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Facebook Rebrands as ‘Meta’, Oculus Branding to be Phased Out

Road to VR

Facebook today announced that it’s changing its name to Meta. The Oculus brand will be phased out, with the Quest product line becoming Meta Quest. Oculus was acquired by Meta back in 2014 and after a few years of relative independence it began steadily merging with the company. Image courtesy Meta.

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Oculus Quest is Now Meta Quest as New Branding Hits Official Website

Road to VR

It’s the beginning of the end for Oculus Quest and the start of the beginning for Meta Quest, as Meta (formerly Facebook) moves to erase the Oculus brand in order to bring its XR division more in line with its fresh brand identity. The name change is more than just getting rid of the Oculus brand.

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Luxury Brand Valentino Launches Meta Avatar Clothing

Road to VR

Meta and Italian luxury brand Valentino have partnered to launch a new line of digital clothing on the company’s Avatar Store. When the Meta Avatars Store launched in late 2022, the company offered digital outfits from a number of luxury clothing brands, including Balenciaga, Prada and Thom Browne. Select Store.

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Meta is Opening Quest’s Operating System to Third-party Headsets, Marking a Massive Shift in Strategy

Road to VR

Today Meta made what is likely to be an industry-altering announcement: it plans to open up the Quest operating system to third-party device makers. Today the company says it’s formally branding the Quest operating system as Meta Horizon OS, and with it, plans to allow third-parties to make new headsets that run the software stack.

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Facebook changes its corporate branding to Meta

TechCrunch VR

Facebook’s corporate entity is now Meta. “To reflect who we are and what we hope to build, I am proud to announce that starting today, our company is now Meta. Our apps and our brands — they’re not changing either,” Zuckerberg said. Facebook still has 2.5

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ASUS, Lenovo & Xbox Are All Making XR Headsets Running Meta’s New Third-party Friendly Operating System

Road to VR

Meta today announced it’s opening its operating system to third-parties , and has named three heavy weights that have pledged support for its newly renamed Meta Horizon OS: Asus, Lenovo, and Microsoft’s Xbox. “All of these devices will benefit from our long-term collaboration with Qualcomm Technologies, Inc.,

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Meta Affirms it Will Continue Making Quest Headsets Even as it Offers OS to (select) Third Parties

Road to VR

Meta says that even though third-parties will be making headsets with Quest OS (now called Horizon OS) the company will continue to develop its line of Quest headsets. With that news came two big questions: Will Meta continue making its own Quest headsets? But won’t that mean Meta will be competing with its own hardware partners?

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