The Ghost Howls

JULY 13, 2020

Sony invests $250M in Epic Games. Sony has announced that it has made a big investment of $250M in Epic Games through one of its subsidiaries. The investment gives Sony a minority stake in Epic that now is evaluated at more than $17B. And Sony for sure wants to have a stake in the metaverse. Top news of the week.

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VRScout

DECEMBER 9, 2016

Google, Sony, Oculus, Samsung, Acer and HTC have combined their efforts in order to create a healthy and equal industry for virtual reality hardware and software to develop and expand. Working groups will be organized around important topics for the industry, enabling us to produce relevant research and guidance.

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XR Today - Mixed Reality tag

JANUARY 5, 2024

This week saw Microsoft, Google, Samsung, Qualcomm, Meta, and Sony move to optimize their product offerings and business operations. Qualcomm is positioning the XR2+ Gen 2 as a tipping point in XR hardware design and innovation due to its breakthrough features and specs combined with its launch partners.

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Road to VR

FEBRUARY 12, 2019

Sony has officially announced that John Kodera has stepped down as president and CEO of Sony Interactive Entertainment (SIE), making way for previous SIE deputy president Jim Ryan to take the position. Like Kodera before him, Ryan will report directly to Kenichiro Yoshida, president and CEO of Sony Corporation.

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XR Today - Big XR News tag

MAY 26, 2023

General reports paint a negative picture of the space based on the actions of a handful of firms which hardly represents not only the success of the XR/immersive technology space but also disregards the hard work of individuals at all levels of XR adoption, innovation, and end-usage – especially at an enterprise level.

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XR Today - Mixed Reality tag

MAY 10, 2023

AR/VR/MR headsets are increasingly equipped with hand and eye tracking technology. Although, with more recent commercial headsets like the Meta Quest Pro and Sony’s PSVR 2, the technology is finding a home in affordable immersive products. How has eye and hand-tracking tracking technology advanced in 2022 and 2023?

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The Ghost Howls

MAY 7, 2022

The evolution of technology. The evolution of VR is usually compared to the one of other technologies, like the web or mobile. Years pass by and technology shifts and market changes lead to a shuffle of the cards, and new market leaders arise. Hero view of PSVR 2 (Image by Sony Interactive Entertainment).

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ARPost

FEBRUARY 6, 2023

Recent technological advancements have pushed the envelope of what modern technologies are capable of. Furthermore, these innovations have greatly changed the way users interact with such technologies. Unfortunately, such beliefs stem from a misunderstanding of the technology and how it works.

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VRScout

JUNE 18, 2019

VR hardware is front and center at this year’s festivities following the release of Oculus Quest and HP Reverb. The award ceremony recognizes multiple achievements in VR, such as hardware advancements, gaming, film, social experience, and marketing to name a few. VR Hardware of the Year: Oculus – Quest. Emblematic Group.

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XR Today - Virtual Reality

JANUARY 22, 2024

It appears that Disney is creating its omnidirectional product for use in its theme park attractions; however, with its incredible reach, the technology may find other homes. Disney Research, a group the firm uses to develop innovative emerging technologies, highlighted the device in a YouTube video this weekend.

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AR Insider

JULY 19, 2021

This week, we look at Looking Glass’ latest hardware, New avatars at Rec Room and lots of new funding. The Glimpse Group (NASDQ: VRAR) Completes Its IPO. Glimpse companies include Adept Learning, D6, Foretell Reality, Immerse Health Group, Post Reality, and Early Adopter. W elcome back to Spatial Beats. They have to.

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XR Today - Mixed Reality tag

APRIL 15, 2024

The OpenXR API is a core piece behind many XR headsets from vendors such as Acer, ByteDance, Canon, HTC, Magic Leap, Meta, Microsoft, Sony, XREAL, Qualcomm, Valve, and Varjo. The OpenXR Working Group leverage industry-wide feedback to improve its API service. Moreover, Muniz explained that OpenXR 1.1

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The Ghost Howls

FEBRUARY 23, 2023

With the enormous influence in the XR industry, VRTUOLUO has set up dozens of industry communities (such as the Industry Executives Association, VR Game Developers Community, VR Education Community, Financing and Investment Community, Offline Entertainment Group, etc.) and covered more than 80% of the XR pioneers as communities members.

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Upload VR

JULY 1, 2022

The upcoming PlayStation VR2 headset will use eye tracking from specialist group, Tobii. This follows on from a February 2022 announcement that the company was “in negotiation” with Sony to be integrated into the new headset. In 2019, Tobii technology was integrated into the HTC Vive Pro Eye.

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The Ghost Howls

MARCH 1, 2024

When Mark Zuckerberg acquired Oculus, all the eyes of the tech industry started looking at VR as the “next big thing” And now that Apple entered the field, all people in the technology world are talking about the Vision Pro, and especially of the future evolutions of the device, which could become mainstream.

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XR Today - Mixed Reality tag

JUNE 28, 2022

Tencent Holdings is set to build an extended reality (XR) unit, its immersive wing tasked with developing hardware and software for future metaverse solutions, Reuters reported last week, citing three sources familiar with the matter.

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The Ghost Howls

SEPTEMBER 3, 2023

Plus there is this sense of perceived “stasis” of the technology. As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting.

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ARPost

DECEMBER 3, 2019

With so much great XR technology out there, it’s easy to think of it around the holidays. Either way, there’s something here for every XR technology fan. Either way, there’s something here for every XR technology fan. XR isn’t just about the hardware. XR technology isn’t just for technology fans.

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XR Today - Mixed Reality tag

JANUARY 17, 2024

This week, amidst rumours stemming from CES 2024, multi-national hardware provider LG is slated to enter the XR device marketplace following a tested period of developing components for immersive industry giants, including Meta and Apple. Interestingly now LG’s television division is developing its upcoming [2025] headset.

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XR Today - Mixed Reality tag

DECEMBER 5, 2023

A leader in AI development for virtual, augmented, and mixed reality (VR/AR/MR) solutions, Meta’s latest involvement in the AI Alliance will help facilitate an ethical framework for the emerging technology. The group will consist of more than 50 Founding Members and Collaborators from across the world.

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The Ghost Howls

APRIL 19, 2022

The rest is our long story… Well, I have time for a long story… Our story began in 2016 when Tao Hu, our founder, and CEO, left Oculus and started the company with VC seed funding and a group of like-minded geeks. A valid, value-adding product is not in direct relation to VC investments or pure technological idealism. .

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The Ghost Howls

OCTOBER 11, 2023

I’m pretty excited to receive this headset because I want to see the clarity of the images everyone is talking about and I also want to play around with mixed reality, a technology I am a big fan of. Sony’s entertainment assets have huge potential in the metaverse area.”

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ARPost

JUNE 6, 2023

The group won over Mutienliao , Oregon Shakespeare Festival , and Ferryman Collective. We talk about technology, but it’s all about the people,” Zappar CEO and co-founder Caspar Thykier said in accepting the award. She also presented the winner with a 15.6in Sony Spatial Reality Display. With competition like Move.ai

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XR Today - Mixed Reality tag

JUNE 15, 2022

LG also supplies its silicon solution to military groups employing XR for personal training. The Korean technology firm is not aiming for Apple’s first-generation MR headset. Sony is currently producing the MiroLED displays for Apple’s initial headset. However, the firm did not show any MR products.

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Apple Sony Conference Technology 76

ARPost

NOVEMBER 19, 2019

The event, hosted by AIXR, aims to recognize outstanding achievements in VR technology. Their site also posts educational and informative articles relating to the world of MR, AR, and VR technology. The VR Awards recognize innovations in VR technology through twelve categories. VR Hardware of the Year. What Is AIXR?

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The Ghost Howls

FEBRUARY 7, 2022

It’s the money his company is spending to become the leader in the next technological platform , and if he succeeds, it’s actually money very well spent. Zuck noticed that it is slowly losing control of the current technology platform and it is trying to switch to the new one, to dominate it even more. It makes totally sense.

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The Ghost Howls

JANUARY 20, 2021

2020 has been a good year for the sales of VR devices : Half-Life Alyx and the launch of the Quest 2 have created a big spike in the sales of VR hardware and software. I expect all these trends to continue in 2021, for a year that will see the growth of the technology on all its sides (software and hardware).

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The Ghost Howls

JUNE 20, 2021

Connecting people, making you joining a group, making you have new friends… is only what it does (very well) to keep you hooked to the platform, so that it can analyze your data and sell you better ads. Now, we all know that AR and VR are the next technological platform… the evolution of the smartphone, the evolution of the web.

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Road to VR

FEBRUARY 20, 2017

Sony’s Richard Marks weighs in on where we might come to find it. Today we hear from Richard Marks, Senior Research Engineer on R&D at Sony Interactive Entertainment. Marks heads the PlayStation Magic Lab within Sony Interactive Entertainment’s Research & Development group. Dr. Richard Marks.

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The Ghost Howls

JANUARY 25, 2022

We all know the Gartner hype cycle of emergent technologies: they are initially overhyped, then undervalued, and finally, they fulfill their potential and become popular and useful. No one still knows how to build the necessary technologies to make it happen. This is still the situation in this first part of 2022.

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Road to VR

JUNE 11, 2017

Away from business analysts’ wildly varying estimations on how much virtual reality as a business segment is and/or will be worth, it’s very difficult to gauge just how well VR is doing as a technology outside of enthusiast communities. Of that group, 69% were men, 31% were women. Nielsen’s ‘ U.S

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XR Today - Augmented Reality tag

AUGUST 5, 2022

The gaming industry is perhaps one of the most significant spaces empowering the shift to mainstream XR technologies. For the gaming world, the potential for XR varies depending on the flavour of technology. The Metaverse: Virtually every major gaming company, from Sony and Microsoft to Ubisoft is now investing in the Metaverse.

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The Ghost Howls

FEBRUARY 27, 2023

Top news of the week (Image by Sony Interactive Entertainment) PlayStation VR 2 has been launched This has been the week of PSVR2. Sony Interactive Entertainment has started shipping the headset , and many people in the community started sharing pictures of them using this new device. The result is quite nice.

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XR Today - Big XR News tag

JANUARY 27, 2023

Following last week’s theme of layoffs across the tech sector, this week continues the unemployment trend as influential groups reassess the space and US Courts aim at Google. The wider immersive technology sphere also aims to discover new opportunities by leveraging emerging tech, attaining new partners, and business models.

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XR Today - Mixed Reality tag

JANUARY 24, 2023

It read that Apple designed the device jointly with Sony Group Corp, which will feature high-resolution displays and augmented reality (AR) full-colour passthrough. Sony recently unveiled plans to debut its PlayStation VR (PSVR) 2 in early 2023.

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The Ghost Howls

MAY 3, 2021

Facebook is being also very active in communication, and so Andrew Bosworth has participated in a Wired podcast where he talked about technology and privacy. Its sentence mimics a statement from PlayStation about the upcoming PSVR2, so it seems that now Facebook sees Sony as the only credible competitor. Let’s see how it will go….

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The Ghost Howls

AUGUST 3, 2020

Image by Khronos Group). Some time ago, the most important companies of the XR ecosystem (HTC, Oculus, Microsoft, etc…) joined the Khronos Group to discuss a standard to end the fragmentation of the XR space. T his standard, dubbed OpenXR, was about the interoperability of different VR hardware and software together.

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