Robert Scoble

OCTOBER 4, 2019

It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. VR is about immersion. They do NOT do immersion, or, if they do, they don’t do it well. The tech industry is gearing up for a new paradigm shift.

AR 62

AR Augmented Reality Magic Leap Immersion 62

XR for Business Podcast

JUNE 18, 2019

Extended Reality evangelist Rori DuBoff from Accenture joins us to advise the businesses of today how not to miss the same boat, and shares strategies on staying ahead of the curve. As a virtual, augmented, and mixed reality evangelist, Rori advises companies on strategy and marketing opportunities for brand and business transformation.

Strategy 78

Strategy Augmented Reality Machine Learning AR 78

XR for Business Podcast

JUNE 18, 2019

Extended Reality evangelist Rori DuBoff from Accenture joins us to advise the businesses of today how not to miss the same boat, and shares strategies on staying ahead of the curve. As a virtual, augmented, and mixed reality evangelist, Rori advises companies on strategy and marketing opportunities for brand and business transformation.

Strategy 78

Strategy Augmented Reality Machine Learning AR 78

The Ghost Howls

MARCH 2, 2020

More info (Vive Cosmos Elite launch) More info (New offerings of Vive Pro Eye) More info (Ben Lang’s editorial on HTC’s strategy) More info (Vive Sync launch). Blogger Tom Ffiske, that writes on Virtual Perceptions, has decided to write a very good book about AR and VR technologies and it is becoming pretty popular on Amazon.

Hand tracking 235

Hand tracking AR Oculus HTC 235

The Ghost Howls

APRIL 26, 2021

As always, they’re doing a great job not only with the product but also with the communication strategy. Before leaving you to the best news of the week, I would like to highlight two notable things about my work: My crazy trolling game “The Unity Cube” has been featured in a video by Upload VR! Amazon is opening its AR Beauty Salon.

Magic Leap 373

Magic Leap Oculus Unity Gaming 373

XR Today - Mixed Reality tag

DECEMBER 1, 2023

Foremost cloud leaders like AWS and Microsoft offer access to spatial computing solutions, such as Amazon Sumerian, for 3D scene creation. Meta is in the process of developing full-body tracking software for its Quest devices and future metaverse strategies. For instance, spatial audio is becoming more common in the modern landscape.

Trends 113

Trends Wearables Haptic Eye Tracking 113

XR Today - Mixed Reality tag

NOVEMBER 9, 2023

Foremost cloud leaders like AWS and Microsoft offer access to spatial computing solutions, such as Amazon Sumerian, for 3D scene creation. Meta is in the process of developing full-body tracking software for its Quest devices and future metaverse strategies. For instance, spatial audio is becoming more common in the modern landscape.

Trends 105

Trends Wearables Eye Tracking Tools 105

AR Insider

MAY 6, 2020

The third major change came from Unity which recently announced that it will now be serving AR ads on mobile. Unity has one of the world’s largest mobile ad serving businesses and at the end of last year they partnered with Fossil to pilot this new ad format in mobile games. The Evolution of Brand Activations.

AR 381

AR Examples Data Head Mounted Display 381

The Ghost Howls

JANUARY 22, 2021

But if I have to look at the numbers, some kind of AR is already mainstream : yes, the smartphone doesn’t provide immersive AR and people using it maybe don’t even know that it is called AR (maybe they call it just “filters”), but it is anyway augmented reality and it is of very common use now.

Augmented Reality 480

Augmented Reality Magic Leap AR Apple 480

AR Insider

OCTOBER 16, 2019

AR also has inherent capabilities to demonstrate products in immersive ways and brands like how that gives them greater creative capacity. So it includes game engines like Unity, AR experience creation like Amazon Sumerian, or Web AR enablement like 8th Wall. Amazon Sumerian lowers AR creation barriers. Source: Amazon.

Strategy 167

Strategy AR Trends Amazon 167

XR for Business Podcast

AUGUST 5, 2019

Cameron Ayres from Sector 5 Digital discusses strategies for maximizing that ROI. His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. They're hiring a Unity developer or a 3D modeller. It's not something that every company will do.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

Cameron Ayres from Sector 5 Digital discusses strategies for maximizing that ROI. His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. They're hiring a Unity developer or a 3D modeller. It's not something that every company will do.

Augmented Reality 78

Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

JANUARY 24, 2020

I was– I lead business development, and strategy, and partnerships for a couple different startups. And I joined his VR production company, leading business development strategy. We just worked with Unity, building augmented reality projects. And also we keep people immersed as much as possible.

Training 78

Training New York Video Strategy 78

XR for Business Podcast

JANUARY 24, 2020

I was– I lead business development, and strategy, and partnerships for a couple different startups. And I joined his VR production company, leading business development strategy. We just worked with Unity, building augmented reality projects. And also we keep people immersed as much as possible.

Training 78

Training New York Video Strategy 78

XR for Business Podcast

AUGUST 5, 2019

Cameron Ayres from Sector 5 Digital discusses strategies for maximizing that ROI. His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. They're hiring a Unity developer or a 3D modeller. It's not something that every company will do.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

AUGUST 5, 2019

Cameron Ayres from Sector 5 Digital discusses strategies for maximizing that ROI. His primary role is developing the strategy and implementation of emerging technology, to best enhance digital projects. They're hiring a Unity developer or a 3D modeller. It's not something that every company will do.

Augmented Reality 60

Augmented Reality Virtual Reality Technology Training 60

XR for Business Podcast

JANUARY 24, 2020

I was-- I lead business development, and strategy, and partnerships for a couple different startups. And I joined his VR production company, leading business development strategy. We just worked with Unity, building augmented reality projects. And also we keep people immersed as much as possible. Cortney: No, it's great.

Training 60

Training New York Video Strategy 60

XR for Business Podcast

AUGUST 12, 2019

They’re delivering a mixed reality platform that is the world’s largest brands and retailers are using to streamline their merchandising process and go to market strategy much faster. You can build in Unity, it’s the same thing. billion products for sale on Amazon. Alan: Absolutely. Alan: Yeah.

Retail 78

Retail Technology AR Augmented Reality 78

XR for Business Podcast

AUGUST 12, 2019

They’re delivering a mixed reality platform that is the world’s largest brands and retailers are using to streamline their merchandising process and go to market strategy much faster. You can build in Unity, it’s the same thing. billion products for sale on Amazon. Alan: Absolutely. Alan: Yeah.

Retail 78

Retail Technology AR Augmented Reality 78

XR for Business Podcast

JULY 12, 2019

Barry is the chief strategy officer of ZeroLight, a leading real-time visualization company in the automotive industry. She was at Ford for 30 years, and ran their immersive technology lab for 20 of them, I think. Barry is the chief strategy officer of ZeroLight, a leading real-time visualization company in the automotive industry.

Automotive 78

Automotive Magic Leap Course Industry 78

XR for Business Podcast

JULY 12, 2019

Barry is the chief strategy officer of ZeroLight, a leading real-time visualization company in the automotive industry. She was at Ford for 30 years, and ran their immersive technology lab for 20 of them, I think. Barry is the chief strategy officer of ZeroLight, a leading real-time visualization company in the automotive industry.

Automotive 78

Automotive Magic Leap Course Industry 78

XR for Business Podcast

JUNE 24, 2019

platform for creating even more immersive–? The tools are pretty [new], and Unity and things, you need to invest a fair bit of time and effort to build something. You can mess around with Amazon Sumerian. Things like Unity developer or 3D modeller and stuff like that. Or use your 6D.ai Try it and fiddle around.

AR 78

AR Technology Industry Augmented Reality 78

XR for Business Podcast

JUNE 24, 2019

platform for creating even more immersive–? The tools are pretty [new], and Unity and things, you need to invest a fair bit of time and effort to build something. You can mess around with Amazon Sumerian. Things like Unity developer or 3D modeller and stuff like that. Or use your 6D.ai Try it and fiddle around.

AR 78

AR Technology Industry Augmented Reality 78

AR Insider

NOVEMBER 13, 2019

This post is adapted from ARtillery Intelligence’s report, Mobile AR Strategies & Business Models. Starting with advertising, brands are increasingly learning that AR has inherent capabilities to demonstrate products in immersive ways. It includes some of its data and takeaways. Lastly, there’s AR-as-a-service (ARaaS).

AR 300

AR Data Tools Survey 300

XR for Business Podcast

JUNE 24, 2019

platform for creating even more immersive–? The tools are pretty [new], and Unity and things, you need to invest a fair bit of time and effort to build something. You can mess around with Amazon Sumerian. Things like Unity developer or 3D modeller and stuff like that. Or use your 6D.ai Try it and fiddle around.

AR 60

AR Technology Industry Augmented Reality 60

XR for Business Podcast

AUGUST 14, 2019

Michael: And this is why I’ve been working on starting this dojo, or this VR maker space; because the tools for building — there’s VRTK for Unity… there’s just all these tools. Amazon Sumerian. Unity is always my top one. Most definitely. Michael: It would depend on your use case. Is it marketing?

Tips 78

Tips Training Augmented Reality Exercises 78

XR for Business Podcast

AUGUST 14, 2019

Michael: And this is why I’ve been working on starting this dojo, or this VR maker space; because the tools for building — there’s VRTK for Unity… there’s just all these tools. Amazon Sumerian. Unity is always my top one. Most definitely. Michael: It would depend on your use case. Is it marketing?

Tips 78

Tips Training Augmented Reality Exercises 78

XR for Business Podcast

AUGUST 14, 2019

Michael: And this is why I've been working on starting this dojo, or this VR maker space; because the tools for building -- there's VRTK for Unity. Amazon Sumerian. Unity is always my top one. As someone who grew up as a game designer and player, I definitely side towards Unity. there's just all these tools.

Tips 60

Tips Training Augmented Reality Exercises 60

XR for Business Podcast

NOVEMBER 18, 2019

Mike leads the Vuforia product team, and is responsible for driving the product and technology strategy of PTC’s leading solutions for the development of augmented reality applications. That is the foundational computer vision SDK that you would use most of the time with Unity. Mike, welcome to the show. Mike: June, yep.

Augmented Reality 78

Augmented Reality Industry AR Technology 78

XR for Business Podcast

NOVEMBER 18, 2019

Mike leads the Vuforia product team, and is responsible for driving the product and technology strategy of PTC’s leading solutions for the development of augmented reality applications. That is the foundational computer vision SDK that you would use most of the time with Unity. Mike, welcome to the show. Mike: June, yep.

Augmented Reality 78

Augmented Reality Industry AR Technology 78

XR for Business Podcast

NOVEMBER 18, 2019

Mike leads the Vuforia product team, and is responsible for driving the product and technology strategy of PTC's leading solutions for the development of augmented reality applications. That is the foundational computer vision SDK that you would use most of the time with Unity. Mike, welcome to the show. was it June? Mike: June, yep.

Augmented Reality 60

Augmented Reality AR Industry Technology 60