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8 Augmented Reality Trends in 2021

ARPost

The concept of augmented reality is no longer new. In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. It is worth exploring the different trends that are surging in the augmented reality market.

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Amazon Brings Augmented Reality Product Previews to iOS App

Road to VR

Well, an AR preview might not exactly be ‘trying it’, but Amazon’s new ‘AR View’ function aims to help you figure out if a crock-pot clashes with your marble counters, or if that chair can really fit in that corner, adding a little more depth to the online shopping experience than you’re used to.

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This App Lets You Control Your Smarthome Lights via Augmented Reality

Next Reality AR

Voice-activated digital assistants from Amazon, Apple, and Google currently have the upper hand for home automation integrations, but a new augmented reality mobile app promises to give homeowners and renters visual control over their connected appliances.

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The XR Week Peek (2023.08.28): Quest 3 unboxing leaked, Samsung+Google headset situation is blurry, and more!

The Ghost Howls

Another leak regarded the release date: an Amazon listing put the availability date of the Quest 3 starting from October, 10th. First of all, Google has to keep the work on the headset very secret also internally , because Samsung is afraid that Google will steal its expertise to build a competing product.

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Samsung XR and EarthX Debut Environmentally-focused 360 Short Films

Road to VR

Samsung has partnered with EarthX to debut a dozen immersive short films on the Samsung XR video platform from environmentally-focused filmmakers. Samsung XR is Samsung’s immersive video platform, and home to more than 10,000 videos. Image courtesy Samsung, EarthXR. The Amazon is burning. World Tour.

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The XR Week Peek (2023.05.15): Google confirms headset with Samsung, Ultraleap teases a new device, and more!

The Ghost Howls

But to summarize, the most important XR-related tidbits have been: Google confirmed that is still working with Qualcomm and Samsung to build an XR headset. According to Upload VR, for instance, “in UK, it’s now available at GAME , Amazon UK , ShopTo , Currys , Argos and more. appeared first on The Ghost Howls.

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The XR Week Peek (2022.11.07): PSVR 2 will cost $549, HoloLens are probably dead, and more!

The Ghost Howls

The collaboration between Microsoft and Samsung is now over. The later departure of Alex Kipman seemed to be the final nail in the coffin for the AR glasses, but a new rumor brought a bit of hope: Microsoft seemed to work together with Samsung to design consumer-oriented AR glasses. HoloKit X is a plastic augmented reality cardboard.