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Discover 13 Radical XR Creations At Tribeca Immersive

VRScout

The annual VR & AR showcase is back with an amazing lineup of immersive storytelling projects and world premieres. This will be awarded to a first- or second-time XR creator that brings new perspectives and artistic languages to immersive storytelling. To learn more about Tribeca Festival and Tribeca Immersive visit here.

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Balenciaga Launches Educational AR Farming Game

VRScout

High fashion, sustainable farming, and immersive technology collide. First spotted by Adweek , the Balenciaga Regenerative Agricultural Experience uses AR technology to educate users on the proper techniques for improving soil health, including intercropping, crop rotation, agricultural waste, and composting.

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Daft Punk Launches AR Experiences ‘Around The World’

VRScout

“Get Lucky” with three new immersive experiences available in major cities across the globe. The legendary electronic duo Daft Punk is back (sort of) with a series of interactive augmented reality (AR) experiences created in celebration of the upcoming release of Random Access Memories 10th Anniversary Edition.

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AR Go-Karts Have Arrived, And We’re Here For It

VRScout

BattleKart’s immersive go-kart experience brings games similar to like Mario Kart & Rocket League to life in the real world. AR-powered racing games appear to be a growing trend. Last year we covered Mario Kart: Bowser’s Challenge , a multiplayer thrill ride coming to Universal Studios Hollywood powered by AR headsets.

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Virtuality Experience Is the Immersive Remote Conference to Attend in December

ARPost

The Virtuality Experience is the VR offering that replaces the physical conference that has historically taken place in France and Argentina. With COVID-19, we were unfortunately unable to organize our annual event in France and Argentina,” according to the event page. A full list of the more than 100 speakers can be found here.

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ZERO10 to Debut Its First AR Store at Viva Technology in Paris

ARPost

After the successful showing of its AR try-on technology at the Metaverse Fashion Week , AR fashion company ZERO10 is launching its first prototype AR Store that aims to bring a whole new experience to shopping. We see the technology as a powerful tool for retail and we are still at the beginning.”

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Celebrate The Women’s World Cup With New Snapchat AR Lenses

VRScout

To commemorate the occasion celebrated by sports fans all around the world, Snapchat is introducing brand new ways for you to immerse yourself in the excitement via a handful of new augmented reality (AR) experiences. The FIFA Fancestry quiz is an AR Lense that asks you a series of questions to decide for you. Credit : Snap Inc.