AR Insider

MAY 29, 2020

As AR is approaching technological maturity, businesses are wising up to AR-enabled opportunities and are making AR an integral part of their strategy. Incorporating AR into your marketing strategy helps position your brand as forward-thinking and attracts digital natives. How can you integrate AR into your e-commerce strategy?

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AR Insider

MAY 31, 2021

The lower-cost locomotion option, Cybershoes , is now on Amazon for $349. The International Symposium on Immersive Media Arts & Technologies running June 2-8th. New Apple Watch Feature Could Form the Basis of the Company’s XR Input Strategy (Road to VR). The player is held in place by a rigid harness.

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XR Today - Mixed Reality tag

JANUARY 30, 2024

Immersive 3D environments are transforming the way knowledge is shared and internalized. However, immersive learning technologies have been changing this narrative. The creation of a virtual A380 allows flight crew trainees to immerse in a realistic cabin environment and familiarize themselves with complex operational procedures. “It

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Training Virtual Reality Immersion Virtual Environment 78

AR Insider

NOVEMBER 25, 2020

We’re fully immersed in the world of recommendation engines based on advanced AI and algorithms, so instead of gathering what we believe are people’s preferences — what they click on, sites they’ve visited, items they’ve purchased — marketers will instead cater to the algorithms that ‘tell’ people what they want.

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AR Retail Microsoft Trends 368

VRScout

SEPTEMBER 27, 2018

Allosky claims the headset is also capable of playing user-owned content, as well as streaming on-demand services, such as Hulu, Netflix, and Amazon Prime, just to name a few. This data would also show the impact passengers fully immersed in VR headsets and noise-cancelling headphones might have on the flow of inflight services.

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AR Insider

FEBRUARY 21, 2020

For Amazon , it’s selling us stuff. Starting with Apple, it has several AR balls in the air and is cultivating near and long-term strategies. Amazon meanwhile wants to be the commerce layer. AR is part of that vision to be an immersive shopping front end. For Facebook , it’s ad-supported social interaction.

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AR Insider

AUGUST 14, 2020

Like in our ongoing “ follow the money ” exercise, they’re each building wearables strategies that support or future-proof core businesses where tens of billions in annual revenues are at stake. The story is similar for Amazon , Microsoft and Bose (kind of), and the 800-pound gorilla in wearables, Apple.

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Tech Trends VR

MARCH 27, 2020

Millions of us now own some sort of room-based voice device such as Google Home or Amazon Echo and the global voice and speech recognition market size is estimated to reach USD 31.82 Millions of us now own some sort of room-based voice device such as Google Home or Amazon Echo Click To Tweet. billion by 2025. 1 – Intuitive UX.

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Magic Leap Trends San Francisco Technology 262

XR Today - Mixed Reality tag

JANUARY 31, 2023

These include Oracle Cloud, Microsoft Azure, Amazon Web Services (AWS), and Google Cloud Platform (GCP). Saudi Aramco, the world’s biggest energy supplier, became a top funder for immersive firm PIXO XR to train and upskill workers in the country.

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XR Today - Augmented Reality tag

DECEMBER 5, 2023

” Doing so would offer “suggestions to develop regional strategies to help businesses prosper.” For example, the company has struck a massive partnership with Amazon to pilot online shopping integrations. The deal would allow Amazon to access Snapchat’s more than 360 million daily active users (DAUs).

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XR Today - Mixed Reality tag

NOVEMBER 28, 2023

Spatial Computing and Industrial XR Streaming As XR adoption rapidly increases across immersive enterprise sectors , companies are challenged with tackling computing, security, and data concerns. It has also secured massive partnerships with key industrial heavyweights such as Amazon Web Services, NVIDIA, Verizon, Qualcomm, and many more.

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The Ghost Howls

MAY 15, 2023

Top news of the week (Image by Google) Google announces important AI and XR news at Google I/O This Google I/O has seen immersive realities back to the menu. We are all curious to see how this strategy will pay off. According to Upload VR, for instance, “in UK, it’s now available at GAME , Amazon UK , ShopTo , Currys , Argos and more.

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ARVR

OCTOBER 7, 2021

Immersive shopping is proving to have experiential impact for consumers, and revenue impact for brands. Amazon has been a big cause of this pressure. The result is that e-tailers’ margins are compressed, forcing them to operate on the same razor-thin margins that Amazon does….but Related to?—?but but separate from?—?

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AR Retail Augmented Reality Amazon 130

The Ghost Howls

DECEMBER 12, 2023

The first good sign was when in Helsinki I saw that Finland has now a long-term metaverse strategy , which means that it is going to pour money into its XR ecosystem for the next 10 years at least. Its interest is especially in the industrial, healthcare, and remote gatherings fields. Not bad for a dead technology.

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AR Insider

AUGUST 30, 2021

Free roam VR is the only truly immersive VR because users walk through mixed reality environments using their natural locomotion and touch. Ball is a former Amazon strategy executive turned investor. This is now only possible wearing a backpack PC and VR headset in special locations like Sandbox VR, Zero Latency, and Dreamscape.

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Virtual World AR Latency China 269

The Ghost Howls

AUGUST 8, 2023

Let’s leave the summertime sadness to Lana Del Rey… Top news of the week (Image by Immersed) Immersed announced Visor headset The company Immersed is well known in the VR community for its productivity application to have a multi-monitor setup for your computer in virtual reality.

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The Ghost Howls

FEBRUARY 22, 2023

To let me put a spotlight on the LATAM (Latin American) XR ecosystem, I interviewed the Chilean XR professional Oscar Cartagena and asked him a lot of questions about the difficulties and strengths of immersive realities in his part of the world. Your best bet is Amazon and dealing with the international shipping charges.

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AIXR

NOVEMBER 3, 2022

He has previously held the position of Head of Strategy for Amazon Studios and has also been an executive at Accenture and The Cherin Group’s Otter Media. The world of immersive technology is always in a constant state of flux, continuously advancing with the rule book being written by the second. What is Field of View ?

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XR Today - VR Headsets tag

OCTOBER 31, 2023

AWE 2023 achieved this by inviting an esteemed lineup of XR firms, thought leaders, and end users, uniting the immersive technology industry at the event’s Vienna, Austria location. Before deploying a workplace immersive solution, an IT team must ensure various workplace considerations that may create hurdles and pain points.

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Training Industry Strategy AR 98

AR Insider

JULY 24, 2020

To make sense of all of this, Shape Immersive ran a series of virtual events over the past few months. But what about the ability for Walmart and Amazon to capture and distribute 3D models for millions of SKUs? The next few years will be about scaling up to Amazon-sized product libraries.

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Retail AR Amazon Education 275

ARPost

MAY 3, 2021

If you want to emulate the likes of Google, Amazon, and Facebook, or more correctly, avoid being kicked out of business by them, it is imperative you at least consider the use cases of AR that fit into and can improve your business model. Creating high-res and immersive experiences is not for non-tech-savvy companies.

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AR Insider

OCTOBER 1, 2020

Like in our ongoing “ follow the money ” exercise, they’re each building wearables strategies that support or future-proof core businesses where tens of billions in annual revenues are at stake. The story is similar for Amazon , Microsoft and Bose (kind of), and the 800-pound gorilla in wearables, Apple.

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Wearables AR Machine Learning Apple 224

The Ghost Howls

OCTOBER 4, 2022

The device is available on Amazon for $379. AI-generated art is one of the big trends of the moment, and even if it is not directly related to XR, it is a field that has points in common with immersive realities. Discover Raindance Immersive. Nreal Air is now on sale in the US. Some news on the metaverse.

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China Apple Ukraine Video 471

Road to VR

MAY 8, 2017

VirZOOM (pronounced ver-ZOOM) has created a collection of VR sports games designed to combine strategy, coordination, and fitness. One of our goals is to continuously enhance the immersive exercise experience on our premium products. image courtesy VirZOOM. “Virtual reality brings new excitement to traditional fitness equipment.

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Tech Trends VR

MAY 8, 2018

Its intelligent cloud and intelligent edge strategy is a much more compelling proposition for developers which will continue to define its corporate strategy for the next several years.”. The whole world is becoming a computer Click To Tweet. The world is a computer, filled with an incredible amount of data Click To Tweet.

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Microsoft Data Trends Machine Learning 235

Road to VR

SEPTEMBER 8, 2016

As an electronics company, Apple’s general strategy seems to be to wait until a market is well established before joining it, then attempt to create an Apple-idealized product for that market. Apple is infamous for its patent strategy and you shouldn’t be surprised to find that they’re well into it in the AR/VR space.

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The Ghost Howls

JULY 31, 2023

This made sure investors gained some trust for immersive reality startups again, something that will be beneficial for our whole industry. It has basically created a whole ecosystem of its own through strategic investments : I’m very curious to see what is the final goal of this strategy. It is also going to launch its headset, soon.

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The Ghost Howls

JANUARY 7, 2019

I think that the strategy of HTC is trying to push innovation with the Pro Eye and at the same time continuing being relevant in the consumers’ space with the Cosmos. I think that to see if this strategy will pay off, we’ll have to discover the price of such headset. inside HTC headsets.

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ARVR

SEPTEMBER 1, 2020

Or when the two-day shipping on Amazon Prime doesn’t seem fast enough.” By immersing people in a fun-filled memorable experience, it makes it easier for brands to cement what it wants its audience to believe in. Enter immersive technologies?—?Virtual So, folks, the pursuit of happiness is truly the mantra of life!

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AR Augmented Reality Study Virtual Reality 147

AR Insider

JUNE 23, 2020

Like in our ongoing “ follow the money ” exercise, they’re each building wearables strategies that support or future-proof core businesses where tens of billions in annual revenues are at stake. The story is similar for Amazon , Microsoft and Bose (kind of), but the biggest impact could come from Apple.

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Wearables Apple AR Trends 252

ARVR

DECEMBER 9, 2020

In the meantime, we have to immerse ourselves in a few AR products that are currently available and we can bring them home today. Compared to Amazon and Google the Portal is the only display/camera with AR capabilities. The arrival of consumer-grade AR smartglasses isn’t here just yet. The display is starting at $349.

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Bernard Marr

AUGUST 22, 2022

Stephenson is the person credited with first connecting the term "metaverse" to the idea of an immersive virtual reality in his 1992 novel Snow Crash. By making the “metaverse of work” the focus of Microsoft’s business strategy, Nadella hopes to capture the same success. “It Matthew Ball , Author, formerly Amazon AMZN -2.9%.

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EON Reality

JUNE 18, 2019

such as the immersive businesses at The Landing in MediaCityUK who’ve just received investment for their Government-backed Digital Catapult space in Salford ?— Discover how EON Reality can support your vision in using immersive technology. Virtual Trainer forms the core VR offering within EON Reality’s immersive AVR Platform.

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XR Today - Mixed Reality tag

MAY 17, 2023

The report echoed market sentiments amid waves of redundancies at Meta Platforms, Microsoft, Amazon, and other tech giants from August to November last year. Despite NVIDIA’s current pay cut, I believe that the company can weather ongoing difficulties with a solid long-term strategy.

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Architecture Industry United Kingdom Technology 90

Bernard Marr

OCTOBER 15, 2023

While virtual and augmented reality (VR/AR) applications are just beginning to be used in industry, gamers have been using headsets to enter fully immersive worlds for years. Amazon and Netflix also entered the market, with Netflix taking a different approach by offering downloadable game content on users' devices.

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Trends Video Gaming Industry 52

VRWorld

JULY 12, 2017

Marcus Kühne, Strategy Lead, Immersive Techologies, AUDI. Stephanie Llamas, Head of Immersive Technology Insights, SuperData Research. Dan Ferguson, Co-Founder / EVP Digital Interactive Strategy, Groove Jones. It is surprising not to see major players from Amazon, Facebook, Google or Valve.

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Conference San Francisco Virtual Reality Tourism 49

Road to VR

AUGUST 5, 2021

Since its launch in 2019 Oculus Quest has represented a major shift in Facebook’s VR strategy by moving away from the PC. A faster refresh rate means a smoother image which reduces latency and can improve comfort and immersion. Quest 2, which launched in October 2020, has become the most popular VR headset on the market.

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