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How Fuse.it Is Reshaping Advertising With Augmented Reality

ARPost

Augmented reality has come a long way over the years. It has slowly seeped into our daily lives through cute social media filters and immersive games. As long as hurdles are standing in the way of its widespread adoption, we won’t be able to fully harness its immersive power. Augmented Reality in Advertising.

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The 5 most important XR-related pieces of news from Google I/O 2023

The Ghost Howls

Last week, Google delivered its most important event of the year, the Google I/O. Of course, AI has been the star of the show , with the public release of Google Bard and the announcement of a new language model, but there have been also interesting pieces of news about XR.

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Escaping from Augmented Reality

Tech Trends VR

With immersive technologies, there’s now a dizzying array of creative experimentation going on, and it’s fair to say we’ve barely scratched the surface. With immersive technologies, there’s now a dizzying array of creative experimentation going on Click To Tweet. Such is the case with Scriptum, which is bringing escape rooms to AR.

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My predictions for augmented reality in 2019

The Ghost Howls

Augmented Reality in 2018. You may hate or love Magic Leap, but the fact that it has released a product is for sure a great news for all the ecosystem : if after all those investments, that startup failed, it would have had a ripple effect on all the ecosystem, making investors lose trust in augmented reality. Magic Leap.

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How to Buy and Sell with Augmented Reality in Retail

XR Today - Augmented Reality tag

Augmented Reality (AR) is everywhere. According to IBM, roughly 32 percent of shoppers in 2020 already used augmented reality in retail to enhance shopping experiences. Roughly 71 percent of shoppers in an Eclipse Group survey responded they would shop more with AR experiences. billion by 2028. It added that 3.4

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The Future of VR in Education: Full Immersion in Learning

ARPost

XR experts believe the education and healthcare industries are leaders in the use of immersive technologies. They just do not have an opportunity to immerse themselves in the topic, experience, and comprehend the material. For example, Google Expeditions allows you to visit the Louvre with a tour, wander on the Moon or fly to Mars.

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XR Today Guide: What is Augmented Reality?

XR Today - Augmented Reality tag

Many newcomers to the extended reality (XR) landscape are asking the question, “What is Augmented Reality?” Truthfully, it’s the most widely-used form of XR, with virtual and mixed reality coming in second and third, respectively. What is Augmented Reality, Really? How Does AR Work?