021. While some of these events will be held virtually, others will take place in physical venues. XR Events in 2021 – Celebrating the Industry that Made Lockdown Bearable.

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VR Training Company Gemba Secures $18M Series A to Expand Enterprise Metaverse

Road to VR

In 2017, Gemba grew out of executive training company The Leadership Network, which was founded in 2013 by CEO Nathan Robinson and Chairman Victor Lewis. Now the company is all-in with VR training platform Gemba, which also still holds masterclasses, albeit in virtual reality.

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Can Google Jumpstart AR Shopping?

ARVR

We’ll start with the company that’s become the front door to the web, and lots of shopping activity: Google. Among other things, Google uses its influential position to incubate and expose AR. Second, it grants prime real estate (the Google homepage) to its visual search tool, Google Lens. But how does AR play in?

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Spatial Beats: Facebook, VR Training & SXSW

AR Insider

This week, Facebook Reality Labs goes haptic, VR training and SXSW updates. KLM is increasing VR training for train workers after success with airlines. The pandemic has accelerated the testing of XR technologies in training workforces for transportation. STYLY launches support for 3D models made with Google Tilt Brush.

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Data Dive: Google Lens Recognizes 15 Billion Products

AR Insider

B uried deep in Google’s recent Search On 2020 event was a notable nugget. The company’s visual search tool, Google Lens, now recognizes 15 billion products. In this sense, it’s telling that Google phrased this announcement as recognizing 15 billion products , rather than objects. Who Makes that Dress?

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Google Lens Reaches 8 Billion Monthly Searches

ARVR

Last week, Google held its annual I/O developer conference?—?and Returning to the campus-adjacent Shoreline Amphitheater in Mountain View, CA for its signature event, it rolled out the standard slate of search, mapping, and AI updates. To put that in perspective, it’s still miles from the 2 trillion+ total annual Google search queries.

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2020 Spatial Predictions: ‘Training Wheels’ Win AR

AR Insider

These events are resetting expectations on the timing and scale of revenue outcomes. AR Wins With “Training Wheels”. AR Wins With ‘Training Wheels’ The spatial computing industry is learning that its circa-2016 ambitions aren’t translating to mainstream adoption. But there are also confidence signals. Prediction 2.

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