AR Insider

AUGUST 14, 2019

Apple took us on a surreal walk through San Francisco, looking at digital art on an iPhone . — Apple is investing in augmented reality, a technology its CEO has called “big and profound.”. — Apple now offers augmented reality walks in six cities that allow attendees to see digital art pieces through an iPhone.

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AR Insider

JANUARY 27, 2021

I n 2006, I attended a launch event in San Francisco for Microsoft Virtual Earth 3D. cities, starting with San Francisco. The product’s main feature was 3D graphical renderings of U.S. It let you essentially fly around a city, sort of like Google Earth but in three dimensions.

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ARPost

NOVEMBER 25, 2020

billion in 2019, with many billions more being invested in R&D by the likes of Facebook, Apple, Google, Microsoft, Amazon, and many more. As of November 2020, they’re hiring for both New York and San Francisco positions. A company still in stealth, but with founder pedigree from Apple.

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XR Today - Mixed Reality tag

NOVEMBER 20, 2023

Enhanced Performance, Empowered Development Along with Unity 6 LTS, the San Francisco-based company will add features to Unity 2022 LTS such as Data-Oriented Technology Stack (DOTS) support, along with a Universal Render Pipeline (URP) feature for graphics processing.

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Road to VR

JUNE 5, 2018

Called Project Aero, the newly announced AR authoring tool and multi-platform system that will soon deliver a way for developers to build simple AR scenes and experiences for Apple’s ARKit. The integration of usdz support was first announced at Apple’s WWDC, which saw the release of ARKit 2.0.

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Digital Trends

JANUARY 10, 2022

Steve Jobs unveiled the very first iPhone at a special event in San Francisco on January 9, 2007. Relive the historic moment exactly 15 years on.

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Road to VR

SEPTEMBER 23, 2019

A San Francisco-based startup, YUR (pronounced “why you are,”) was founded in early 2019 by Cix Liv and Dilan Shah. The plug-in tracks calories burned while in any VR game or app while using Quest, and also extends to a mobile app that syncs to Apple Health and Google Fit. Image courtesy YUR.

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AR Insider

NOVEMBER 11, 2020

11/11/20 – SAN FRANCISCO – ARtillery Intelligence today released a new report that projects headworn AR revenue to grow from $822 million in 2019 to $13.4 New Study Projects Headworn AR Revenue to Reach $13.4 Billion by 2024. ARtillery Intelligence publishes its five-year outlook for head-worn AR revenues. billion in 2024.

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GizModo VR

FEBRUARY 25, 2021

San Francisco-based startup Framework just announced a thin, lightweight productivity laptop unlike any other on the market right now. Sure, it looks similar to the aluminum options almost every other laptop maker offers, but this laptop can be upgraded, customized, and repaired in ways that others just can’t. Read more.

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XR Today - Big XR News tag

MAY 19, 2023

Amidst rumours of Apple’s new headset, many firms are ramping up efforts, perhaps partly due to a looming sense of competition. Apple Trademarks XR Operating System Apple has filed a trademark for “ xrOS ” with the New Zealand Intellectual Property Office, further teasing its upcoming MR headset.

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The Ghost Howls

NOVEMBER 11, 2022

The consequences of this harsh debate are visible in this recent report from the Department of Police of San Francisco about the murders happening in the Silicon Valley area: Be careful what you say. Apple is always coming next year, every year. For this reason, Apple is launching its AR/VR/XR headset next year, since 2015.

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Upload VR

MAY 20, 2022

A detailed report from The Information charts the decisions behind the apparent years-long delay of Apple’s upcoming AR/VR headset. Apple’s VR/AR team is called Technology Development Group (TDG) and is led by former Dolby executive Mike Rockwell.

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AR Insider

JUNE 25, 2021

Beyond Google and its Street View database, efforts are underway from Facebook , Apple , Niantic , and others to spatially map the physical world as a foundation for AR experiences. This could involve playing Pokémon go across topographical planes, or navigating the hills of San Francisco with Google Live View.

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The Ghost Howls

MAY 14, 2023

I guess this line has been added to the keynote speech because Apple is going to announce its device very soon at WWDC (at least according to the rumors), and Google wanted to show that it’s part of the game, too.

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VRScout

NOVEMBER 8, 2018

In 2013, San Francisco-based software company Niantic launched Ingress , a cutting-edge location-based AR mobile game that had players choose one of two factions and battle others in a geocaching game of capture the flag. . Ingress Prime is available now on the Apple App Store and on Google Play. Image Credit: Niantic .

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Robert Scoble

FEBRUARY 21, 2021

I spend hours out front every week cataloging what goes past (I have the new over-the-ears headphones from Apple and usually use them outside while walking around talking to dozens of people all over the world building the future –they absolutely rock, by the way). So, could Apple “beat” Tesla? Can Apple match this?

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XR Today - Mixed Reality tag

JANUARY 23, 2024

VR|MR 2024 – a conference taking place in San Francisco, California, between 29 and 31 January 2024. VR|MR looks to continue a legacy of inspiration, and with major XR hardware coming from Apple, XR may have another mainstream moment. To close off what is already a bumper month for XR is SPIE.AR|VR|MR

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AllThingsVR

SEPTEMBER 27, 2016

New VR Dev Kit From Occipital Turns iPhone Into Room-Scale VR The $500 VR Dev Kit from Occipital might change that, opening up VR to Apple-centric developers while also being available to others interested in VR’s next steps.

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ARPost

JULY 16, 2019

Are you attending XRDC’s AR and VR conference in San Francisco on October 14-15? XRDC is an AR and VR conference that will be held in San Francisco’s Fort Mason Festival Pavilion on October 14-15. Do you follow all the latest tech trends? The XRDC AR/VR Healthcare Report is out now and is a must-read.

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Cats and VR

SEPTEMBER 23, 2019

The mobile app syncs to Apple Health and Google Fit to give users the ability to track their activities while outside of VR. About YUR Founded in 2019 in San Francisco, YUR is developing a fitness and health platform to make fitness a game using VR.

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Road to VR

JULY 11, 2018

. “When available for consumers, AT&T customers will be among the first to experience [the Magic Leap product] in select AT&T stores in Atlanta, Boston, Chicago, Los Angeles, and San Francisco, with more markets to follow,” AT&T said. The move is similar to Apple’s play when it launched its first iPhone.

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AR Insider

FEBRUARY 24, 2021

The tech industry is looking to replace the smartphone — and everybody is waiting to see what Apple comes up with. I n 2007, Apple unveiled the iPhone. Apple didn’t invent the smartphone — companies like Palm and Blackberry had been selling them for years. Triangulating Clues in Apple’s AR Roadmap.

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XR Today - Big XR News tag

MAY 25, 2022

Day one saw the San Francisco-based firm introduce a lineup of technologies to significantly improve the Lightship SDK for developers, brands, and consumers. Niantic plans to launch its second day of the summit, which is viewable online on May 25, 9:00 PDT. What’s New from Niantic?

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XR Today - Augmented Reality tag

NOVEMBER 22, 2022

Now, the Mountain View-based firm is deploying the immersive service to Android and iOS users this week in cities such as Los Angeles, San Francisco, New York, London, and Paris. On the other hand, Apple also debuted its own AR-ready maps service in June 2021.

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Road to VR

OCTOBER 25, 2018

vTime , the company behind the titular social VR app, today announced the studio is making a strategic expansion into North America with the opening of its San Francisco office. ” Since its founding in 2013, vTime has operated out of their Liverpool, UK-based studio.

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VRScout

APRIL 16, 2018

San Francisco based startup, Wavy , is looking to help musicians enhance their music videos with AR. Available now on the Apple app store as a free download, Wavy morphs the world around you into an AR concert lightshow that transforms the way you’ll listen to music on your phone.

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XR Today - Virtual Reality

MAY 15, 2023

Spatial Hits Big at GDC 2023 In March, at the Game Developers Conference (GDC) 2023 in San Francisco, Spatial announced the platform’s new Unity Creator Toolkit is entering its beta stages. The update allows platform developers to design interactive and gaming assets for the Metaverse platform.

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XR Today - Virtual Reality

OCTOBER 4, 2023

With offices in Los Angeles, San Francisco, and New York, IW Group is a marketing agency dedicated to implementing Web3 and metaverse technologies for massive brands worldwide. The company has worked with Disney, Warner Bros, Apple TV, Netflix, Wells Fargo, Sony Pictures, Walmart, and many others.

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Robert Scoble

SEPTEMBER 30, 2021

Dolby has been working for years on what Apple is about to bring to market. In this newsletter I’ll focus on Dolby Atmos and the changes that happened the past few months on Apple Music. . This is why I am trying to get the VR/AR industry to care about the changes going on with Apple Music and its investments in 3D music.

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XR Today - Mixed Reality tag

JANUARY 6, 2023

It also connects to streaming platforms such as Apple TV and Netflix for massive cinematic experiences. According to a recent tweet, the San Francisco, California-based firm stated its optimism for the coming year. Will you step through in 2023? ? pic.twitter.com/yreAEloG3B. — VITURE (@getviture) January 1, 2023.

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ARPost

SEPTEMBER 15, 2019

And in 2019, we have seen a series of high-profile announcements from the likes of Facebook, Google, Apple, Huawei and YouTube, suggesting 2020 could be a breakthrough year for consumer XR. Different applications of XR notwithstanding, the gains from successfully leveraging XR are real and demonstrable. said the same for AR/MR.

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The Ghost Howls

JULY 6, 2022

The hype for the Apple visor is very high, and everyone is waiting for it as a kid waits for Christmas. I was thinking about this topic this morning, and I want to share with you my stream of thoughts about Apple making VR mainstream, especially highlighting my doubts about it. Is now everyone already using an XR headset?

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AR Insider

OCTOBER 21, 2020

And tech giants like Apple are highly motivated to push the hardware. — It’ll work anywhere in the world, but you’ll probably find the most pre-loaded content in big cities like NYC, San Francisco, Chicago, Seattle or Los Angeles (aka: places Foursquare has offices — ps: we’re hiring!).

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Road to VR

AUGUST 21, 2018

The company also announced the rollout of its first public beta experience at the San Francisco Museum of Modern Art (SFMOMA).

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Hypergrid Business

SEPTEMBER 20, 2019

However, report authors said that 2020 could be a breakout year due to a series of recent announcements from companies such as Google, Apple, Facebook, YouTube, and Huawei. Obstacles to adoption include the price of the headsets, lack of content, usability problems, and motion sickness.

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UploadVR Between Realities podcast

MARCH 5, 2017

I interviewed both John Riccitiello, CEO of San Francisco-based Unity, and Tim Sweeney, CEO of Raleigh, N.C.-based based Epic Games, this week at the Game Developers Conference in San Francisco. Sadly, we don’t know which company is really in the stronger position because their data comparisons are apples and oranges.

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Road to VR

SEPTEMBER 23, 2016

As of early 2016, he’s reportedly now working with Apple on AR/VR research. Here’s the moment when Douglas Engelbart and Bill Paxton publicly demonstrate the mouse for the first time at the 1968 Fall Joint Computer Conference in San Francisco. Support Voices of VR. Subscribe on iTunes.

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