XR Today - Augmented Reality tag

JANUARY 11, 2024

Notably, the reshuffle is occurring following a partnership with Qualcomm and Samsung to leverage the newly announced Snapdragon XR2+ Gen 2 chipset for empowering smart glasses. Is Google Delecating its Hardware Interest to Samsung? However, not all may be lost for Google’s AR roadmap. In addition to the 4.3K

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The Ghost Howls

JULY 10, 2023

It’s been another interesting week in immersive realities, so let’s see what happened in our field in the past few days! Top news of the week (Image by Google) Samsung XR headset may have been delayed The new rumor in town is that Samsung has delayed its upcoming headset that it is building in partnership with Google and Qualcomm.

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ARPost

SEPTEMBER 8, 2021

These two technologies fall within the digital umbrella of something called “immersive tech.” ” Allow us to de-jargon this bit for you – technologies falling within the immersive domain excessively engage or absorb the viewer. See Also: The Power of Augmented Reality to Change B2B Commerce.

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AR Augmented Reality Retail Study 381

The Ghost Howls

JANUARY 27, 2020

Image by Samsung, taken from Upload VR). Samsung may launch a next-gen Samsung Odyssey. A recent filing at the Chinese IP offices makes us speculate on a new PC VR headset in the works by Samsung. That said, let’s have a look at this interesting week in AR and VR. Top news of the week. Cool to know!

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TechCrunch VR

MAY 23, 2023

Because the companies have figured out how to track a person’s body movement independently of the car’s motion, passengers and drivers will be able to wear VR headsets to simultaneously see the road and digital content or be totally immersed in a virtual world. I believe that putting virtual reality headsets in cars will kill people.

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The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. The last cycle before this one was the Quest one, which started to make virtual reality known to the mainstream audience for what concerns games and fitness.

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XROM

JULY 18, 2021

Ambarish Mitra is the CEO and co-Founder of #Blippar one of the first billion dollar “Augmented Reality” Startup from India, being a pioneer, early mover brings its own pro’s & lots of Con’s. VeeR acquires, produces, and distributes best-in-class immersive stories and light-weight interactive experiences. 1- Ambarish Mitra.

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VRScout

OCTOBER 10, 2020

Device support for the all-new ZapBox will include all iPhones from the iPhone 6S and newer and also recent Samsung S-series and Google Pixel smartphones. As a business we’ve always focused on democratising XR for the mass market and all-new ZapBox is more evidence of our commitment to deliver against that promise.” .

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Unity AR Strategy Samsung 383

ARVR

DECEMBER 9, 2020

We know we are only a few years off from seeing some amazing augmented reality products from Apple and Facebook. In the meantime, we have to immerse ourselves in a few AR products that are currently available and we can bring them home today. Optimizing 3D models for Augmented Reality 3. New Smart Phones?—?iPhone

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UploadVR Between Realities podcast

JANUARY 14, 2017

CES 2017, the big tech trade show in Las Vegas last week, was loaded with augmented reality smartglasses, which layer digital animations and information on top of the real world. Mainstream venture capitalists pumped up startups in virtual and augmented reality in the third quarter, with a record $2.3 Ellsworth: Right.

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AR Insider

FEBRUARY 26, 2020

20 for 2020: Augmented Reality Trends and How They May Play Out This Year. What can we expect for augmented reality as we enter the first year of this brand new decade? Source: Samsung. 2020 smartphones will also sport powerful chips and processors designed to power immersive experiences. by Tom Emrich.

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VRScout

OCTOBER 2, 2020

Developing a market that puts art and business strategy on a level playing field while keeping an eye on accessibility and public education is a challenge that many emerging technology economists are facing in the implementation of funding and growth strategies. On the other hand, all our production companies are funded on projects.

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Road to VR

SEPTEMBER 1, 2017

But will it be enough to attract would-be Jedi to the augmented reality side of the Force and keep them there? ” Engadget’s report was much less damning on the software side, saying the Lightsaber demo was “really fun and immersive experience, and I liked the haptic feedback I got whenever I blocked or took a hit.”

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XR Today - Augmented Reality tag

JULY 21, 2023

Google’s venture into Augmented Reality has been steeped in problems practically from day one. Google wanted to capitalize on the mystery and excitement around augmented reality. Google’s fast-paced strategy also pushed the company to release a product prototype to the public to collect customer feedback.

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XR Today - Big XR News tag

MAY 16, 2022

Croatian mixed reality (MR) studio Delta Reality announced in a LinkedIn post last Tuesday that it would join the Virtual and Augmented Reality Association (VRARA) as a member of its board of global stakeholders. event this March, hosted by its Immerse Global Summit division. million and $2.3

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VRPlayin

JUNE 10, 2023

The immersive nature of VR, for instance, allows consumers to engage with brands on a much deeper and personal level. Many brands have already embraced the potential of VR, incorporating it into their activation strategies. We can expect even more immersive, interactive experiences, allowing for truly personalized brand engagements.

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AR Insider

MAY 13, 2021

This coincides with the growing traction and adoption around augmented reality. At-Home Viewing is Immersive with AR. Buildings are completely mapped so that the AR experience connects seamlessly with the physical world, as shown in this AT&T Samsung experience. How will these two worlds come together?

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Road to VR

SEPTEMBER 8, 2016

As an electronics company, Apple’s general strategy seems to be to wait until a market is well established before joining it, then attempt to create an Apple-idealized product for that market. Apple is infamous for its patent strategy and you shouldn’t be surprised to find that they’re well into it in the AR/VR space.

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XR Today - Mixed Reality tag

MAY 8, 2023

In recent years, companies from virtually every industry have begun to discover just how beneficial immersive technology can be when it comes to improving collaboration and productivity. In fact, immersive headsets are becoming a commonplace investment for brands in the health, manufacturing, and construction sectors.

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The Ghost Howls

MAY 13, 2024

Chinese manufacturers BOE and SeeYA may provide cheaper displays in higher quantities than Sony is doing now, while Samsung may be supplying the DRAM components. The second is that “mistaken model of the strategic motivations”, which seems to aim at the fact that Meta has a clear strategy that is not (only) about data mining this time.

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Leap Motion Hand tracking Apple Data 313

The Ghost Howls

JUNE 21, 2021

It is an advertisement company, and we all knew since the beginning that it went to VR with the idea of profiling people and propose them immersive ads. This seems an indication that in 2022–2023 we may have much more mainstream penetration of virtual reality , also thanks to the efforts that Facebook is carrying on. Some XR fun.

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Tech Trends VR

SEPTEMBER 17, 2019

What I like about my main area of interest – immersive tech – is that it seems to be thriving with examples of female creatives finding their voice, and really exploring the boundaries of this new medium to express themselves and tell interesting, compelling, and utterly engaging stories in new ways. All of your senses are heightened.

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XR Today - Mixed Reality tag

MARCH 23, 2023

In recent years, companies from virtually every industry have begun to discover just how beneficial immersive technology can be when it comes to improving collaboration and productivity. In fact, immersive headsets are becoming a commonplace investment for brands in the health, manufacturing, and construction sectors.

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ARVR

SEPTEMBER 24, 2020

WebAR as an offshoot of augmented reality development services is indubitably one of these low-key breakthroughs of recent years. If properly utilized, WebAR can work wonders for businesses, adding value to their products and services while upending major business strategies. What is WebAR?

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The Ghost Howls

JULY 31, 2023

This made sure investors gained some trust for immersive reality startups again, something that will be beneficial for our whole industry. I think that the upcoming release of Quest 3, and the increasing rumors about Samsung are going to improve our situation even more. It is also going to launch its headset, soon.

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The Ghost Howls

SEPTEMBER 4, 2023

If this strategy is confirmed, by 2025 Meta would have a cheap $200 device (Quest 3 Lite?), Talking about content, Monarch: Legacy of Monsters is one of the first series shot with Apple’s ‘Immersive Video’ format and is set to debut on Apple TV+ in late 2023. The journalist trying them was satisfied by their ease of use and comfort.

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The Ghost Howls

JANUARY 18, 2021

It is not clear what HTC’s strategy will be: we had a leak about a new XR2-powered standalone headset by HTC some months ago and now we have this statement about an all-in-two device. AR Insider has analyzed the augmented reality market and it predicts a big growth of mobile AR for this new year.

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Data AR HTC Training 499

XR for Business Podcast

MAY 8, 2019

My name is Alan Smithson, and I am going to be your host for the XR for Business podcast where I will interview industry leaders who are either making or using immersive virtual, augmented and mixed reality solutions for business. We built the first Augmented Reality Teleportal for Genesys and Adobe.

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The Ghost Howls

JANUARY 24, 2022

I think that Zuck is now all-in with XR, and all these games are not relevant to Facebook’s current strategy, so the deal has not been completed. Samsung Exynos 2200 introduces ray tracing on mobile. Samsung has just announced its new Exynos 2200 mobile chipset , powered by AMD RDNA 2 architecture.

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XR for Business Podcast

MAY 8, 2019

My name is Alan Smithson, and I am going to be your host for the XR for Business podcast where I will interview industry leaders who are either making or using immersive virtual, augmented and mixed reality solutions for business. We built the first Augmented Reality Teleportal for Genesys and Adobe.

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The Ghost Howls

JANUARY 21, 2020

It’s too much time that I hear this rumor, and Samsung teased that it was interested in a headset mixing AR and VR, that is exactly the main topic of this reference design. You could also have diminished reality and make objects disappear. This strategy is working, and these titles are also creating a good amount of interest.

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Virtual Reality Oculus Trends AR 451

Road to VR

FEBRUARY 28, 2017

Choose your units wisely, have a strategy of your own and fight until the end. Brass Tactics takes real-time-strategy to the next level by placing you in the middle of the action on a fantastic clockwork battlefield. Genre: Classic Real-Time Strategy (RTS). Genre: Strategy, Action, Adventure. Designed by: NCSoft.

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Oculus Strategy Entertainment Augmented Reality 100

VeeR VR

APRIL 10, 2018

Virtual reality is on the cusp of explosive growth. It seems like everyday we see new startups posing innovative solutions to problems in the immersive technology industry. At VeeR we have rounded up the best minds you should be following in the virtual, augmented, and mixed reality space today. Alan Smithson.

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ARVR

MARCH 29, 2021

a key focal point in the iPhone’s horse-race against Samsung and Google flagships. a central principle of its broader AR strategy. Niantic and other AR leaders are incorporating LiDAR to elevate their AR platforms, such as making Pokemon Go more world-immersive. And Snap isn’t alone.

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XR for Business Podcast

DECEMBER 8, 2020

Alan: Hey, everyone, I'm Alan Smithson, and today we're speaking with John Martin, the CEO and co-founder of BUNDLR, an augmented reality platform company empowering training, learning, and development innovators with on-demand and mobile immersive experiences. They want immersive tools. They want on-demand. They want 3D.

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XR for Business Podcast

DECEMBER 8, 2020

Alan: Hey, everyone, I'm Alan Smithson, and today we're speaking with John Martin, the CEO and co-founder of BUNDLR, an augmented reality platform company empowering training, learning, and development innovators with on-demand and mobile immersive experiences. They want immersive tools. They want on-demand. They want 3D.

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AR Chicago Augmented Reality Training 78

XR for Business Podcast

NOVEMBER 3, 2020

Alan chats with Allan Cook & Kaitlyn Kuczer who drive home how immersive tech is the next technological leap forward. And today we have two very special guests: Kaitlyn Kuczer and Allan Cook from Deloitte's Digital Reality practice. We're doing a lot of work in immersive learning. Allan: So I'll jump in here.

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