Road to VR

SEPTEMBER 27, 2023

Coming alongside the big Quest 3 info dump today at Connect 2023, Meta revealed that Quest Store games and apps have generated over $2 billion in revenue. While $2 billion sounds like an impressive number—it certainly is for the XR industry at large—it pales in comparison to what Meta regularly spends on its Reality Labs division.

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The Ghost Howls

JANUARY 23, 2023

Welcome to another roundup of AR/VR news of the week! I’m still writing from China, and this week I spent the Chinese New Year here… it was an interesting experience, and if you lost my funny story about it, you can still have a look at it in my dedicated post. This is bad news for our ecosystem.

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The Ghost Howls

OCTOBER 16, 2023

Top news of the week Meta is shipping the Quest 3 The news of the week is of course that Meta is shipping its new Quest 3 headset and its many accessories. This rumor mentions a thing we already heard from other sources, which is that Meta is working on a new cheap device for 2024, aiming at a price tag of $199.

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The Ghost Howls

SEPTEMBER 18, 2023

The drama about Unity’s new pricing models has set the whole game development community on fire, while we had an unexpected leak about the Pico 5 and some updates on the Apple Vision Pro. There are some important pieces of news to know about and you are in the right place to read them! Others are working on legal actions.

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The Ghost Howls

SEPTEMBER 27, 2023

But let’s anyway analyze together what have been the most important pieces of news we got from it! You can have a group chat with your friends and tag Meta AI so it will answer to all the group. One interesting use case of Augments is to put the trophies you win in XR games in your room as if they were real trophies.

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The Ghost Howls

JANUARY 4, 2021

This is the first newsletter of the new year, and I hope it will just be the beginning of a wonderful year in AR and VR for all of you! Top news of the week. It was impressive seeing at the TV news Time Square in New York being almost empty on December 31st. Other relevant news. News worth a mention.

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The Ghost Howls

DECEMBER 6, 2021

I guess all companies have finished their important announcements before US Thanksgiving and now we are in a calm moment where there is some news here and there, but nothing incredible. Probably we’ll hear new big shots fired at CES in January 2022. Top news of the week. Other relevant news. Image by Upload).

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The Ghost Howls

MARCH 15, 2021

I’m writing this roundup of news with a huge headache and a real will to sleep, so forgive me if there are some errors. Top news of the week. HTC was not teasing a new standalone headset, but a new Vive Tracker. More info (New products by HTC) More info (Sam Watts claiming to be interested in the Face Tracker).

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The Ghost Howls

JUNE 26, 2023

While people prepare to go on vacation, the XR news starts becoming less than before… but I’m still here telling you which are the most important ones! But there’s even more: Unity has already published a page about how it is possible to build for the Quest 3 using not only the XR Interaction Toolkit, but also AR Foundation.

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The Ghost Howls

FEBRUARY 22, 2021

This week in XR hasn’t had any explosive news, but it was interesting nonetheless: in particular we had cool info on AR glasses, with some news from Kura, Lynx, and Samsung. Among the top 5 news I have chosen, only 1 is about VR. Top news of the week. Other relevant news. It could be a big bang for AR.

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The Ghost Howls

SEPTEMBER 12, 2023

In any case, in whatever reality I am, I am typing on a keyboard the best XR news of the week. The piece of news that made people hope for a close release is the recent radio certification that Valve has obtained in Korea for its new unknown hardware device. has been released on all the major VR platforms for $19.99

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Upload VR

MARCH 2, 2024

Following a busy week for VR games and hardware news, here's our latest roundup. We've seen some big developments across VR hardware. Meta & LG officially confirmed its partnership involves 'next-gen XR device development,' which is rumored to be Quest Pro 2. You can find our full list of articles here.

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ARPost

SEPTEMBER 30, 2021

Nreal Light debuted in 2019 with an estimated $500 price tag. This winter at the Mobile World Congress, the company made a slew of new announcements with the big attractions being an enterprise model and the expansion to the US and European markets. See Also: Varjo’s New Generation of XR and VR Headsets: Do We Need Them?

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The Ghost Howls

MARCH 16, 2020

Another week closed at home, sending big hugs to all of you VR enthusiasts of the world. The good news of the week is that I’ve been selected as one of the speakers at AWE USA 2020 ! Top news of the week. More info (Bloomberg report) More info (Road To VR quoting Abovitz) More info (Irony on the news on VR Dizzy).

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XR Today - Big XR News tag

JULY 26, 2023

The Apple Vision Pro has made sensational headlines across global media outlets, leading to renewed interest in virtual, augmented, mixed, and extended reality (VR/AR/MR/XR) technologies. In a recent Big News episode, five professionals from the XR industry shared their insights on the implications of such content.

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The Ghost Howls

SEPTEMBER 14, 2020

This week in VR had interesting news as you will see here below, but a new amazing week actually awaits us! Top news of the week. Data about a new Vive Focus device appear on GeekBench. Also, its support for 5G and fast AI can create that convergence that will make the whole XR space go further.

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The Ghost Howls

SEPTEMBER 24, 2021

Today I made two little big discoveries about the Oculus Quest 2 that together mean that you can use this headset as an AR device whenever and wherever you want. This let some developers create big scale VR experiences, that is VR experiences that have an enormous play space, and don’t fit the 15m x 15m size of the Guardian (e.g.

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The Ghost Howls

OCTOBER 19, 2020

This has been the week of the launch of the Oculus Quest 2, and this event has been so big that basically, it will take half of this roundup to describe. There are so many pieces of news about it that today’s newsletter could have been called the Quest 2 Week Peek :). Top news of the week. Other relevant news.

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The Ghost Howls

JULY 13, 2021

We won with our heart, the big heart of us Italians. Top news of the week. Other relevant news. DLCs and IAPs are two new ways that indie developers that are on App Lab can use to monetize their games. News worth a mention. Ok, enough with football… let’s get back to AR and VR…. Image by Lynx).

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The Ghost Howls

NOVEMBER 25, 2020

This statement comes as no surprise, considering that rumors about a new HTC headset are becoming more frequent in the last months: at first, on GeekBench appeared a listing of a new Vive Focus standalone headset powered by a Qualcomm Snapdragon XR2 chipset; then Road To VR spotted an FCC filing for a new Vive headset.

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XR Today - Virtual Reality

SEPTEMBER 1, 2023

The good news is consumers not located close to an Apple store may not be out of luck. Pricing Insights The pricing may be a big factor pushing the Apple Vision Pro release date back. For those concerned about the hefty price tag , there’s also a chance a cheaper alternative may be on the horizon.

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The Ghost Howls

SEPTEMBER 25, 2023

Top news of the week (Image from Upload VR) Pico 5 leaks show a very ambitious product line The leaks on the Pico 5 are intensifying , which usually means that the device is going to be announced quite soon. It’s interesting that a new leaked tutorial also shows that there will be tutorials dedicated to children using the headset.

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The Ghost Howls

JUNE 1, 2020

It’s a new month, we’ve reached level 6 of this Jumanji game that is 2020. I don’t know what the future will reserve us, but I know what has happened last week in XR and I’m going to tell you! Top news of the week. Other relevant news. Qualcomm shows the roadmap for the future of XR, between 5G and Wi-Fi 6.

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The Ghost Howls

MAY 25, 2020

OMG, it’s almost 3 years that I write these roundups… the first week peek was exclusive for my blog subscribers and it featured as best news the release of Google Blocks and in the other news something about Samsung Gear VR… how much time has passed since then! And now… let’s get back to the news of the week! Image by Oculus).

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XR Today - Virtual Reality

AUGUST 11, 2023

Meta has already tweeted that we can expect a big Quest 3 announcement at the event. FCC filings support the arrival of a new Meta device one day soon. Here, Zuckerberg will be sharing exciting news about the technology. The event could also provide an opportunity to share some extra details about the system.

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The Ghost Howls

NOVEMBER 26, 2019

Top news of the week. In last week’s newsletter, I told you that there was a tiny possibility that Valve could announce a new Half-Life VR… and actually it has happened! I guess you have already read the news, so I won’t go into much detail here. Other relevant news. It has been a great week for art in XR.

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XR Today - Mixed Reality tag

NOVEMBER 24, 2023

December is approaching, and the big XR players are staying busy as the holiday approaches. Events are also closing for the year, excluding a few end-of-year stand-outs, but XR firms are still platforming ideas and roadmaps for the future. In the video, he highlighted some current use cases of XR technology.

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XR Today - Mixed Reality tag

JULY 31, 2023

” O’Brien also added the price tag was “tone-deaf,” indicating a lack of knowledge of a target market. The executive continued in the interview: “Vive’s XR Elite has the same mixed-reality technology as the Vision Pro. But the price tag is much smaller.”

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XR Today - Mixed Reality tag

FEBRUARY 16, 2024

However, the optics are positive for now in terms of enterprise and consumer XR markets. These feelings trickle down to broader firms and end-users in the market, as mainstream success and exposure bring XR closer to tangible use case deployment and future ubiquity. I hope that won’t happen.

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XR Today - Mixed Reality tag

MARCH 24, 2023

This week was pivotal for the XR industry. The week saw major technology events like NVIDIA GTC and GDC 2023 introduce a wealth of new XR solutions and products. Also, among new consumer-based immersive hardware and software launches, the industrial XR space is accelerating across the enterprise space.

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The Ghost Howls

SEPTEMBER 18, 2021

Having worked on passthrough AR two years ago on the Vive Focus Plus , where I created not only some interesting experimental apps but also the opensource plugin to enable AR on that device , I was pretty excited about the news of AR coming also to Oculus Quest 2. Big kudos to Facebook for that.

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XR Today - Mixed Reality tag

APRIL 4, 2023

He also noted that the device’s high price tag of $3,000 to $4,000, “or even higher,” were some of the main reasons the company held a pessimistic outlook. Analysis of Apple’s MR Headset Woes Demond Cureton, Senior Journalist, XR Today , analysing the latest updates on Apple’s embattled MR headset release.

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XR Today - Mixed Reality tag

FEBRUARY 9, 2024

We previously had an opportunity to check out this long-awaited XR headset in its demo version in 2023. With a hefty price tag of around $3,500, the Vision Pro is under much pressure to revolutionize extended reality. However, like most XR devices, there are some “teething pains” to consider.

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The Ghost Howls

MARCH 8, 2021

Happy Women’s Day to all the women in XR ! There are many women in XR I personally know and I’m honored to have them in my community because they are incredibly smart and passionate. I’m very happy to be part of such an inclusive community and I wish you all women a great Women’s XR Day. Top news of the week.

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The Ghost Howls

FEBRUARY 26, 2024

Before getting into the interesting XR news of the week, I invite you all to attend the new Awe Nite that Cecilia Lascialfari and I are organizing for this Thursday (29th) at 6 pm CET that will be about XR and AI with very interesting speakers like Rafael Brown. It’s free, so you have no excuses not to attend!

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The Ghost Howls

AUGUST 6, 2018

He’s a man with great experience and has worked in the past with big corporates like AOL and Disney. A great mind, with great writing skills and a great passion for XR : it was for sure one of the best candidates to write a book about these technologies. It also gives you lots of cues to think on.

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The Ghost Howls

JANUARY 17, 2022

It’s Monday again, so it’s time for a new roundup of the coolest AR and VR news of the week! But before digging into the news, let me invite you all to the latest work that we of VRrOOm have developed: a new social XR immersive music experience from the French legendary composer Jean-Michel Jarre! Image by Meta).

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