Road to VR

AUGUST 1, 2023

Today, big tech companies including Apple, Pixar, Adobe, Autodesk, and NVIDIA, announced the formation of the Alliance for OpenUSD ( AOUSD ), which is dedicated to promoting the standardization and development of a 3D file protocol that Apple says will “help accelerate the next generation of AR experiences.”

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Apple AR Machine Learning Industry 205

Road to VR

JULY 29, 2019

OpenXR, a widely supported initiative which aims to streamline AR/VR development across headsets and platforms, has reached its 1.0 It’s a major milestone, according to Khronos Group which has overseen development of the standard by a consortium of many of the biggest names in the AR/VR sector. release today. OpenXR 1.0

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ARPost

APRIL 29, 2021

AR remote collaboration solutions are those that superimpose virtual elements over a user’s view of the world around them, while allowing them to communicate with coworkers, experts, or even devices. These solutions employ either a dedicated AR headset or a compatible mobile device like a smartphone or tablet.

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ARVR

OCTOBER 7, 2022

Though we spend ample time examining consumer-based AR endpoints, greater near-term impact is seen in the enterprise. This takes many forms including brands that use AR to promote products in greater dimensions and industrial enterprises that streamline operations. a much faster process than traditional methods.

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Road to VR

NOVEMBER 8, 2021

At a special launch event today, Niantic announced it’s opening up the Lightship AR Development Kit (ARDK) platform, a software development kit with the kinds of tools the company uses to make Pokémon Go’s ‘ world-scale’ gameplay possible. It’s undeniably preparing for a future of all-day AR glasses.

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VRScout

JULY 21, 2019

The device provides wearers with a top-down sonar view of the oceans seabed, as well as critical information, such as messages from operators above water, photographs, and AR video. You achieve it by becoming the collaborator of choice with academia, federal labs, and industry using innovative and creative partnerships.

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ARPost

JUNE 15, 2021

When we slated time to talk with their Vice President of Product, Tom Emrich, we knew we had to have at least four things on the agenda: Release 16, the IAB AR Board, Tetavi support, and the Carolina Herrera experience. See Also: French Eyewear Company Uses Instagram AR Campaign to Launch Innovative Lenses.

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XR Today - Augmented Reality tag

MAY 9, 2023

Augmented reality (AR) wayfinding firm ARway, recently announced it would partner with Magic Leap to integrate its solution on the latter’s headsets. This aims to create a growing number of key partnerships capable of building use cases for AR technologies. He explained further, “Given that ARway.ai

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UploadVR Between Realities podcast

MAY 11, 2017

Microsoft owns the enterprise computing space. During the keynote address of its annual Build conference, Microsoft invited members of the Cirque du Soleil team up on stage. During the keynote address of its annual Build conference, Microsoft invited members of the Cirque du Soleil team up on stage.

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ARPost

MARCH 3, 2020

Over the past few years, AR and VR technologies have matured significantly. Since 2017, we’ve been able to see significant growth in the adoption of AR and VR across different industries. In 2019, the number of people using AR has increased by 9.1 In 2019, the number of people using AR has increased by 9.1

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AR Insider

OCTOBER 28, 2020

“Vantage” is AR Insider’s editorial contributor program. Authors’ opinions are their own. . Charting a Path to Viable Consumer AR Glasses, Part II. Industry Assumptions and their Implications. W elcome back to our series on the path to viable consumer AR. by Jason McDowall.

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VRScout

DECEMBER 26, 2018

If 2016 was the birth of modern VR/AR technology, than 2018 was its elementary school graduation. Major hardware releases, vast improvements to software, and various other integral advancements have quietly solidified VR & AR as viable, long-term technological platforms for years to come.

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AR Insider

AUGUST 2, 2021

Instagram product head Vishal Shah and Facebook Gaming’s Vivek Sharma and Jason Rubin will be leading the new group, which will report to Andrew Bosworth, head of Facebook Reality Labs. Meanwhile, Microsoft is focused on its “enterprise metaverse ,” said CEO Satya Nadella in the company’s earnings call on Tuesday.

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XR Today - Mixed Reality tag

JANUARY 5, 2024

2024 is on, and the XR industry never sleeps. With CES around the corner, the AR/VR/MR marketplace is already rumbling just days into the new year, with many significant developments in the immersive solutions space. The firm also intends to support users and firms using AR smart glasses with integrated AI features.

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VRScout

APRIL 8, 2018

Surrounded by towering mountains, picturesque lakes, and urban beaches, it’s easy to forget that Vancouver hosts a booming technology industry. Over the past 40 years, the Canadian region has emerged as a dominant force in the video game, special effects, and animation industries. Now, there are over 180.

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Road to VR

JULY 28, 2020

Khronos Group, the consortium behind the OpenXR industry standard, today announced that it has begun officially certifying products that correctly implement the OpenXR standard. Additionally, the group has added new extensions to the standard to support hand-tracking and eye-tracking.

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Road to VR

MARCH 12, 2024

” With the entrance of Apple Vision Pro, one such entity to follow suit is Stryker’s Mako , a robotic surgery group initially founded as a standalone company by Rony Abovitz, the founder and first CEO of AR unicorn Magic Leap. And that’s in spite of its $3,500 price tag.

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XR Today - Mixed Reality tag

APRIL 19, 2024

Big vendor news this week, Admist start-ups and fresh ideas; this week, big names like Meta, Microsoft, Google, and Apple took the headlines due to each firm’s optimisation of its XR product portfolio. The OpenXR Working Group collaborates with various industry leaders to determine the best ways to optimize cross-platform XR content.

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Road to VR

SEPTEMBER 13, 2019

DAQRI, the Los Angeles-based AR headset company known for its enterprise-focused Daqri Smart Glasses , is shutting down. In addition to its Smart Glasses, the company also previously produced its enterprise-focused industrial Smart Helmet. SEE ALSO iOS 13 Code Suggests Apple is Testing Its AR Headset Internally.

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XR Today - Mixed Reality tag

OCTOBER 11, 2023

After the conclusion of the Creativity Conference , many experts from across the immersive technology landscape have continued to share their insights on the future of the industrial metaverse. To discuss this further, XR Today is honoured to interview Paul Doherty, President and Chief Executive, The Digit Group , following the event.

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XR Today - Augmented Reality tag

NOVEMBER 6, 2023

Smart glasses vendors increasingly market AR devices as a paradigm-shifting hardware landscape for business and consumer clients. Leading AR device representatives like Meta, RealWear, and Qualcomm are highlighting how lightweight immersive hardware can streamline work tasks with assistive reality visuals.

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The Ghost Howls

SEPTEMBER 27, 2020

Here you are the best AR/VR news for the week that has just finished. Microsoft has acquired Zenimax for $7.5B. In-between the console wars, Microsoft has bought Bethesda’s parent company, Zenimax, for $7.5B. More info (Microsoft acquiring Zenimax) More info (John Carmack commenting the news). Top news of the week.

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XR Today - Mixed Reality tag

JULY 21, 2022

Microsoft is set to allow clients in the United Arab Emirates (UAE) to purchase HoloLens 2 mixed reality (MR) headsets, the company announced on Tuesday. Ihsan Anabtawi, COO and CMO for Microsoft UAE , said that the Redmond, Washington-based tech giant had demonstrated its commitment to the UAE.

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Road to VR

JULY 27, 2020

OpenXR is a royalty-free standard that aims to standardize the development of VR and AR applications, making for a more interoperable ecosystem. The standard has been in development since April 2017 and is supported by virtually every major hardware, platform, and engine company in the VR industry, including key AR players.

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VRScout

DECEMBER 9, 2016

Google, Sony, Oculus, Samsung, Acer and HTC have combined their efforts in order to create a healthy and equal industry for virtual reality hardware and software to develop and expand. Working groups will be organized around important topics for the industry, enabling us to produce relevant research and guidance.

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VRScout

JANUARY 9, 2020

The annual conference brings together industry voices who are leading the way for playful, educational tech. EdGamesExpo is a 1day expo + panels recognizing #GamesforChange #SeriousGames #gamification #educational games, #VR #AR #MR. The Educational Games Expo kicked-off this week in Washington, DC.

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XR Today - Mixed Reality tag

DECEMBER 16, 2022

The commercial aviation industry has earned a crucial ally in its operations. According to Allied Market Research, augmented and virtual reality (AR/VR) aviation markets are expected to reach $23.6 Trainees could use Microsoft HoloLens 2 and Magic Leap headsets, as well as tablets and smartphones for the platform.

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ARPost

MAY 12, 2022

Whether you attend the event on foot, online, or just rely on our coverage, here are just a few of the speakers and events that you can look forward to. Also, the founder and managing partner of AR funding group Super Ventures , Inbar’s talks are always full of insight, passion, and a few laughs. Individual Speakers.

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ARPost

JULY 4, 2022

NVIDIA joined Meta , Epic Games, Khronos Group, Avataar , Microsoft, Unity, XR Association , and many other founding members to lead the development of interoperability standards to drive the growth of the metaverse. On June 21, 2022, brands gathered together for the founding of the Metaverse Standards Forum.

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XR Today - Big XR News tag

MAY 26, 2023

Apple appears to be very close to announcing an immersive product, with the leading computing firm prompting AR/VR/MR outlets to cover the event. New updates to Microsoft Mesh allows remote workers to add immersive experiences to private previews on the platform. The update is accessible via VR headsets, smartphones, and laptops.

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XR Today - Augmented Reality tag

NOVEMBER 1, 2023

In a recent panel talk at the Augmented Enterprise Summit (AES) 2023, Dr Chris Parkinson, Chief Executive and Co-Founder, RealWear , discussed the benefits and rise of the assisted reality (aR) wearables market. Speaking at the event, he explored the potential of aR devices for frontline workers in a panel discussion.

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ARVR

JANUARY 18, 2022

Meta corporations and Microsoft almost simultaneously announced work on unified virtual worlds, and the focus on the “internet of the future” even led to the renaming of Facebook (but only the companies, social networks left their familiar name). Trending AR VR Articles: 1. How VR could bring transhumanism to the masses 2.

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XR Today - Mixed Reality tag

NOVEMBER 3, 2023

October’s conclusion saw AWE EU 2023 wrap up with a number of vital takeaways which can assist enterprise clients in understanding the ever-evolving AR/VR/MR marketplace. Earlier in the month, IGS 2023 lit up the stage in Orlando, showcasing the industry at large, and AWE EU 2023 followed up at the end of October with a bang.

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Road to VR

OCTOBER 23, 2020

Unity has long been a public supporter of OpenXR—an industry standard designed to streamline VR development by making it easier for apps to support a wide range of headsets—but the company has yet to deploy support for the standard. Image courtesy Khronos Group. Technical Product Manager of AR/VR at Unity.

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VRScout

JANUARY 23, 2017

The Australian Air Force and Saab Australia are trialing the Microsoft HoloLens augmented reality headset as the Australian military evolves into a “fifth-generation fighting force.” Saab’s mixed reality applications program lead, Inger Lawes, praised AR’s potential to improve military training exercises.

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XR Today - Augmented Reality tag

APRIL 19, 2024

Nathan Pettyjohn, CEO of The Immerse Group and President of the VR/AR Association , has outlined the potential for how XR can solve the skilled workforce gap looming for industries like manufacturing and construction. Microsoft Teams Introduces Frontline AR Tools for iOS, Android Will VR Help NASA Put Humans on Mars?

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ARPost

NOVEMBER 15, 2021

The Auggie Awards are a highlight event at AWE. The main ceremony took place last Wednesday evening, but the awards for Best in Show VR, Best in Show AR, and the Awesome Award were awarded at the AWE closing ceremony on Thursday. This year, the Auggies ceremony also included a Halftime Show by XR improv group The Technodramatists.

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