AR Insider

AUGUST 19, 2020

Technology and Consumer Behavior are Trending Immersive. This article is excerpted with the author’s permission from the Unity Report: Immersive Advertising: How Augmented and Virtual Reality Experiences are Changing Marketing. Find out more or contact us to participate here. by Tony Parisi.

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XR Today - Mixed Reality tag

JUNE 9, 2023

Epic Games has launched an Augmented Reality Center (ARC) at Oakland University in Michigan. It will work jointly to build and implement cutting-edge AR technologies for the future of the immersive industry. Doing so allowed people to ‘leave their comfort zone’ and explore their creativity with immersive solutions.

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ARVR

JULY 15, 2020

Source [link] Virtual Reality and Augmented Reality (VR and AR) have had a noticeable presence in the news lately. With the world reeling from COVID-19, changes to consumer experience across numerous industries, from live sports and entertainment to education, are inevitable. The First No-Headset Virtual Monitor 3.

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XR Today - Mixed Reality tag

NOVEMBER 7, 2022

The Immerse Global Summit (IGS) is set to kick off next month at the Fontainbleue Hotel from 5 to 7 December, where the world’s global tech community will rally behind immersive technologies. Immerse Global Summit (@ImmerseSummit) October 13, 2022. See you in Miami, Dec 5-7 [link] #IGS pic.twitter.com/cXVNb0JvoE.

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XR Today - Mixed Reality tag

OCTOBER 10, 2023

The Immerse Global Summit 2023 , now part of the Metacenter Global Week event, is just around the corner. For ten years, the Immerse Global Summit (IGS) has stood as a leader in the XR and metaverse event landscape, featuring the biggest speakers and exhibitors from the industry. What is Immerse Global Summit 2023?

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ARPost

MARCH 9, 2023

The VR app is part of Flipside XR’s goal to impact the entertainment industry using virtual and augmented reality. A VR App to Empower Creators In creating Flipside Studio , Flipside XR aims to encourage video content creators to harness virtual reality for creative expression.

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ARPost

JULY 23, 2021

The COVID-19 pandemic has shown us how important immersive and interactive apps and games are in our everyday life. A large adoption rate for augmented and virtual reality in 2020 has broadened the audience and age groups interested in the latest technologies. Mikey Trujillo – Project Manager at Marvel Entertainment, LLC.

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XR Today - Mixed Reality tag

APRIL 20, 2023

The evolving extended reality landscape is changing the world we live in on a phenomenal scale. As immersive technologies become more accessible, both for consumers and business users alike, we’re discovering just how impactful these solutions can be.

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The Ghost Howls

JUNE 14, 2018

Some days ago, I’ve got to know through Reddit a new Augmented Reality headset called DreamGlass. DreamGlass is a product of a company called Dreamworld: it is a cheap augmented reality headset made for developers. I admit I’m not a huge fan of tethered augmented reality. HTC: 10, U11.

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ARVR

AUGUST 31, 2021

Founded by members of Unity, Interhaptics , Senseglove , and Nanoport. Hrafn Thorisson has worked in the field of virtual reality (VR) experiences since 2013. Since its founding, the Aldin team has passionately worked towards capturing experiences that are only possible in VR in ways that entertain and inspire diverse audiences.

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ARPost

JULY 3, 2023

The start of a new era of interactive entertainment. Unveiled at the recent VivaTech Conference 2023 , this cutting-edge platform is set to enable full AR immersion of gameplay. Captivating players with their immersive narratives and intricate puzzles, escape rooms have gained immense popularity in recent years.

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ARPost

DECEMBER 30, 2022

Top 5 AR SDKs for Building Augmented Reality Mobile Apps. The advent of the metaverse is transforming the manufacturing industry significantly, making it immersive, more agile, and safe. The Future of VR in Education: Full Immersion in Learning. An AR SDK is a key to AR app development. Top AR/VR Trends for 2022.

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The Ghost Howls

FEBRUARY 12, 2019

When I interviewed Kevin Williams , an expert in the LBVR market, he said that there are also some experiments with location-based augmented reality and he mentioned a Japanese arcade AR game called HADO. Go on reading, I bet you will enjoy this journey into the present and the future of location-based augmented reality entertainment.

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The Ghost Howls

SEPTEMBER 25, 2023

Immersed is a reliable company, but it never shipped a headset, so I’ll feel more confident when the first people receive their units. Let’s see what happens… some people are afraid this may become a DecaGear 2, but personally, I think that Immersed can deliver. of our revenues with Unity.

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XR Today - Virtual Reality

JUNE 7, 2022

Last Wednesday, KP9 Interactive announced a partnership with NuEyes to launch a no-code content creation toolset designed for augmented reality (AR) developers seeking to distribute immersive services for smart glasses. GeoCAST WebAR on NuEyes Pro 3e @NuEyesTech @WorldCAST_AR Find us at #AWE2022 to try for yourself.

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ARPost

JULY 4, 2023

Sponsored content Sponsored by VR Vision The recent introduction of Apple’s Vision Pro has ignited a fresh wave of excitement in the extended reality landscape, with industry experts and enthusiasts alike anticipating a surge in the growth and evolution of the XR industry.

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ARPost

NOVEMBER 15, 2021

The Best Art or Film award was presented by General Immersive CEO Ray Mosco and went to Peaceful Places by Gold Enterprises. The award for Best Developer Tool was presented by Khronos Group President Neil Trevett to Mixed Reality Toolkit for Unity (MRTK-Unity) by Microsoft. ?. ” Best Location-Based Entertainment.

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ARPost

FEBRUARY 6, 2023

We talked with The Park Playground CEO Peter Vindevogel, who shared his thoughts on these myths and misconceptions, shedding light on virtual reality technology. Although gaming is certainly a great use case and example of what immersive VR experiences can deliver, the possibilities are endless,” said Vindevogel.

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VRScout

JUNE 26, 2023

“By taking advantage of the space around the user, spatial computing unlocks new opportunities for our developers, and enables them to imagine new ways to help their users connect, be productive, and enjoy new types of entertainment. We can’t wait to see what our developer community dreams up.”

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ARPost

JUNE 2, 2022

It was also about presence and how both augmented reality and virtual reality companies are trying to achieve it. The first day of the Augmented World Expo (AWE) started with a marathon session on the main stage. Unity, Qualcomm, and the XR Association (XRA) followed Inbar’s welcome address with keynotes of their own.

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ARPost

JUNE 18, 2021

Developers of immersive games and apps, rejoice! Immersive experiences are in greater demand in all fields: for home entertainment, for training in various industries, and for retail and marketing. An Epic Games MegaGrant Brought VIRTUOSO SDK to the Unity World. VIRTUOSO SDK (VSDK): Making XR Development More Streamlined.

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XR Today - Mixed Reality tag

DECEMBER 15, 2022

Accessible VR avenues for consumers and enterprises allow a more comprehensive range of end-clients to access immersive technologies. Although VR hardware is growing at such a scale, immersive firms are doubling down on scaling extended reality (XR) developer talent pools to match the demand for VR software.

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ARPost

OCTOBER 10, 2019

Like it’s actually in this immersive space around you and the only way to interact with it is to walk through the space and explore that kind of augmented reality interaction of things,” Copps said. However, two and a half years ago, he turned to Apple’s ARKit and Unity. AR Technology and Spatial Sound. “I

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XR Today - Virtual Reality

DECEMBER 26, 2022

With this, tech firms can provide innovative tools to entertain, communicate, work, collaborate, and learn. Despite Zuckerberg’s reported failure and investment reduction for Reality Labs, Meta Platforms is only one of many tech firms developing spatial solutions. What (and Who) is the Metaverse? Jobs for Metaverse Work.

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ARVR

JANUARY 6, 2023

A leading Unity 3d game development services provider explained that gaming is the biggest driver of VR and it will certainly continue in the near future. Immersive Sporting and Events Sporting events now meet gaming in the world of immersive experiences.

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The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. They are entering this market now because they believe this is the beginning of the road towards mainstream adoption.

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XR Today - Augmented Reality tag

DECEMBER 11, 2023

The technology’s similarity to pre-existing systems enables the easy integration of XR within a range of business environments, such as construction and healthcare, helping drive the adoption of immersive solutions and devices. The Unity integration also enables the OEP to integrate other related solutions into the product.

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VRScout

SEPTEMBER 18, 2017

Last year, the inaugural VR On The Lot brought together major players from Hollywood, Silicon Valley, Europe, and China for a two-day exploration of the intersection between entertainment and technology. Roy Taylor , Corporate Vice President of Media & Entertainment at AMD Studios.

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AR Insider

MAY 27, 2021

I’ve been writing about it for over a year, and working on related products at Unity for much longer. From upper funnel to purchase, brands are increasingly turning to Augmented Reality to market their products and services online,” was the tale I spun a year ago. Myth-Busting Immersive Advertising. Here’s why.

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XR Today - Mixed Reality tag

MAY 9, 2023

It’s impossible to deny the impact of immersive technology on today’s content landscape. Google, and Apple all have their own unique toolkits, designed to simplify the process of creating immersive content. Here are just some of the other major vendors innovating in this space: 1.

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ARVR

JANUARY 6, 2023

Augmented reality is a technology that allows us to superimpose digital information into the real-world environment. It has made significant contributions in various verticals such as entertainment, education, retail etc. In this article, we will discuss on augmented reality.

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ARPost

APRIL 17, 2023

Even the immersive industry needs a real-life environment to discover gadgets and try AR/VR content. This is one of the most comprehensive fairs for professionals, stakeholders, and tech enthusiasts focused on immersive technologies. This year, it is made even better by one of the top AR/VR events: AWE USA.

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VRScout

JANUARY 2, 2020

Immersive storytelling could be the future of brand marketing. Studies on the psychology of VR and AR have proven beyond doubt that immersive technology leads to the most effective and impressionable form of content. In 2020, let’s redefine and rethink advertising for virtual and augmented reality. Thank you for reading.

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ARPost

MAY 5, 2023

While still in its early stages, mixed reality copresence has shown vast potential for applications beyond gaming and entertainment. Advancements in virtual, augmented, and mixed reality technology pave the way for seamless connections between real and virtual worlds. VR is gaining widespread use across industries.

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XR Today - Mixed Reality tag

MAY 9, 2023

Full Sail University and XR Education USC’s Frontiers of Computing Programme follows several key efforts from universities in the United States to develop the virtual, augmented, mixed, and extended reality (VR/AR/MR/XR) industries. Founded in Dayton, Ohio in 1979, Full Sail University launched as an audio recording workshop.

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ARVR

JUNE 11, 2020

The immersive technologies created quite a buzz in 2019, after replacing blockchain programmers as a hot commodity, with the demand for AR / VR engineer’s increasing by a whacking 1400%. The “X” in XR is a placeholder, can have Virtual, Augmented, Mixed as it’s value. Build your first HoloLens 2 Application with Unity and MRTK 2.3.0

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The Ghost Howls

AUGUST 15, 2022

Also, another startup showed how it is able to change the texture of a moving piece of clothing in augmented reality in a very realistic way. New connectors are in development and finally also popular software like Unity and Blender will be able to connect with Omniverse. Many people that tried it came out impressed by it.

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