Remove AR Remove Events Remove Technology
article thumbnail

The Most Important Upcoming AR/VR Events This Year

ARPost

After the COVID-19 pandemic made most event organizers cancel their live AR/VR events or host them virtually, in the past year more and more live events are making a comeback. Even the immersive industry needs a real-life environment to discover gadgets and try AR/VR content.

AR 350
article thumbnail

AR Technology Tees Off At The PGA Tour

VRScout

Immersive technology invades professional golf. With the world slowly opening up back up, attendance at live attendance at PGA Tour events is once again on the rise, and event organizers hope to keep that momentum going with a new interactive AR experience designed specifically for in-person spectators.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

AR Technology Invades The Legendary Cannes Film Festival

VRScout

Locate one of Niantic’s AR viewfinders to unlock fun experiences using the company’s Lightship VPS technology. The Cannes Lions International Festival of Creativity is a global event that has been showcasing creative excellence in communications, advertising, and connectivity between people and brands since 1954.

article thumbnail

There’s An AR Easter Egg Hidden In Apple’s New Event Invite

VRScout

Apple’s latest iPhone event may still be a week away, but you can play with this new AR effect right now. Apple today confirmed the official date for its upcoming September event. In addition to the short animation, you can also visit the September 14 event page for more details on how to watch the event.

AR 510
article thumbnail

AR Technology Invades Electric Daisy Carnival In Vegas

VRScout

Earlier this month we reported on a new partnership between social media app Snapchat and American events promoter Live Nation that will bring AR (augmented reality) Lenses to multiple concerts across the United States. Another brings the iconic EDC “Owl” to life in AR during live performances. .):

Las Vegas 460
article thumbnail

AR Technology Jockeys Its Way To Horse Racing Tracks

VRScout

Will immersive technology win, place, or show at the track? A Finnish-based technology firm called Immersal has developed an augmented reality (AR) system compatible with “horse racing tracks anywhere,” according to the company. Revealed at GITEX in Dubai, the app can be accessed via a mobile device or AR headset.

article thumbnail

How AR and VR Technologies Help Create Phygital Experiences

ARPost

One report shows that a majority of shoppers today feel more comfortable using digital technology. Currently, consumers are going back to in-store shopping post-pandemic. To enhance in-store experiences, some brands leverage immersive technologies that elevate the digital experiences of consumers.