Remove Entertainment Remove Google Remove Information Remove Unity
article thumbnail

Top XR Vendors Majoring in Art and Entertainment in 2022

XR Today - Augmented Reality tag

Like virtually all sectors, the art and entertainment industry has been exposed to significant pressure in recent years. With lockdowns and pandemics changing the way people seek out entertainment and inspiration, companies have been left searching for new ways to engage their audience.

article thumbnail

Top 5 AR SDKs for Building Augmented Reality Mobile Apps?

ARPost

Although most people still consider AR as an entertainment technology, we can see its practical implementations in various industries like e-commerce, healthcare, architecture , training, and many others. Unity support – It is an important parameter for any AR development app. Google ARCore. Pricing : Free. Pricing : Free.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Trends and predictions for XR in 2024

The Ghost Howls

Anyway, with the end of the life of Quest 2, this cycle finished and a new one started with Quest 3, Apple Vision Pro, Google and Samsung announcing their own headset, and other companies chasing them (e.g. Especially Apple and Google, which are the dominant players in the smartphone industry, are both launching headsets this year.

Trends 445
article thumbnail

The VR Society’s ‘On The Lot’ is Back—and Fully Augmented

VRScout

Last year, the inaugural VR On The Lot brought together major players from Hollywood, Silicon Valley, Europe, and China for a two-day exploration of the intersection between entertainment and technology. Roy Taylor , Corporate Vice President of Media & Entertainment at AMD Studios. Jerry Zucker , Director/Writer/Producer.

Unreal 287
article thumbnail

What Are The Biggest Myths About AR Advertising?

AR Insider

I’ve been writing about it for over a year, and working on related products at Unity for much longer. To get the most information out in the most fun way in a short session, we decided to frame our panel discussion as a myth-busting exercise. But it doesn’t stop at entertainment. Four Myths About AR Advertising. by Tony Parisi.

AR 407
article thumbnail

Choosing the Right AR SDK: Mobile AR App Development Toolkit for 2020

ARPost

For instance, it has entertainment applications, and can also be used for retail, in the medical field, and for manufacturing, among others. Once that happens, the app overlays digital information on the marker. Unity Support. Unity is an advanced game engine used in the development of augmented reality apps, especially gaming.

AR 382
article thumbnail

How the Stock Market is Showing Faith in Augmented and Virtual Reality (AR/VR)

ARVR

One-year price performance for MSFT, AAPL, GOOGL, SNE, and NVDA According to the latest report from Statista , the global augmented reality (AR) and virtual reality (VR) markets are rapidly growing and are forecast to reach a total of $72.8 Last year, Google also acquired North, an AR smart glass manufactures.