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Lumus Launches Game-Changing AR Z-Lens At CES

VRScout

These new AR lenses deliver a 2K x 2K resolution experience and address vergence-accommodation conflicts. The Israeli-based augmented reality (AR) company Lumus will be expanding its 2D Maximus platform by unveiling its 2nd generation of Lumus’ Z-Lens waveguide architecture during CES 2023.

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Snap’s Lensathon Competition Teases The Future Of AR

VRScout

This year’s lineup features everything from AR fashion to AR gaming. This year’s competition featured over 3,000 developers working on a variety of augmented reality (AR) Lenses powered by the Snapchat app. Here are the big winners of Snap Inc.’s For more information visit here. Credit: Snap Inc.

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How AR and VR Can Help the US Save on Massive Infrastructure Costs

ARPost

The Rise of AR and VR in the AEC Sector. The architecture, engineering, and construction (AEC) industry has introduced countless innovations for thousands of years. AR and VR are technologies often associated with the gaming industry. Using AR and VR to Maximize the Infrastructure Budget.

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Top 5 AR SDKs for Building Augmented Reality Mobile Apps?

ARPost

Although most people still consider AR as an entertainment technology, we can see its practical implementations in various industries like e-commerce, healthcare, architecture , training, and many others. AR-aided apps can transform industries ranging from e-commerce and tourism to training and education.

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Snapchat’s Latest Lens Studio Update Is A Game Changer For AR Creators

VRScout

14 new landmarks and 6 AR templates make their way to the desktop app. This week Snapchat further deepened its commitment to AR technology with the release of a new update for Lens Studio, the companies official desktop app for the creation of AR ‘Lenses,’ which adds fourteen new “Landmarks,” as well as six additional Lense templates.

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Immersive Architecture is the event all architects were waiting for

The Ghost Howls

In a week here in Italy will start a very interesting VR-related event called Immersive Architecture. The name is self-explanatory, but since I like to write a lot of unnecessary sentences, I’ll tell you that it is an event focused on the applications of AR and VR in architecture, design, rendering and all related sector.

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How Will VR and AR Change Marketing In 2021 (And Beyond)?

ARPost

On one hand, VR and AR have been around for years without truly cracking mainstream appeal, and there are still plenty of people who’ve never used VR headsets. Consider that the Oculus Quest 2 has made wireless VR accessible, and that the average modern smartphone is perfectly capable of handling complex AR tasks.