article thumbnail

European Council Publishes Web 4.0 Strategy

ARPost

To make that happen, the report outlines four “Key Strategy Pillars”: Empowering people and reinforcing skills to foster awareness, access to trustworthy information, and building a talent pool of virtual world specialists. is definitely something to consider. Supporting a European Web 4.0 Thinking Ahead US discussions of Web 3.0

Strategy 264
article thumbnail

Your Definitive Guide To Oculus & Unity’s All-In-One VR Development Course

VRScout

Unit 11: Submission and go-to-market strategy – Mari Kyle from Oculus. In this final unit, you’ll get a crash course on marketing to drive awareness of your VR experience and pricing strategy. The post Your Definitive Guide To Oculus & Unity’s All-In-One VR Development Course appeared first on VRScout.

Course 295
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Facebook Surges in U.S. Patent Rankings Due to Mounting AR Strategy

Road to VR

With a growing number of Facebook-employed AR/VR professionals and a mounting catalog of IP, it’s clear Facebook isn’t just flirting with the idea of entering into the AR space, but rather it has a definite intention of owning a significant slice of the market. Patent Rankings Due to Mounting AR Strategy appeared first on Road to VR.

article thumbnail

Instagram’s New AR Features Will Force Brands to Change Strategy

ARPost

Consequently, brands will have to adjust their social strategies to accommodate the change. Augmented reality should definitively change the effectiveness and draw of shopping on Instagram. This creates an entirely new plot of digital real estate that brands can populate with incredibly rich, interactive and sticky content.

Strategy 171
article thumbnail

Pressure Mounts for Xbox’s Missing VR Strategy as PSVR Rakes in an Estimated Half Billion From Hardware Alone

Road to VR

In an era where Sony appears to have a significant lead in console sales already, and with PSVR sharpening the system’s competitive edge, pressure is mounting for Microsoft to figure out its Xbox VR strategy. Moving the Needle. Photo by Road to VR. million units. Software revenue on top of that stands to add considerably more.

Strategy 279
article thumbnail

Co-Op VR Shooter ‘Gazzlers’ Is Like ‘Mad Max’ But Adorable

VRScout

If the answer is yes then you’ll definitely want to check out Gazzlers from Banzai Studios. You’re going to have to think fast and develop effective strategies if you hope to outmaneuver these half-assed crazy clunkers. Creativity and strategy are a must. Are you a fan of chaos? Image Credit: Banzai Studios.

Strategy 402
article thumbnail

Quest 3 Unboxing Reportedly Leaked Ahead of Fall Release, Video Here

Road to VR

There’s not much else to say here: it definitely looks like Quest 3, floppy headstrap and all. Unboxing leak notwithstanding, we’re sure to learn more about Meta’s launch strategy at Connect in late September, and what games the company will highlight to make best use of the headset’s mixed reality capabilities.

Video 246