ARPost

JULY 21, 2022

Valo Motion, a Finnish AR gaming system provider, celebrated a business landmark. It shows that its AR gaming system has provided joy to its users, regardless of age. Since its debut in 2016, the AR company has made fun, easy-to-use, and high-quality products. AR Gaming System Amidst the Pandemic.

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VRScout

APRIL 27, 2022

XRHealth brings its unique VR/AR therapy to the United States. XRHealth, a VR/AR technology company specializing in digital healthcare, today announced plans to bring its unique XR therapy to ASD (autism spectrum disorder) patients located in the United States. Image Credit: XRHealth.

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AR Insider

APRIL 6, 2021

That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” It’s not the revolutionary platform shift touted circa-2016. We’re talking of course about AR glasses. it began to retract.

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VRScout

JULY 7, 2021

Since its launch in 2016, 8th Wall has changed the way we access AR experiences, utilizing WebAR technology to remove the need for third-party apps or downloads. All you need is a smartphone with a camera and a web browser to access amazing AR effects. Image Credit: 8th Wall. Feature Image Credit: 8th Wall.

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AR Insider

APRIL 13, 2021

That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” It’s not the revolutionary platform shift touted circa-2016. 2021 Predictions: AR Glasses Evolutionary, Not Revolutionary.

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Road to VR

NOVEMBER 9, 2021

Resolution Games, a leading developer of XR content, today revealed a new AR division of the company that will focus more directly on the creation of AR content. Today during the Augmented World Expo conference, Resolution Games CEO Tommy Palm announced on stage that the company is spinning up an AR division.

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VRScout

MAY 16, 2021

Everyone’s favorite chain of LEGO-themed amusement parks, LEGOLAND, has revealed plans for an upcoming 4D film experience complete with its own AR-powered scavenger hunt that will have visitors combing real-world locations in search of virtual creatures. Visitors can hunt for augmented reality creatures featured in the all-new 4D film.

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AR Insider

MARCH 3, 2021

How Restaurants are Using Interactive AR in 2021. I f there’s any silver lining to the havoc that Covid-19 has inflicted on the local business community, it’s that many businesses are using this time to experiment with new digital marketing tools and solutions. 5 ‘Touchless’ AR Shopping Technologies in Action.

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AR Insider

MARCH 30, 2021

That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” It’s not the revolutionary platform shift touted circa-2016. Then there’s Facebook, where wearables support AR glasses ambitions.

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AR Insider

MARCH 8, 2021

I t’s clear that mobile AR is where the scale is today, given 3 billion global smartphones. As for the portion that’s AR-compatible, the common industry rally cry is that there are 1 billion+ AR-enabled smartphones. And there’s web AR which has the most potential reach, due to its delivery through the browser.

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Road to VR

MARCH 31, 2021

Hot on the tail of Niantic teasing a pair of AR glasses earlier this week , a new report from The Information says the company is readying a pair of its Spectacles glasses with proper AR functionality. Snapchat has been selling its Spectacles camera-glasses since 2016.

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VRScout

JULY 31, 2016

SIGGRAPH 2016 is all packed up and out of Dodge (Anaheim), and what was perhaps the most striking note about this year’s show was how much presence immersive technologies had; VR, AR (collectively known as “mixed reality”, or MR) and ancillary related tech were nearly everywhere you turned.

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ARPost

APRIL 8, 2020

Unfortunately, consumers are unable to visit stores in person, which is severely affecting retailers in nearly every industry, and with social distancing measures in place people have more time, giving way to projects that have been put off—new pictures to fill empty walls, a new couch for the living room, or a new dresser for the bedroom.

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Road to VR

JANUARY 21, 2022

A report by The Verge maintains Google is also now gearing up to produce an AR headset that could directly compete with similar offerings from the likes of Apple and Meta. Now Kress is back at Mountain View working on Google’s next AR headset.

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VRScout

JULY 6, 2016

In parallel with the immersive VR headsets that are now flooding the market, several startups are focusing their attention on the augmented end of the spectrum. Among those gaining traction is the eyewear company Laforge Optical who plans to release their alpha version by the end of 2016.

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VRScout

JULY 2, 2020

When it comes to location-based AR gaming, San Francisco-based developer Niantic is at the top of the food chain. Pokémon GO proved to be a massive hit upon its release back in 2016, commanding a loyal following of dedicated players from around the globe. Niantic has spent years mapping the real-world for its global AR engine.

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Road to VR

MAY 30, 2022

Earlier this month, a report from The Information alleged that Apple showed off a host of AR/VR prototypes to its board as far back as 2016. N301 will be a precursor to a long-rumored, full-fledged AR device which may be named Apple Glass. We’ve assembled some of the key takeaways from reports past.

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Road to VR

APRIL 13, 2022

‘Pokémon Go’ studio Niantic announced Peridot today, its latest game which the company says leans further into AR than prior projects. Niantic has since tacked on a few more actual AR capabilities to the game over the years, but location-based gameplay largely remains its foundation. ” Image courtesy Niantic.

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AR Insider

FEBRUARY 23, 2021

That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” It’s not the revolutionary platform shift touted circa-2016. Breaking that down a bit, the greatest compatibility comes from web AR, with 3.04

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ARPost

JULY 27, 2020

Future marketing specialists can start their career specializing in the latest technologies thanks to a new AR marketing course offered by Brock University in Canada. Why the Need for an AR Marketing Course? Thus, they need in-depth learning through the AR marketing course to understand the use cases and benefits of AR in business.

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AR Insider

MARCH 10, 2020

After passing through the boom and bust cycle of 2016 and 2017, the last two years were more about measured optimism in the face of the sobering realities of industry shakeout and retraction. At the precipice of 2020, that leaves the question of where we are now? But there are also confidence signals. Mobile: The Near Term Play.

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VRScout

JANUARY 29, 2020

Pinterest, the popular social media platform that lets its 320 million active users worldwide everything from pin meatball recipes to the latest make-up tricks, has launched a new feature called Try On that lets you literally “try on” the latest new fashion trends using AR. 2016 AR tattoo app Ink Hunter / Image Credit: Ink Hunter.

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AR Insider

MAY 24, 2021

I t’s clear that mobile AR is where the scale is today, given 3 billion+ global smartphones. As for the portion that’s AR-compatible, the common industry rally cry is that there are 1 billion+ AR-enabled smartphones. And there’s web AR which has the most potential reach, due to its delivery through the browser.

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AR Insider

MARCH 16, 2021

That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” It’s not the revolutionary platform shift touted circa-2016. Before placing graphics in a room, an AR device has to understand that room.

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VRScout

OCTOBER 8, 2019

Launching October 12th , Ghostbusters Rookie Training is a multiperson location-based AR experience in which users must work together and communicate effectively in order to rid the real-world venue of a ghostly infestation. The post Location-Based AR Ghostbusters Experience Launching In Japan appeared first on VRScout.

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Road to VR

JANUARY 30, 2017

With 2015 breaking previous records, industry observers entered 2016 wondering if VR/AR funding would be able to keep pace. In 2016, venture funding of VR/AR companies reached $1.8 While total venture funding for VR/AR showed major gains in 2016, VR/AR still only holds 1% of total venture funding.

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VRScout

DECEMBER 26, 2018

If 2016 was the birth of modern VR/AR technology, than 2018 was its elementary school graduation. While this past year may have seemed like a quiet one when compared to the more exciting releases featured in 2017 and 2016, these past 12 months have been crucial in the development of the immersive entertainment sector.

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VRScout

JULY 18, 2019

UK-based artist Alexander Ward was shocked to see his AR-enabled cover for Allowah Lani’s book I am love was circulating online. Ward’s design works similarly to how an Instagram lens or Snapchat filter recognizes your face and then adds a layer AR element that moves with your movements. Provided those covers are the same.”.

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Upload VR

APRIL 26, 2024

Meta's Head of AR Glasses Hardware claims they give the same "Oh my God, wow! She switched to Head of AR Glasses two years ago. Regardless, it's clear that what Kalinowski means here is that trying Meta's AR glasses is just as mindblowing as trying good VR for the first time. I can't believe this!"

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AR Insider

FEBRUARY 17, 2021

Since 2016, the company has invested in AR, VR and XR to help its customers accelerate time to insight and enhance the way SAP data is visualized and understood. The XR Cloud services and its Unity plug-ins make it easier for Unity developers to integrate SAP data into their AR, VR, and XR applications. by Nick Davis.

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VRScout

JULY 25, 2017

In March 2014 Facebook bought Oculus and the current wave of interest in VR and AR was reborn. While the public largely scoffed at the awkward goggles, industry pundits proclaimed VR/AR would one day replace our 2D screens, and highlighted education as one of the top applications in the years to come. 5 Teacher adoption still lags.

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VRScout

NOVEMBER 26, 2019

It seems as though every major franchise has received its own location-based mobile AR game as of late. Available now for free on Android and iOS , the core concept of Special Delivery is relatively similar to that of past LB AR experiences. Image Credit: Illumix Inc. Hungry for another battle, but there’s no animatronic foe insight?

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VRScout

NOVEMBER 27, 2019

Dive into the mind of random objects via The New Yorker apps new AR feature. Animate Objects” is the latest feature available in the New Yorker app that uses AI and AR to unlock the secret thoughts of everyday inanimate objects and display them for the user via an animated thought bubble. Feature Image Credit: The New Yorker.

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VRScout

FEBRUARY 11, 2018

Now it appears that future has finally arrived as the HADO WORLD CUP AR eSports tournament is finally making its way stateside. The AR team sports uses a headset running an iPhone 6s, a motion sensor secured to the wrist, as well as several AR trackers. I know i’ll definitely be there–throwing elbows and winning matches.

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VRScout

APRIL 15, 2019

AR brings the history of the 150-year old whiskey brand to life. Today, the company has announced a new AR experience designed to give patrons a better look at the liquors historic rise to prominence through a series of animation, voice over, and interesting tales told via hand-crafted digital models similar to that of a digital diorama.

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VRScout

APRIL 18, 2019

As AR technology evolves and becomes more accessible through devices such as your smartphone, or pair of AR glasses like Bose or nReal – brands have already begun exploring the potential of transforming traditional marketing methods (print ads, packaging, TV commercials, and flyers) into interactive content.

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AR Insider

MARCH 2, 2020

Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. In-app purchases (IAP) are one of the three prevalent consumer AR business models examined in a recent report by our research arm ARtillery Intelligence. billion in estimated AR ad spending last year, on pace $2.6 That drove $1.58

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