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All AR news and announcements from Apple Event 2021

The Ghost Howls

Apple Event has just finished, and in it, Apple has announced the new iPad mini, the iPhone 13 series, and the new Apple Watch Series 7. Tim Cook has entered the stage when there was a background on the wall behind him that was the same as the last frame of the introductory video of the event. Tim Cook’s entrance.

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Apple Delivers Competitor to Google Lens & Google Maps AR Features in iOS 15

Next Reality AR

Mobile augmented reality for iOS via ARKit, but Apple is borrowing a few pages from Google's playbook and bringing AR directly to iOS 15. Don't Miss: Apple's AR Spaces in Updated Clips App Uses iPhone & iPad LiDAR to Give You New AR Video Powers Live Text will enable iPhone users to point their capture.

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2021 Predictions: AR Glasses Evolutionary, Not Revolutionary

AR Insider

This was the topic of the latest ARtillery report, Spatial Computing: 2020 Lessons; 2021 Outlook. Drilling down into one of the report’s predictions, AR glasses will make progress in 2021… but they won’t reach revolutionary status nor inflect (that could start to happen the following year). Apple of My Eye.

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Keynote Triple Shot: Google, Apple & Facebook

AR Insider

XR Talks is a series that features the best presentations and educational videos from the XR universe. It includes embedded video, narrative analysis and top takeaways. The most notable updates came from Google, Apple and Facebook, in order of recency. Let’s dive in… Google .

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HoloLens Optics Chief Joins Google Amid Reported Push for Upcoming Google AR Headset

Road to VR

Bernard Kress, principal optical architect on Microsoft’s HoloLens team, has left the company to take on the role of Director of XR Engineering at the recently formed Google Labs. Now Kress is back at Mountain View working on Google’s next AR headset.

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Spatial Beats: Apple VR, Google Poly & LBVR Hangs On

AR Insider

How many XR headsets is Apple working on, and when can we get our hands one them? Finally, why in the name of the geek gods is Google shutting down Poly? Google’s own Tilt Brush, an important content creation tool, relies on Poly. Tilt Brush co-creator Patrick Hackett just left Google, too. Not a good sign.

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8 Augmented Reality Trends in 2021

ARPost

In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. The leading OEMs such as Samsung and Apple are expected to contribute to manufacturing more AR devices. See Also: AR Apps With Artificial Intelligence in 2021.