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Amazon Goes Virtual: Shop For Products In VR & AR

VRScout

Earlier this week, the popular online retailer Amazon launched “Amazon Anywhere,” a new shopping experience that enables customers to purchase physical products from the Amazon store without having to leave their favorite games and apps. This includes VR experiences as well as augmented reality (AR) mobile apps.

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Which Startups Are Hiring for Augmented Reality Jobs?

ARPost

In 2019, the demand growth for augmented reality and virtual reality engineers skyrocketed 1400% from the previous year, surpassing the demand for blockchain engineers (the most in-demand skill in 2018). Venture capital investment in augmented reality and virtual reality hit $4.1

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Amazon Salon Lets You Sample Hair Colors Using AR

VRScout

Amazon’s first in-person haircare and styling center offers AR hair consultation as well as point-and-learn technology. Here, customers can enjoy a streamlined hair care experience powered by a wide range of Amazon technology. Image Credit: Amazon. Image Credit: Amazon. Feature Image Credit: Amazon.

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Can AR Transform Entertainment?

AR Insider

How Augmented Reality Is Transforming Film and TV’s Engagement. consumers’ love for digital entertainment has only accelerated– especially in paid streaming platforms. Throughout the course of human history, we’ve shared stories to connect, simulate alternative realities and find deep meanings.

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Top Augmented Reality Events For 2023

XR Today - Augmented Reality tag

Demand for Augmented Reality solutions is increasing at an incredible rate in today’s landscape. Throughout this year’s conference, attendees will learn all about how augmented reality is transforming the communication and entertainment landscape.

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How Augmented Reality is changing Retail

ARVR

After examining why and how retail is a fast evolving vertical, we’ll take a look at the opportunities offered by Augmented Reality to upgrade how retail sales are managed. Many of these have emerged in the last decade, or limited in the last two, also thanks to the contribution of the so-called e-tailers, Amazon in the first place.

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Nreal AR Glasses Now Support PS5, Xbox, Steam Deck

VRScout

Nreal, a leading provider of consumer-ready augmented reality (AR) glasses, has announced that the chic-looking Nreal Air glasses now support major video games consoles such as the Xbox Series X/S, PS5, and Steam Deck thanks to a new firmware update. “This beta is a small step to defining spatial entertainment.

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