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The XR Week Peek (2021.08.02): Facebook creates Metaverse group and prepares to launch its smartglasses, and more!

The Ghost Howls

Facebook Reality Labs creates a group focused on working on the “metaverse”. Zuckerberg said last week that he wants in 5 years Facebook to become a “metaverse company” and this week he started taking action in this sense: he has created a group in the company focused on “building the metaverse”. Sony has sold 10M PS5 worldwide.

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Sony Acquires Beyond Sports to Expand Metaverse Solutions

XR Today - Mixed Reality tag

Japanese electronics giant Sony recently bought out Beyond Sports, allowing the former to build massive metaverse content for sporting events. Beyond Sports develops real-world data for 3D animations, and its technologies will seamlessly integrate with Sony’s growing portfolio of immersive solutions. it announced this week.

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Epic Games Secures $1B Investment to Build Its Unreal Engine-powered Metaverse

Road to VR

The new funding round, which was announced early last week, includes an additional $200 million strategic investment from Sony Group Corporation.

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Atlantic, Meta to Debut Sir David Attenborough’s ‘Galapagos’ on Quest TV

XR Today - Virtual Reality

Atlantic has filmed several BAFTA-winning films in XR and has gained extensive experience in creating virtual, augmented, and mixed reality (VR/AR/MR) documentaries. With the novel, advanced 360-degree filming system, Bucharia aimed to show how Canon’s solution could democratise filmmaking for aspiring and veteran directors.

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Sony Pictures Teams With The VOID on ‘Jumanji: Reverse the Curse’, Launching November 27th

Road to VR

Hot on the heels of Avengers: Damage Control , the next experience heading to VR attraction The VOID is Jumanji: Reverse the Curse , made in collaboration with the Sony Pictures Virtual Reality group. Jumanji: Reverse the Curse launches ahead up the upcoming film Jumanji: The Next Level , which is due for release in December.

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Sony's Next Spider-Man Universe Movie Is. El Muerto?

GizModo VR

And boy howdy, did Sony ever take advantage of the moment. CinemaCon, a three-day event in Las Vegas, is one of those trade conventions that inevitably turns into a pop culture press event, as big studios take the opportunity to get on center stage and share their plans for the next few years. According to our own man… Read more.

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The Best VR Events and Concerts Planned for 2021

ARVR

© Sony Virtual reality (VR) performances are quickly becoming the norm for live events, music concerts, and festivals (despite some unfortunate news coming from Wave earlier this week regarding their VR app). © Sony Trending AR VR Articles: 1. © Sony Trending AR VR Articles: 1. Ways to Get Your Business into VR 2.