article thumbnail

Coca-Cola Creates Virtual Environments and Assets in Ongoing Campaign

ARPost

The result has been a series of immersive experiences including AR games, virtual concerts, and more. While some of the events are live, others run whenever you find the QR code, so it’s not too late to take a look. From there, the company kicked it up a notch with a line of apparel for AR avatars.

article thumbnail

USA TODAY’s “Largest AR Launch to Date” Is an Interactive True Crime Exploration

ARPost

To tackle a particularly sticky story, USA TODAY created an AR experience to help listeners of their Accused podcast to follow even more clues. Press materials shared with ARPost call the resulting experience USA TODAY’s “largest AR launch to date,” but it certainly isn’t their first. So, what does the AR experience bring to the table?

AR 446
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Space Invaders Celebrates 45th Anniversary With a New AR Game

ARPost

As Space Invaders turns 45, TAITO teams up with Google and UNIT9 to give its players an elevated AR gaming experience with Google’s ARCore Geospatial API. TAITO and Google partnered with global production and innovation studio UNIT9 to transform Space Invaders into an immersive AR game in honor of its 45th anniversary.

AR 275
article thumbnail

Niantic Brings Its Real-World Metaverse To Browsers

VRScout

Lightship VPS for Web promises to catapult web-based AR technology into a brand new era. This first-of-its-kind browser-based technology will connect the real world with the virtual world by anchoring WebAR (browser-based augmented reality) content to locations and enabling virtual objects to interact with the physical world.

article thumbnail

Our pick of AR Remote Collaboration and Support Services

ARPost

AR remote collaboration solutions are those that superimpose virtual elements over a user’s view of the world around them, while allowing them to communicate with coworkers, experts, or even devices. These solutions employ either a dedicated AR headset or a compatible mobile device like a smartphone or tablet.

AR 266
article thumbnail

Amazon’s New ‘Sumerian’ Tool Aims to Make Developing Web-based VR Apps Easier

Road to VR

Amazon today announced a new developer tool at its annual AWS re:Invent that aims to make creating web-based applications for VR/AR and traditional monitors even easier. ” The tool is entirely web-based which, just like the VR/AR applications it can generate, means there’s no extra software to install.

Tools 255
article thumbnail

How AR and VR Are Creating Ripples in the Healthcare Industry

ARPost

Though AR and VR are still in their infancy days, they have already begun to leave their mark in the healthcare industry. These immersive technologies are bringing about transformational change in the workings of the healthcare sector. What Are the Benefits of AR/Vr in Healthcare? billion by the year 2025.