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8th Wall’s New WebAR Tool Moves Us Closer To The Metaverse

VRScout

In the same press release, Tom Emrich, VP of Product at 8th Wall, talked about what Reality Engine will do for AR, saying, “The Web is evolving, becoming spatial and more immersive, and we believe that our Reality Engine equips developers with the tools they need to create content for the next iteration of the Internet—the Metaverse.”.

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BSC 2023: Sony Exec on Virtual Production Tools

XR Today - Mixed Reality tag

Extended reality (XR) technology is reaching numerous verticals, from healthcare to education. Virtual production tools are an emerging discussion point for many audio/visual capture teams. Virtual production solutions are emerging as a new tool for film, media, and broadcast markets. What is Virtual Production?

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Is Sony Accelerating Digital Twin Content Creation?

XR Today - Mixed Reality tag

This week, Sony officially entered a partnership with GeniusXR and The Alan B. Each firm in the partnership seeks to innovate in XR and volumetric capture use cases for enterprise and industrial environments such as education, healthcare, and engineering. This partnership with the Alan B. John Wensveen , Ph.D,

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Enterprise AR Trends for 2020 and Beyond

ARPost

AR has penetrated almost all the industries: automotive, professional services, education and training, retail, architecture, and healthcare. These are just a few core industries where professionals from junior to senior levels are working with AR tools. Very soon, AR headsets will become a regular tool for all these workers.

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How Inworld AI Is Populating the Metaverse

ARPost

Inworld AI is a company building a tool to create brains that experience creators can put into virtual bodies to populate the metaverse – whether that’s games, simulations for enterprise and education, embodied chatbots in immersive retail environments, or whatever else you can think of. What is Inworld AI ?

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What is the Market Growth of Virtual Reality

XR Today - Virtual Reality

Reacting to the worldwide epidemic, many companies quickly adopted video conferencing tools to enable efficient remote operations. The device also serves as an enterprise and education tool. The product has an online storefront with various collaboration tools like Workrooms, ShapesXR, Glue, and Engage.

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Slappy The Ventriloquist Dummy Is Back With A New Christmas AR Experience

VRScout

As the partnership between Sony Films and Krikey continues to towards the third AR game in the planned trilogy, it’s undeniable that Hollywood has begun to recognize the possibilities of AR and VR as next-level marketing tools capable of delivering meaningful advertisements that extend further than simple TV spots and print ads.

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