The Ghost Howls

JANUARY 24, 2022

Project Iris is the codename of Google’s AR glasses. According to a report on The Verge, Google is working on AR glasses. The AR headset is codenamed Project Iris , and it should be a standalone headset resembling ski goggles that is able to perform mixed reality. Image by Microsoft). (Image by Google).

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ARVR

FEBRUARY 1, 2023

AR continues to be challenged in gaining consumer traction, but there are some bright spots. For example, usage and revenue continue to gain momentum in mobile AR. But that’s really a stepping stone towards AR’s fully actualized self which of course is head-worn. Common Patterns So what did the report uncover?

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Tech Trends VR

AUGUST 8, 2018

Magic Leap finally materializes into a product some of us can actually buy, yet the real test will be whether developers take the bait. There are plenty of players like Microsoft HoloLens and DAQRI which consistently deliver not only cool demos, but real use-cases for holographic Mixed Reality Click To Tweet.

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The Ghost Howls

APRIL 12, 2019

Adult entertainment has always been one of the drivers of technological innovation and XR is no exception to this rule. But usually, I have discussed Virtual Reality adult entertainment … but what about Augmented Reality instead? Is there an AR sex market? Are there already AR adult apps?

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ARPost

FEBRUARY 8, 2023

That’s the direction we’re going in right now and companies are laying their cards on the table in a bid to be the dominant force driving us forward through their own varying strategies. Magic Leap 2 Magic Leap jumped the starting gun and played their cards early. Let’s take a look at the technology coming our way.

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VRScout

SEPTEMBER 8, 2018

After the release of Magic Leap One earlier this month – the most anticipated launch in the sector – the industry’s best minds have shifted to content. . That trend has been keenly anticipated by the VR/AR Global Summit. The VR/AR Global Summit is poised to bring together apps from different corners of the sector.

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AR Insider

APRIL 6, 2020

Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. It also includes VR’s immersion and escapism (entertainment); and AR’s applications in workplace collaboration and home services (utility). Of course “headsets” is a bit conflated, as subcategories (AR, VR, etc.)

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VRScout

JANUARY 23, 2019

Lyft files patents for two ideas that use both AR & VR to create a better overall value of services. Behind the scenes, however, there are six years of accumulated data-rich information that, from Lyft’s perspective, could used to transform the current rideshare experience. Calling a Lyft driver is a pretty simple task.

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Tech Trends VR

FEBRUARY 24, 2019

In many ways they’re your typical tech company – my demos are delivered in the familiar blueprint of a trendy open-plan office with exposed brick walls, which sits above a sushi restaurant – but it’s got a different vibe from a lot of similar start-ups. For starters, they’re based in Oregon as opposed to Silicon Valley.

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The Ghost Howls

JUNE 13, 2022

Meta delays its plans for AR glasses. Meta has not officially answered this report, but Andrew Bosworth, the CTO of the company, has indirectly commented on it: “ We’re going to ship wrist wearables and AR glasses that bring completely new tech?—?like Other relevant news. Image by Meta). like EMG?—?to This is anyway good news.

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XR Today - Big XR News tag

MAY 26, 2023

Apple appears to be very close to announcing an immersive product, with the leading computing firm prompting AR/VR/MR outlets to cover the event. New updates to Microsoft Mesh allows remote workers to add immersive experiences to private previews on the platform.

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The Ghost Howls

FEBRUARY 11, 2021

These augmented reality devices are manufactured by Chinese company Realmax and are characterized by a very wide field of view. While many other AR glasses (like Nreal Light or HoloLens 2 ) have a Field Of View in the 50° ballpark, RealMax glasses have always had ones above 100° , for a more immersive augmented experience.

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The Ghost Howls

FEBRUARY 4, 2022

If you want to read better predictions about AR, I advise you to follow Tom Emrich , since he usually writes great posts on the topic! AR is in a growth stage (Image from the web). I think that in 2022 we’ll mostly see in AR the growth of the same trends that we saw in the second half of 2021. GENERAL TRENDS.

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VRScout

JANUARY 4, 2019

Step into the role of Crow with this Facebook Karaoke AR filter. have launched a new Facebook AR face filter that lets you wear the colorful feathered face of the hero from their most recent VR film, Crow: The Legend. Move your eyebrows up and down, open your mouth, turn your head, and your AR Crow mask follows your every movement.

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AR Insider

JUNE 21, 2021

This week, we look at Snap’s latest lens craze, Niantic’s next AR gaming title, new XR funding and more Facebook/Oculus acquisitions. VR and AR are still only a tiny part of that. Niantic announces new Transformers AR game, coming later this year. Former Magic Leap SVP John Gaeta on his former employer.

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ARPost

JULY 16, 2019

Are you attending XRDC’s AR and VR conference in San Francisco on October 14-15? The XRDC AR/VR Healthcare Report is out now and is a must-read. The report covers the latest advancements in AR and VR with interviews from 5 leaders using this tech in healthcare. The Healthcare Industry, VR, and AR.

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ARPost

JUNE 8, 2022

Awards also go to the winner of the startup pitch competition, Best in Show VR, Best in Show AR, and there’s also the Awesome Award. All these four awards are decided at the conference. Magic Leap VP Product Marketing and Developer Programs, Lisa Watts, presented the Auggie for Best Enterprise solution to Avataar.

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The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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VRScout

JULY 17, 2018

Walmart, Coca Cola and Mercedes Benz are using Post Mobile AR to give customers a more interactive in-store experience. Dallas-based spatial experience company Spacee has come up with a technology that can deliver an AR experience that doesn’t require a phones, tablet, glasses or any other type wearable to operate.

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AR Insider

OCTOBER 22, 2020

“Vantage” is AR Insider’s editorial contributor program. Authors’ opinions are their own. . Charting a Path to Viable Consumer AR Glasses, Part I. W elcome to our series on the path to viable consumer AR. Starting Point: Why Is AR Stuck in Neutral? What’s Holding Wearable Displays Back?

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XR Today - Mixed Reality tag

DECEMBER 22, 2022

Initially, two key terms, extended reality (XR) and augmented reality (AR), sit on the same spectrum of the tech industry, but need further clarification. Here’s XR Today’s take on the differences between AR vs XR. This includes virtual, augmented, and mixed reality (VR/AR/MR) and peripheral technologies to improve them.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

Qualcomm Technologies has remained at the forefront of developing top-tier solutions for the global virtual, augmented, mixed, and extended reality (VR/AR/MR/XR) industry, with its latest solution designed for AR devices. XR Today: Qualcomm recently debuted its Snapdragon AR devices platform.

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AR Insider

JANUARY 24, 2020

This article features the latest episode of The AR Show. Based on a new collaboration, episode coverage now joins AR Insider’s editorial flow including narrative insights and audio. McDowall’s insights are prefaced by a few burning questions: Why are AR glasses inevitable? Who are the top players?

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The Ghost Howls

JUNE 23, 2020

This week Bloomberg has published a new report on a possible Apple’s XR headset , telling the story of how the AR/VR division in the company thought about releasing a very powerful VR headset that required a computational box, but Jony Ive blocked the project because he wanted a standalone glass. Bose abandons its AR glasses projects.

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ARPost

FEBRUARY 6, 2023

See Also: Redefining the Future of Location-Based Entertainment With HTC VIVE Focus 3 and The Park Playground “Virtual reality is often perceived as being limited to the world of gaming. Although gaming is certainly a great use case and example of what immersive VR experiences can deliver, the possibilities are endless,” said Vindevogel.

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The Ghost Howls

FEBRUARY 18, 2021

Kura promises to deliver lightweight AR glasses with astonishing features like 150° FOV, 8K resolution per eye, and outdoor use thanks to some breakthrough innovations they are working on. They could make AR enter a new immersive phase that leads towards mainstream adoption. It’s like 2 years (!!) What is Kura’s story?

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AR Insider

MAY 6, 2020

This article is the latest in AR Insider’s editorial contributor program. Authors’ opinions are their own. . Like the waves of web, mobile and social before it (SoLoMo anyone), spatial computing: AR and VR will provide new opportunities for brands and marketers to reach, engage and understand consumers.

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VRScout

SEPTEMBER 2, 2019

The industry legend gives his thoughts on VR, AR, location-based entertainment, and more. Topics ranged from the Oculus Quest and the future of location-based entertainment to AR headsets, artificial intelligence, and the potential behind Elon Musk’s Neuralink.

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XR Today - Virtual Reality

MAY 29, 2023

Virtual reality combines hardware and software to immerse users in digital environments for numerous use cases, including learning, entertainment, therapy, and others. As tech companies continue to invest in new applications and use cases for VR and AI, the two technologies are working more closely together.

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The Ghost Howls

JUNE 23, 2019

But for now, let me do a recap of the best news of the past week in AR and VR! Oculus is going to announce something not only about VR but also about AR. Magic Leap is suing nReal. Magic Leap is suing nReal. Magic Leap has sued Chi Xu, the founder of nReal. Top news of the week.

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The Ghost Howls

JULY 13, 2020

And all of this comes in a period when other partnerships between tech giants are happening: remember that some weeks ago, Microsoft closed its streaming service Mixer and allied with Facebook Gaming to fight the quasi-monopoly of (Amazon-owned) Twitch. Peggy Johnson is the new CEO of Magic Leap. News worth a mention.

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Road to VR

MARCH 19, 2017

“2016 marked an important step for the AR and VR headset market with product finally arriving in end users’ hands and on their heads,” noted Ramon Llamas, research manager with IDC’s Augmented and Virtual Reality team. billion in 2021.

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TechCrunch VR

MAY 31, 2023

In the 90s, virtual reality was the future of entertainment, gaming, socialization and work. In 2016, Microsoft began shipping a developer edition of its mixed reality HoloLens system, priced at $3,000. Magic Leap officially announced its One headset after years of speculation and rumors.

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XR Today - Virtual Reality

APRIL 19, 2023

Virtual reality combines hardware and software to immerse users in digital environments for numerous use cases, including learning, entertainment, therapy, and others. As tech companies continue to invest in new applications and use cases for VR and AI, the two technologies are working more closely together.

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ARPost

MARCH 24, 2020

In the AR Cloud, GeoPose will be tags that indicate digital information,” explained Black. The “AR Cloud” that he refers to is a future digital environment composed of the “tags” from and for various applications. Spatial Computing and AR as an Operating System. This kind of thinking is made possible through GeoPose. “In

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The Ghost Howls

JUNE 7, 2021

This week has not been very important for AR and VR: no major event has happened. BUT today is the day of the WWDC, and who knows if Apple will tease something about AR glasses. A decent budget for Microsoft and Facebook… but something impossible for companies like HTC or Magic Leap (do you remember when we all thought that $2.5B

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XROM

MAY 5, 2024

Welcome to the captivating realm of eXperiential Technologies (XT), also known as Spatial Technologies, where Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR) reign supreme. Applications like AR gaming, navigation, and marketing showcased the immense potential of blending digital content with the physical environment.

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