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Best Of Fest: Tribeca 2023 Immersive+ Lineup

VRScout

VRScout attended the international event to review the best of the immersive works 2023’s selection had to offer. With an ever-inclusive understanding of “immersive,” Tribeca Film Festival continues on as one of many mainstream and pillar events opening its doors and minds to evolved emerging technologies, even outside of XR.

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NVIDIA CloudXR Brings Porsche Mission R to Life With Augmented and Mixed Reality Demo

ARPost

This May, the Automotive Innovation Forum witnessed multiple attendees collaborating in the same immersive environment through a distinct augmented and mixed demo. An exciting demo of the car’s specs and design was brought forth by an augmented and mixed reality experience with NVIDIA, Autodesk , Lenovo, and Varjo.

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AR Brings Dungeons & Dragons To Life IRL

VRScout

The new Dungeons & Dragons film is getting rave reviews from both critics and audiences and ARcana , a new augmented reality (AR) powered D&D experience, is coming soon to smartphones and tablets. You can watch the action unfold from above or zoom in to immerse yourself in the campaign from a street-level perspective.

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Apple’s Approach to Immersive VR on Vision Pro is Smarter Than it Seems—And Likely to Stick

Road to VR

One of the most interesting things about Vision Pro is the way Apple is positioning its fully immersive capabilities. In my hands-on demo earlier this year , Apple clearly showed the headset is not only capable of fully immersive VR experiences, but that VR is a core capability of the platform. Vision Pro is somewhat ironic.

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7 Steps to Elevate Product Showrooms with VR

AR Insider

How can it elevate product showrooms with immersive demos that boost product sales? This post appeared first on AR Insider. Among VR's growing list of enterprise use cases, enlivening product demonstrations continues to grow.

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San Diego Padres and Motorola Partner for AR Fan Experience

ARPost

The Major League Baseball club and the telecommunications company worked together on a unique AR fan experience. The Motorola Hall of Fame augmented reality experience was built with Qualcomm’s Snapdragon Spaces XR Developer Platform , motorola edge+, and Lenovo ThinkReality A3 AR glasses. Fans no longer want to be passive spectators.

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AR Content is Coming to Google Maps, But It Won’t Matter Until There’s a Headset to See it Through

Road to VR

Google today announced it’s starting a pilot program that will soon allow select partners to create AR content and display it within Google Maps. The hope, it seems, is it get mobile users engaged with AR content by searching for a location in Google Maps and holding your phone up at landmarks, shops, etc.

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