Mashable VR

MAY 11, 2022

Google announced what felt like a million things across a two-hour keynote to begin its annual I/O developer conference. Instead of dancing around it, let's jump right into all the biggest things Google showed off. Credit: Google. Google didn't spend much time talking about Android 13's specific perks for phones, though.

Google 92

Google Los Angeles San Francisco New York City 92

The Ghost Howls

MAY 16, 2022

Image by Google). Google performs interesting AR news at I/O conference. At Google I/O, no executive of the company has talked about the M-word, but they have anyway showed interesting AR updates, which will be relevant for our future M-world. Another cool announcement has been the one of Immersive View for Google Maps.

Google 510

Google AR Unity Video 510

Mashable VR

MAY 11, 2022

Google is finally looking to give AirPods Pro a run for their money. At its annual Google I/O keynote , Google unveiled the new Pixel Buds Pro. Credit: Google. Google also confirmed the Pixel Buds Pro would get an update to support spatial audio sometime later this year. Credit: Google.

Google 71

Google Apple Hardware 71

Upload VR

JANUARY 4, 2024

It inherits all the advantages of the base XR2 Gen 2 architecture, including the hardware acceleration for camera passthrough that is said to reduce end-to-end latency to around 12 milliseconds. It's a more premium option for higher-priced headsets, including those designed to take on Apple Vision Pro. Details here: UploadVR David Heaney

Samsung 145

Samsung Google Architecture Eye Tracking 145

ARPost

APRIL 29, 2022

Creators are using Lens Studio to build new AR experiences, moving beyond mobile, and pushing the boundaries of what is possible at the intersection of innovative hardware and software.”. Partnerships With Google and LiveNation. See Also: Snap’s Lion of a March. Murphy’s talk, as well as the demo footage, focused heavily on Spectacles.

AR 391

AR Machine Learning Augmented Reality Retail 391

The Ghost Howls

JUNE 14, 2021

According to the report, analyzing the orders made to the lens manufacturer, the two new headsets by Sony and Facebook should be released in 2022. The Quest 2 is expected to have 8–9M units sold in 2021 (and this is compatible with the estimated sales data we have now), while the new device should sell 18–20M units in 2022.

Apple 487

Apple Augmented Reality AR Virtual Reality 487

XR Today - Virtual Reality

JUNE 13, 2022

Among the biggest technology brands in the world, and a major name for any company interested in advertising within the digital world, Google has plenty to offer in XR promotion. Most companies investing in concepts like SEO and content marketing will already have a strong knowledge of Google and the company’s wide range of tech resources.

Unity 182

Unity Microsoft Google Apple 182

ARVR

DECEMBER 27, 2021

In fact, our research arm ARtillery Intelligence recently released a report that examines the lessons from 2021 and the outlook for 2022. And we’ve pulled out three of the report’s many 2022 projections below (more to come here in the coming weeks). AR benefits from similar factors, and its momentum will carry into 2022.

AR 130

AR Augmented Reality Industry Trends 130

Road to VR

DECEMBER 13, 2023

This was seen as a move to restructure the business to focus more on hardware and core technologies. Provided previous reports are true, even Samsung may be shooting for the high-end with its upcoming XR headset , built in partnership with Google and Qualcomm.

Apple 325

Apple Taiwan Asia Europe 325

ARVR

SEPTEMBER 22, 2022

This follows investments in mobile hardware capability, interest in immersive virtual experiences with the metaverse, and rising industry competition. In this guide, we’ll discuss the details of augmented reality development in 2022, including the choice of technologies and the development flow.

Augmented Reality 147

Augmented Reality Technology How To AR 147

XR Today - Virtual Reality

JUNE 9, 2022

With investment in everything from the hardware side of the XR collaboration story, to the software side, with apps like VR Workplace, Meta is paving the way to host of opportunities for all companies to get involved in the next generation of work.

Magic Leap 211

Magic Leap Unity Microsoft Tools 211

XR Today - Augmented Reality tag

JULY 21, 2022

Google reentered the augmented reality (AR) technology scene on Tuesday by announcing new public testing plans for its smart glasses prototype. During testing, Google will deploy prototypes to Google staff and “trusted testers.” Google (@Google) May 11, 2022. Live AR Translation.

Google 87

Google AR Augmented Reality Healthcare 87

The Ghost Howls

MARCH 22, 2022

It was even featured on Google News. Image by Google). Google acquires micro-LED startup Raxium. This week Google has performed another strategic move towards the development of its future XR glasses. The hardware is not making big progress, and it is expected to keep receiving negative feedback from the soldiers.

Tools 314

Tools Google Controllers Virtual Reality 314

Road to VR

APRIL 18, 2023

The interview wasn’t widely shared in the English-speaking side of the Internet until it landed on Reddit , Google-translated to English. That’s especially so since the last time Valve released any VR hardware was its enthusiast-grade PC VR headset Valve Index in 2019.

Eye Tracking 363

Eye Tracking Hardware Gaming Data 363

XR Today - Augmented Reality tag

JULY 21, 2023

After months of tinkering and testing, Project Iris, Google’s latest AR innovation, appears to be another “Google Glass Failure.” For years, Google has been toying with the idea of becoming a real competitor in the extended reality market. But for all its innovation and resources, Google’s AR ideas never really seem to pan out.

Google 67

Google Augmented Reality AR Wearables 67

Digital Trends

MAY 3, 2022

Google Glass remains the pinnacle of exciting hardware announcements at Google I/O, and 10 years on we look back at what made it so special.

Google 80

Google Hardware 80

XR Today - Mixed Reality tag

JANUARY 12, 2024

Google Axes Hundreds of AR Hardware Jobs Recent reports suggest that Google is downsizing a significant part of its 1P AR hardware team, which raises doubts about the future of its in-house XR product portfolio. The citation was issued in 2022; an amended filing was submitted last month.

Apple 63

Apple Google Las Vegas Seattle 63

AR Insider

DECEMBER 8, 2020

As shown in the Google Glass era, cultural receptivity and comfort levels for face-worn hardware (with a camera, no less) will be a years-long uphill climb. 2022 is likely when we’ll get to see them unveiled (press leaks notwithstanding). The former happens as it creates reliance on the iPhone for local compute. .

AR 538

AR Wearables Apple Strategy 538

Anand Tech

FEBRUARY 9, 2022

Even without access to Google Services or TSMC, the company has been producing hardware and smartphones as it pivots to a new strategy. To lead off in 2022, that strategy starts with the Huawei P50 Pro, the next generation of flagship photography camera.

Strategy 93

Strategy Google Hardware 93

XR Today - Augmented Reality tag

JANUARY 20, 2023

Google parent company Alphabet announced layoffs on Friday of roughly 12,000 workers, totalling 6 percent of its global workforce. Concluding, he stated: “When I look around Google today, I see that same spirit and energy driving our efforts. Workers in the United States will be the first affected. .”

Google 88

Google Microsoft United States Augmented Reality 88

ARPost

DECEMBER 10, 2022

XR hardware is on the move. So, more and more XR providers are providing cloud services in addition to their hardware and platform offerings. For Varjo clients, a lot of the management and IT solutions that make up cloud services for other developers are handled through software subscriptions bundled with almost all Varjo hardware.

Magic Leap 381

Magic Leap Software Hardware Amazon 381

Road to VR

MARCH 12, 2024

Precisely one pivot and one CEO change later, which would see Abovitz eventually leave the company, Magic Leap abandoned any notion of serving prosumers, instead appealing solely to enterprise with the launch of Magic Leap 2 in 2022. And that’s in spite of its $3,500 price tag.

Magic Leap 248

Magic Leap Apple Microsoft Augmented Reality 248

XR Today - Virtual Reality

JANUARY 22, 2024

Disney’s History with XR To some, Disney’s dive into XR hardware with its Holotile debut could seem out of the blue; however, this couldn’t be further from the truth – despite ups and downs. If the past repeats itself, we may find out at the end of the year.

Apple 221

Apple Google Virtual Environment Entertainment 221

XR Today - Mixed Reality tag

SEPTEMBER 1, 2022

Google: RawNeRF. Google first introduced RawNeRF in 2020 as an automated photogrammetry tool that can simulate the real-world lighting of a scanned object. Additionally, Google’s service lets an XR designer add post-processing elements to their digital twin, including focus, dynamic ranges, and tone mapping.

Unreal 73

Unreal Real Estate Construction Tools 73

XR Today - Virtual Reality

DECEMBER 21, 2023

The SLPS district is leveraging federal ESSER funding to secure XR learning software and hardware. The firm debuted its Metaverse, a shared immersive learning platform for selected K-12 learning institutions in the UK, in 2022. The ClassVR content offering covers various subjects ready via all-in-one AR/VR headsets.

Immersion 222

Immersion St. Louis Education Virtual Reality 222

XR Today - Mixed Reality tag

SEPTEMBER 7, 2022

Nathan Pettyjohn, Founder and CEO of the Immerse Growth Network and Founder and President of the VR/AR Association (VRARA) , discussed with XR Today the Immerse Global Summit 2022 Europe , an industry-leading event set to take place in Madeira Island, Portugal, which will allow tech firms to showcase their efforts to reach such a milestone.

Europe 91

Europe Portugal Magic Leap Conference 91

XR Today - Mixed Reality tag

NOVEMBER 10, 2022

Let’s take a closer look at some of the trends influencing the edge computing market for 2022 and beyond. Designing unforgettable and powerful experiences in the worlds of virtual, augmented, and mixed reality requires companies to access a combination of the right hardware and software, as well as the correct networking tools.

Trends 106

Trends Latency Data Tools 106

Road to VR

NOVEMBER 30, 2021

As for apps, the AR glasses play bespoke content in pre-defined playspaces, all of which you can download from Google Play, such as Table Trenches , a 1v1 tabletop strategy game. That’s the value proposition at least, as Nreal Light goes on sale in the US today for $599.

United States 363

United States AR South Korea Samsung 363

ARVR

MARCH 16, 2023

2022 was an incremental year for AR & VR, which both continue to gradually push forward in gaining mainstream traction. Our research arm ARtillery Intelligence’s recent report Spatial Computing: 2022 Lessons, 2023 Outlook tackles these questions. So where is spatial computing, and where is it headed?

AR 243

AR Magic Leap Wearables Microsoft 243

Hypergrid Business

FEBRUARY 6, 2023

Samsung, in partnership with Qualcomm and Google, has announced plans to develop a new extended reality product. But when Samsung cancelled the project, I switched to the Google Pixel to stay close to Google’s VR platform. And now, both Gear VR and Google’s platform are gone.

Samsung 106

Samsung Google Microsoft Spain 106

ARVR

MAY 2, 2022

As we roll through 2022, it’s time for our annual ritual of synthesizing the lessons from recent history and formulating the outlook for the near term. Entitled Spatial Computing: 2021 Lessons; 2022 Outlook , it joins our report excerpt series. The past year was also marked by the emergence of metaverse mania.

AR 245

AR Wearables Apple Hardware 245

XR Today - Mixed Reality tag

JULY 14, 2022

Here are some of the leading companies taking travel organisations towards new frontiers in 2022. Google is a well-known market leader in the technology space, responsible for helping us to navigate the world more effectively. The same solutions could also pave the way for more impressive virtual travel experiences.

Tourism 75

Tourism Immersion Microsoft Tools 75

Road to VR

JANUARY 3, 2024

Vision Pro isn’t exactly revolutionizing XR hardware (though the external display is pretty cool), but its real advantage stands to be a mature software platform that’s easy to use and easy to develop for. The company will now have an equally large peer whose moves in the market can’t be ignored.

Apple 332

Apple Sony HTC Hardware 332

Mashable VR

JUNE 3, 2022

Sure, every now and then a tech company surprises us with hardware reveals, like Google dropping approximately 900 hardware announcements at the end of its recent I/O keynote , but we expect Apple to mostly stick to things you do with devices rather than devices themselves.

Apple 73

Apple How To Hardware Software 73

ARPost

APRIL 11, 2023

Increased Adoption of AR in E-Commerce According to a recent survey, 38% of marketers reported using AR in 2022. Better AR Hardware Options Better AR hardware options, caused by innovations in mobile technology, such as LiDAR and ToF (depth sensing hardware). It’s a significant increase from the 23% reported in 2017.

Trends 402

Trends AR Examples Technology 402

Road to VR

APRIL 27, 2023

First unveiled at CES 2022 early last year, Canon has now taken its first step into consumer VR software with Kokomo , its fledgling social VR platform.

Software 270

Software Canada Japan Virtual Environment 270

VRScout

FEBRUARY 16, 2022

But did you know that before there was Pokémon GO , Niantic launched a sci-fi-based AR game called Ingress Prime that used OpenStreetMap and Google Maps to create a citywide geocaching game of capture the flag? link] — Megan Quinn (@msquinn) February 15, 2022. Audio AR is in the early stages and we’re leaning in.

Sony 434

Sony Technology AR Augmented Reality 434