AR Insider

JULY 22, 2020

For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. This is a key principle behind the AR cloud: a persistent data layer that’s anchored to the physical world to activate AR graphics. Moving on to Apple, it similarly continues to show AR aspirations.

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AR Retail Apple Data 298

AR Insider

APRIL 7, 2021

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. ” But it’s not alone.

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AR Real Estate Data Google 334

AR Insider

APRIL 21, 2021

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. ” But it’s not alone.

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AR Google Real Estate Machine Learning 313

ARVR

MAY 11, 2022

This is what we call geo-local AR, and it’s all about AR experiences that are anchored to physical places in ways that confer meaning and relevance. For example, Google click value is greater when local intent is signaled by the searcher, such as a “near me” or geographic modifiers like a zip code in the search query.

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AR Google Apple Construction 182

Steki Amusement

JUNE 13, 2022

Following Meta, Microsoft and Google’s entry into the metaverse, Apple, currently the world’s No.1 Recently, Apple demonstrated its Mixed Reality (MR) headset in testing to its board members. At the same time, Apple has accelerated the development of rOS (reality OS).

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Apple Virtual World Augmented Reality AR 52

AR Insider

NOVEMBER 26, 2019

It includes some of its data and takeaways. Visual search will follow, led by Google , Pinterest and Amazon. Google is highly motivated to visual search in order to “future proof” it’s core business. This plays out through Google Lens (visual search) and Live View (AR mapping/navigation).

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AR Google Case Study Data 353

AR Insider

DECEMBER 25, 2019

For an indexed library of spatial computing insights, data, reports and multimedia, subscribe to ARtillery PRO. This is a perfectly valid construct but it’s arguably overused as fodder in nearly every conference presentation these days on AR’s status. Apple , Google , Facebook and Microsoft are all on that list.

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Google AR Training Construction 195

XR Today - Augmented Reality tag

JULY 11, 2022

Last month, Federal Communications Commission (FCC) Commissioner Brendan Carr posted an open letter on his Twitter account directed at the CEO of Apple, Tim Cook , and the CEO of Alphabet Inc. and Google, Sundar Pichai. It harvests swaths of sensitive data that new reports show are being accessed in Beijing.

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China Government Data Spain 71

Robert Scoble

JUNE 4, 2019

The Apple Privacy Wall/Strategy Analysis of How Apple will Come at Oculus Next Year. Apple is clearly going after Facebook. That became obvious to everyone today as Apple announced a ton of new things, including new AR features for its messenger, and new privacy-focused features, at its World Wide Developer’s Conference.

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Apple Magic Leap Strategy Google 75

AR Insider

SEPTEMBER 26, 2019

” For Google, investments in AR are to drive search (visual search, mapping). For Apple, AR’s job is to sell more hardware. Google will be the knowledge layer , just like its web index serves that purpose on the 2D web. Facebook’s scale and ability to crowdsource data in these ways could be an advantage.

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Exercises Magic Leap AR Data 267

AR Insider

NOVEMBER 5, 2019

It includes some of its data and takeaways. Picking up where we left off with Apple , Google and Bose’s hearables strategies, what’s the revenue outlook? That process is underway as Apple, Google, Bose and others are seeding the audio AR opportunity by conditioning the user behavior. Planting Seeds .

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AR Hardware Apple Google 179

ARVR

APRIL 13, 2021

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. Google and Apple?—?Facebook’s

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AR Data Real Estate Google 130

VRScout

JUNE 9, 2017

Apple finally talks about VR while taking a (very solid) swing at AR, Walmart will use virtual reality to train employees, you can grow better weed with AR + AI, and Q1 VR headset sales…. APPLE ACTUALLY TALKS ABOUT VR. APPLE TAKES A (VERY SOLID) SWING AT AUGMENTED REALITY. However… we’re still waiting for those apple AR glasses.

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Augmented Reality Apple Training Unreal 190

AR Insider

OCTOBER 1, 2019

Microsoft, Google and Apple all have their own approaches to augmented reality and virtual reality, but the race for the face is particularly critical to Facebook and Amazon, because they have yet to establish computing gateways. Apple (ecosystem) 2. Google (search). We view who is best-positioned in consumer AR: 1.

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Amazon San Jose Google Microsoft 158

AR Insider

OCTOBER 2, 2019

It includes some of its data and takeaways. In terms of penetration and impact, it could be argued that one of the most successful AR products to date is Apple’s AirPods. As always, Apple’s lead will be followed by hardware commoditization by third parties, and falling hardware component costs that engender ubiquitous penetration.

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AR Machine Learning Hardware Architecture 198

ARVR

JULY 9, 2020

Google launched Google Glass , and Microsoft launched HoloLens , a head-mounted display (Krevelen, 2010)(Jaimini, 2016). 2010s : Companies are investing in the potential of this area like Google with ARCore and Apple with ARKit (Papagiannis, 2017). Evolution of Augmented Reality (Craig, 2013) by fernanda rodríguez.

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AR Augmented Reality North Carolina Head Mounted Display 130

XR Today - Mixed Reality tag

DECEMBER 6, 2022

Jay Latta : The IGS is a very interesting conference because it’s very much like a family. There are also several rumours about Apple’s upcoming MR headset. We need to democratise content, algorithms, data ownership, and data sovereignty. This would be amazing for data sets.

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Miami Data Industry Technology 119

XR Today - Mixed Reality tag

JULY 31, 2023

A media report has come out swinging against Apple’s Vision Pro headset, stating it has failed to innovate the mixed reality (MR) market. The author wrote, “But as with generative AI, Apple is not exactly the first to the game. And don’t just burden them with this massive price.”

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HTC Apple United States Head Mounted Display 61

The Ghost Howls

SEPTEMBER 16, 2020

During the whole conference, Oculus always talked about the Quest 2. I guess that Facebook is playing a chess game with Apple : they plan to release a smartglass before Apple enters the market to gain a competitive advantage. Imagine ARIA like the tracking cars or backpacks of Google Maps, just worn on the face of the users.

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AR Oculus Apple Gaming 364

The Ghost Howls

AUGUST 1, 2020

In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! 2022 may be the key year when they actually buy it, also thanks to Apple , an d finally, the market will reach the magic number of 10 million devices.

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Apple Oculus China Magic Leap 517

The Ghost Howls

OCTOBER 26, 2020

All these data together make me a bit skeptical about the capabilities of this company: developing such kind of a high-quality headset requires a lot of expertise, while the company is very small and features no known expert in the field. Vive XR Suite is HTC’s full enterprise suite for remote collaboration.

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HTC Oculus Conference China 400

XR Today - Mixed Reality tag

JUNE 13, 2023

Apple’s Vision Pro triggered new discourse on the future of virutal, augmented, and mixed reality (VR/AR/MR). Revealed at the Worldwide Developer Conference (WWDC), the Apple Vision Pro has sparked both praise and criticism from the global XR community. Apple is adept at proposing something you didn’t think you needed.

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Industry Apple Unity North America 92

Peter Graham

AUGUST 5, 2019

Reports such as the annual Game Developers Conference (GDC) State of the Game Industry Survey can be a good indicator of where the industry is heading and what direction developers see as the best to spend their time on. This does also highlight a dilution in the industry, with more platforms now available.

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AR Oculus Survey HTC 71

The Ghost Howls

JANUARY 10, 2022

New rumors on Apple and Meta devices. I know it may sound weird to you, but we have new rumors on Apple headsets and also about the future Meta Project Cambria and Quest 3. Regarding Apple, the super-reliable analysts have stated that the headset may feature three displays because just two are for losers. Other relevant news.

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Apple Simulation Las Vegas Haptic 310

XR Today - Augmented Reality tag

MAY 25, 2023

It is much easier to implement for shops, conferences, and expos than virtual reality (VR). This calculates distance, interactivity, and data anchors across physical and immersive spaces. Meta’s Spark, Google’s ARCore, and Apple’s ARKit platforms are some of the best platforms for this.

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Retail Augmented Reality Industry AR 84

UploadVR Between Realities podcast

MARCH 5, 2017

based Epic Games, this week at the Game Developers Conference in San Francisco. Sadly, we don’t know which company is really in the stronger position because their data comparisons are apples and oranges. More people build an Apple with Unity than anyone else. Ditto with Google and ditto with Microsoft.”.

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Unreal Unity San Francisco South Korea 100

The Ghost Howls

FEBRUARY 23, 2023

Through comprehensive media services (mainly including media coverage, expert consultation, data research, and event and public relation management), it helps entrepreneurs with idea incubation, financing, strategy consultation, and publicity. We are organizing the Future Business EcoLink Conference 2022 and the 7th Golden Gyro Award.

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China Industry Government AR 314

UploadVR Between Realities podcast

MARCH 19, 2017

I attended the Experiential Technology Conference (XTech) in San Francisco this week to hear talks about creating virtual experiences that truly immerse you in another world. I saw that myself when I tried out Qualcomm’s new wireless stand-alone VR headset prototype at the Game Developers Conference a couple of weeks ago.

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Technology Leap Motion Haptic Head Mounted Display 129

VRWorld

OCTOBER 17, 2017

. “We have a goal by 2020 to be 100 times better than the best AI systems out there today using this neural processing,” Krzanich said at the Wall Street Journal D.Live conference. Lots of companies, including Apple, Google, Qualcomm and Nvidia, are designing chips to accelerate this sort of work.

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Conference Data Apple Google 40

Hypergrid Business

AUGUST 21, 2017

The Virtual Worlds Best Practices in Education conference is a good example that showcases this work. Educating K-12 children is an entirely different proposition, one that uses different tools, such as Google Expeditions or Nearpod VR. Image courtesy Google Expeditions.). VWBPE Roundtable in Second Life. The next wave.

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Virtual World Education Tools Architecture 71

EnterpriseWear

JANUARY 10, 2019

Though Magic Leap the product may be “just another HoloLens” aimed at consumers; Magic Leap the company did a lot in 2018 – through strategic partnerships with AT&T, Sennheiser, and Wayfair – to impress upon consumers the potential for augmented reality beyond Google Glass and Snap filters.

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AR Magic Leap Augmented Reality Wearables 45

The Ghost Howls

OCTOBER 15, 2018

I’ve not been there, but as always, I have read tons of materials, so that to provide you a satisfying summary of the most important news from that conference (but this time I promise you I won’t write as much as for the Oculus Connect 5 !). PixelStrikeInc brace yourself…the memes are coming. pic.twitter.com/MbJZV8aOdf.

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Magic Leap Augmented Reality AR Florida 171

The Ghost Howls

MARCH 2, 2020

The Game Developers Conference , a big event where there have been in the past many announcements about VR, has been canceled after all the major brands withdrew from it , leaving the organizers with no choice. Is this really what Apple wants? (Thanks Robert Scoble for this news!). Facebook acquires Sanzaru Games.

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Hand tracking AR Oculus HTC 234

Road to VR

APRIL 12, 2019

Since the SDK integrates with Apple’s ARKit, the company’s solution doesn’t require Apple’s iBeacons or other hardware, just a user’s phone to visually locate itself and display turn-by-turn directions. The results do look promising though. Does all of this look more than a bit familiar?

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Retail AR Google Augmented Reality 235

ARPost

JUNE 17, 2021

Having covered the PhotonLens company announcement at the 2020 Mobile World Conference , ARPost received a special invitation to attend the Photons launch event on June 15. President and Co-founder, Lisa Pan, similarly commented that too many people are waiting for an AR hardware offering from a giant like Apple or Facebook.

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AR Hardware Controllers Europe 275

XR for Business Podcast

SEPTEMBER 29, 2020

They can see more deal flow in a very short amount of time, using conference calls. Or at least their R&D style glasses, so they can capture everybody's data. You also have North being acquired by Google, so Google's making some strides there. Five years ago, there was zero data about the industry.

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Canada Unity Magic Leap AR 78

XR for Business Podcast

SEPTEMBER 29, 2020

They can see more deal flow in a very short amount of time, using conference calls. Or at least their R&D style glasses, so they can capture everybody's data. You also have North being acquired by Google, so Google's making some strides there. Five years ago, there was zero data about the industry.

Canada 78

Canada Unity Magic Leap AR 78