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Jack Daniel’s, IW Group Honour Hip Hop with Spatial Metaverse

XR Today - Virtual Reality

XR Today is honoured to interview Keenan Harris, Brand Director, Jack Daniel’s Tennessee Honey and Telly Wong, Chief Content Officer, IW Group to discuss the two company’s collaboration on The Verse. Keenan Harris : Web3 gives artists a new tool to play with, and hip-hop has always been at the forefront of embracing new technologies.

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Augmenting the Impact of Virtual Reality with a Robust Testing Strategy

ARVR

It cannot be argued that virtual reality has made breakthroughs in the entertainment industry; however, the use of this multi-dimensional tool goes beyond video gaming and enjoying immersive videos. Still, there is a general lack of standardized and adequate testing strategies for reality-based applications.

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American College of Cardiology Leverages XR Training Tools

XR Today - Mixed Reality tag

According to the partners, with each firm’s combined experience providing tools and resources to healthcare sectors, learners can optoptimize-existing procedures and modules, leading to better patient outcomes. and globally.

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VR Meetings: Platforms, Best Practices and Tips

XR Today - Virtual Reality

Why is virtual reality such a valuable tool for collaboration, and how can you host VR sessions that empower, align, and inspire your teams? Here, I’ll introduce you to the benefits of VR meetings, explore the tools you can use to enable immersive conferences, and share some tips for success. What are VR Meetings?

Tips 277
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Which Countries Have the Top Metaverse Strategies? 

XR Today - Mixed Reality tag

In January 2023, South Korea took its metaverse strategy to the next level, introducing a new platform built for public service relationships. The digital environment is home to various shopping experiences, real-world concerts, and communication tools designed to bring communities together in an age of decentralization.

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Victory XR, Qualcomm, T-Mobile, and Lenovo Deploy Immersive Learning Tools at St. Ambrose University

XR Today - Augmented Reality tag

Ambrose University Innovation Summit to showcase AR immersive learning tools for undergraduates. During the trial, the project partners introduced three AR learning tools. Ambrose University gained access to Human Cadaver Lab, an AR training tool for showcasing highly detailed anatomy models. Firstly, St.

Tools 112
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VR Veteran Tony Parisi is Leading Unity’s AR & VR Strategy Beyond Gaming

Road to VR

The person who is in charge of Unity’s xR strategy is Tony Parisi, who is a co-founder of VRML and a long-time open web advocate. I had a chance to catch up with Tony at Sundance earlier this year to talk about his approach to leading VR & AR strategy at Unity, and moving immersive technologies beyond just entertainment.

Strategy 141