Amazon Brings Augmented Reality Product Previews to iOS App

Road to VR

Simply tap the camera in the Amazon app and then tap ‘AR View’ to browse products in AR—containing everything from chairs to teapots. Amazon’s ‘AR View’ is exclusive to iPhones for now. Some of our articles feature Amazon affiliate links.

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Augmented reality is reaching a mature state according to Gartner

The Ghost Howls

According to the very famous market analysis company Gartner, Augmented Reality is no more an “emerging” technology, but it has graduated as a mature one. A simple (but misleading) view is that this is a database that will “feed” AR and mixed reality (MR) experiences.

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Time Magazine Takes Readers on an Augmented Reality Tour of Amazon Rainforest

Next Reality AR

Don't Miss: New York Times Delivers Augmented Reality Content to Magic Leap One Starting with Guatemala Volcano Feature Available via an update to the Time Immersive iOS and Android apps, "Inside the Amazon: the Dying Forest" presents.

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Amazon Explores The Idea of Augmented Reality Furniture Stores

VRScout

The online retailer considers using augmented reality to help you settle on that new couch. Amazon is a company that prides itself on embracing the unconventional. Amazon is also reportedly fooling around with ideas for electronic stores in the same vein as Apple locations.

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Eido Inoue tells us everything we need to know about HADO and location based augmented reality

The Ghost Howls

When I interviewed Kevin Williams , an expert in the LBVR market, he said that there are also some experiments with location-based augmented reality and he mentioned a Japanese arcade AR game called HADO. augmented reality Best articles interviews AR business hado japan lbar

Vuzix Blade AR Smart Glasses Now Support Amazon Alexa, DJI Drones

VRScout

The Alexa built-in certified smart glasses are now available directly through Amazon. “The custom Alexa application developed by Vuzix has been certified by Amazon, paving the way for the Vuzix Blade Smart Glasses to become an Alexa Built-in smart glasses device,” added Travers.

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Miller Lite & Trigger Global Turn St. Patrick's Day into an Augmented Reality Celebration

Next Reality AR

Although beer isn't an official component of the day, many often raise a glass of brew to commemorate the occasion, and this year that activity was given a bit of a boost through augmented reality.

Walmart & Target Unwrap New Augmented Reality Features to Bring in Holiday Shoppers

Next Reality AR

This year's holiday shopping season is shaping up to be fertile ground for augmented reality to show its worth, as both Walmart and Target have crafted immersive experiences designed to engage shoppers in the coming weeks.

My predictions for augmented reality in 2020

The Ghost Howls

After having written my predictions for virtual reality in 2020 , let’s see what will be the trends for this year in augmented reality. Let me be very honest: I’m not expecting that much from this year in augmented reality.

Amazon Promises “single-digit latency” for AR/VR Streaming Over 5G with AWS Wavelength

Road to VR

Last month Amazon quietly announced the ‘Wavelength’ platform as part of its Amazon Web Services (AWS) offering. Amazon says the platform is made for “latency-sensitive workloads” including AR/VR streaming, game streaming, IoT and more.

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This App Lets You Control Your Smarthome Lights via Augmented Reality

Next Reality AR

Voice-activated digital assistants from Amazon, Apple, and Google currently have the upper hand for home automation integrations, but a new augmented reality mobile app promises to give homeowners and renters visual control over their connected appliances.

4 Brands Using Augmented Reality to Drive Immersive Customer Experiences

ARPost

Augmented reality adds virtual experiences to real-world environments. See Also: How Augmented Reality Is Transforming the Restaurant Industry. Let’s take a look at four brands that are using augmented reality to create memorable virtual experiences for their consumers.

Mojo Vision Is Putting An Augmented Reality Screen On A Contact Lens

UploadVR

Mojo Vision is revealing a smart contact lens with a tiny built-in display that lets you view augmented reality images on a screen sitting right in front of your eyeballs. Above: The Mojo Lens is a contact lens with an augmented reality display.

Norm Glasses Enter Expanding Market for Augmented Reality Eyewear

ARPost

It seems like just a short while ago augmented reality eyewear seemed like a thing of the distant future. The augmented reality eyewear was first developed into a prototype two years ago and has been in development ever since. See Also: How Augmented Reality Glasses Work.

Harry Potter Photo Printer from Lifeprint Turns Snapshots into Magical Augmented Reality Portraits

Next Reality AR

The device is available now for pre-order through Amazon for $149.99, with wider availability through traditional and online retailers starting on Oct. The Daily Prophet, the enchanted newspaper from Harry Potter lore, is no longer the sole source for magical moving printed photos.

Amazon Launches AR Shopping Feature Within App

VRScout

Amazon’s AR View lets you see items inside your home. Following in the footsteps of Ikea , Houzz , and Target, Amazon is now the latest retailer to make it easier to buy items from home thanks to AR. The post Amazon Launches AR Shopping Feature Within App appeared first on VRScout.

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AR App Brings Amazon Fashion & Fitness To Life

VRScout

That’s one of the reasons why Groove Jones teamed up with Amazon Fashion to create a new AR experience that could very well be the future of catalogue shopping. And of course all the products displayed are available for purchase over at Amazon.

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Snapchat Originals Blend Augmented Reality Scenes into Scripted Shows & Documentary Series

Next Reality AR

Snapchat is joining the ranks of Netflix, Hulu, Amazon, YouTube, and Apple in the trend toward streaming original programming, but with a twist that rings true to its roots.

Amazon Launches Its AR Product Viewer For ARCore

UploadVR

Online retailing giant Amazon is making some big strides in augmented reality this week with the launch of its AR View option in its Android app. It’s a pretty big first step into AR for Amazon; how might the company build on this in the future?

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Amazon’s Augmented Reality Patent Could Reshape the Future of E-commerce via @niche_hunt.

AllThingsVR

Amazon’s Augmented Reality Patent Could Reshape the Future of E-commerce via @niche_hunt [link] [link] — allthingsvr (@allthingsvr) August 5, 2017. virtual reality augmented reality vr ar

Augmented-reality shopping on your smartphone? This patent hints at Amazon’s ambitions via @geekwire.

AllThingsVR

Augmented-reality shopping on your smartphone? This patent hints at Amazon’s ambitions via @geekwire [link] [link] — allthingsvr (@allthingsvr) July 26, 2017. virtual reality augmented reality vr ar

Get Qurious Maker Box Introduces Kids to Augmented Reality Play

UploadVR

Pokémon Go got many people to engage with an augmented reality game for the first time. The Get Qurious Maker Box is available at new b8ta stores in Palo Alto, California; Seattle, Washington; and Santa Monica, California It’s also for sale online on Marbles The Brain store and Amazon.

Amazon Adding Virtual Try-On from L'Oréal's ModiFace to Its Beauty Products

Next Reality AR

Cosmetics augmented reality specialist ModiFace appears to be really benefiting from the brand power of L'Oréal, which acquired the company last year.

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Snapchat Preparing to Upgrade Camera with Visual Search for Amazon, Report Says

Next Reality AR

A peek inside the code of the Snapchat app has revealed that the company is expanding the search capabilities of its augmented reality camera to include visual search that may link to items within Amazon's massive online store. Agarwal also discovered Amazon logo image files and.

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Amazon Sumerian & 8th Wall Weave Web AR Experience for 'Spider-Man: Into the Spider-Verse' Movie

Next Reality AR

Sony Pictures has tapped the powers of augmented reality as provided by startup 8th Wall & the Amazon Sumerian development platform to help it promote the latest motion picture manifestation of Spider-Man.

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Report: Amazon Looking Into VR/AR Furniture Stores

UploadVR

We’ve already heard that Amazon is looking into how VR can enhance its video offerings, but the company might be using the tech for other means too. But here’s the interesting bit: the company is reportedly looking into how VR and augmented reality (AR) could help it achieve that goal. Tagged with: Amazon. Experiences Amazon

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The VR Job Hub: Amazon, Anshar Studios & VNTANA

Peter Graham

The virtual and augmented reality (VR/AR) industries are wonderfully diverse when it comes to the job roles available, always looking to hire the best talent to work on exciting projects. Amazon. Amazon. Amazon. Amazon.

Amazon smart mirror patent details virtual clothing and scenes

Slashgear

Amazon has patented a smart mirror that uses virtual clothing and mirrors to help consumers decide what to buy. Archive Amazon augmented reality patent patents smart virtual reality vr

AR Smart Device Turns Your Favorite Goggles Into A Personal Swim Coach

VRScout

” Those interested in upgrading their training regiment can pick their own Vuzix Smart Swim AR device for $499 via Amazon or the official Vuzix website today. Enjoy your favorite TV/film and track your workout stats while you swim.

Amazon Sumerian wants to be the cross-platform VR/AR builder

Slashgear

Amazon might not be a name you’d immediately associate with creating interactive content, much less games, but that is exactly what the retail giant has been up to lately. Archive Amazon ar augmented reality Computing virtual reality vr

Virtual & Augmented Reality: 6 Trends That Will Be Huge in 2018

Empact Labs

2017 already saw Virtual Reality and Augmented Reality changing the way we work and live. Here, Augmented Reality can bridge the gap – consumers can use their existing smartphone technologies to enhance their worlds, without the need to use a headset.

Tellables Unveils Its Lineup Of Virtual Storytellers At 2019 Alexa Conference

VRScout

Since the introduction of the Amazon Alexa and Google Home, Tellables , an app developer specializing in voice-driven storytelling, has been delivering easily-accessible audio tales through these voice assistant devices via simplistic commands, such as “Alexa, open my box of chocolates” or “Alexa, open Tricky Genie.” Teaming up with Amazon, the company has now set its sights on more visual storytelling through its use of virtual human storytellers.

Amazon patent reflects another push into 1.7 trillion dollar industry

VRWorld

US Patent 9,858,719 was Issued on January 2nd to Amazon Services Inc. It suggests the company is developing an augmented reality-type system consisting of a mirror, display and camera combination that allows individuals to virtually preview the look of clothing prior to purchase, and to do so while also virtualizing their locale. trillion USD annually , over ten times Amazon’s current revenue. The post Amazon patent reflects another push into 1.7

Lenovo Mirage AR Headset Returns with New Marvel Game & 6DOF Controllers

Road to VR

Considering however that the original Star Wars bundle now costs $50 on Amazon (originally priced at $200), we’ll be interested to see how the company intends on pricing its controllers, which despite the name, are entirely locked into the Mirage AR platform.

Web-Based Augmented Reality for E-Commerce, with Seek's Jon Cheney

XR for Business Podcast

Getting started in AR marketing and virtual try-ons can be tricky for enterprise, especially if -- like Walmart or Amazon -- you've got hundreds of thousands of products to model and host. They're a leading provider of web-based augmented reality for e-commerce brands. We wanted to make augmented reality easier to find and access, and make this a technology that was more accessible. You don't have to download the Amazon app, or the IKEA app, or whatever.

Web-Based Augmented Reality for E-Commerce, with Seek’s Jon Cheney

XR for Business Podcast

Getting started in AR marketing and virtual try-ons can be tricky for enterprise, especially if — like Walmart or Amazon — you’ve got hundreds of thousands of products to model and host. They’re a leading provider of web-based augmented reality for e-commerce brands. We wanted to make augmented reality easier to find and access, and make this a technology that was more accessible. Alan: Amazon’s got 1.4

Facebook Surges in U.S. Patent Rankings Due to Mounting AR Strategy

Road to VR

patents done by Fairview Research reveals that Facebook has made a significant surge in its year-over-year ranking for patents granted in 2019, something partly owed to its increased number of patents surrounding augmented reality. Amazon Technologies Inc. An analysis of U.S.