XR Today - Augmented Reality tag

JULY 6, 2023

Today, Chinese AR smart glasses manufacturer Xreal debuted Apple Macbook integration for its Nebula operating system (OS), significantly improving productivity opportunities for the firm’s Air and Light product lineup. Compatible with Intel and Apple platforms, we encourage all MacBook users to give it a go.

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AR Insider

MARCH 11, 2020

For example, Apple’s wearables are seeing strong revenue growth and offsetting smartphone revenue deceleration in the near term. After examining Amazon and Microsoft , it’s time to zero in on Google. But unlike the above software-based initiatives, we’re talking hardware. Highly Motivated.

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ARPost

OCTOBER 20, 2021

In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. The leading OEMs such as Samsung and Apple are expected to contribute to manufacturing more AR devices. The concept of augmented reality is no longer new.

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Augmented Reality Trends Retail AR 422

AR Insider

APRIL 8, 2020

For example, Apple’s wearables are seeing strong revenue growth and offsetting smartphone revenue deceleration in the near term. After examining Amazon , Microsoft , and Google , it’s time to zero in on Bose. In Bose’s case, that’s a leading position in high-end audio hardware. Hardware Blitz.

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Wearables Hardware Exercises AR 295

AR Insider

JANUARY 29, 2020

Among tech’s big five — Apple, Google, Amazon, Microsoft and Facebook — all but Facebook have crossed the mark. Apple was first, followed by Microsoft and Amazon (which has since dipped below the mark). Some of it depends on business models, with companies like Apple faced with inherent challenges of hardware.

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XR Today - Big XR News tag

MAY 19, 2023

Amidst rumours of Apple’s new headset, many firms are ramping up efforts, perhaps partly due to a looming sense of competition. Apple Trademarks XR Operating System Apple has filed a trademark for “ xrOS ” with the New Zealand Intellectual Property Office, further teasing its upcoming MR headset.

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AR Insider

JANUARY 15, 2021

This is the case with Facebook’s social graph, Google Search, Apple hardware, and Amazon’s “everything store” Demand First. For example, rebuilding your social graph is a switching cost, as is migrating away from Gmail, Drive or any of Google’s loss-leader products that support core search revenues.

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VRScout

SEPTEMBER 8, 2018

Constantly seeking the rush of engaging with new material, consumers aren’t gripped by their hardware – phones, TVs, or laptops – but are drawn in by unique, well-crafted content. . Now, the hardware cycle is drawing to a close. Making hardware is incredibly hard, expensive, and time consuming,” continues Fink.

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AR Insider

MARCH 11, 2021

As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. That could be wayfinding with Google Live View , or visual search with Google Lens. ” But it’s not alone.

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XR Today - VR Headsets tag

MARCH 4, 2024

The Vision Pro bring Apple’s branding into the space and, with it, many eyes. At the event, AWS collaborated with Proto Holograms to showcase a new system powered by Amazon Bedrock. Additionally, the company has introduced a VIVE Business+ system that optimizes fleet hardware and software deployment.

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AR Insider

DECEMBER 9, 2020

Facebook wants to be the social layer to the spatial web, while Amazon wants to be the commerce layer and Apple wants a hardware-centric multi-device play. For example, Earth Cloud Anchors (see above) let users geo-anchor digital content for others to view, which could feed into an IoP index.

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ARPost

JANUARY 29, 2020

The nature of AR technology gives us the ability to experience and create exciting new opportunities, dramatically impacting the way we interact and communicate with one another, giving birth to new applications and hardware. For example, you will be able to place furniture around the house through the use of AR glasses before even buying it.

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ARVR

MARCH 22, 2022

Google could be the knowledge layer, Facebook could be the social layer, Microsoft the enterprise productivity layer, and Amazon the commerce layer. Apple will be a hardware powerhouse to represent the user touchpoint to all layers. Examples so far include Pokémon Go’s utilization of AR to enhance mobile gaming.

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XR Today - Mixed Reality tag

JANUARY 30, 2024

Apple, Apple, Apple. The impact of Apple’s headset is predicted by some in the XR industry to bring new eyes and fresh investments towards broader enterprise and consumer AR/VR/MR companies – already, it appears XR firms are taking note of the potential spatial computing trend of 2024.

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AR Insider

NOVEMBER 29, 2019

Boland and McDowall run through each of these players — Apple, Google, Facebook, Amazon and Microsoft — to compare and contrast their AR ambitions. For example, Apple has the most amount of AR speculation surrounding it, including potential AR glasses. Collectively, where does this all point?

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Wearables AR Apple Exercises 204

ARVR

MAY 11, 2022

For example, Google click value is greater when local intent is signaled by the searcher, such as a “near me” or geographic modifiers like a zip code in the search query. These are all orbiting parts of Apple’s AR glasses master plan. Speaking of which, Apple’s motivations for geo-local AR are different than Google’s.

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ARVR

SEPTEMBER 29, 2021

Enterprise AR: 7 real-world use cases for 2021 Highly Motivated As background for Facebook’s training wheels play, one of its motivations traces back to its failure to build and market a hardware device in the smartphone era. But that’s sort of the point: Facebook isn’t out for hardware revenue but to plant seeds for its stake in AR’s future.

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AR Insider

FEBRUARY 14, 2020

It also extends beyond lenses altogether with things like visual search, to identify products ( via Amazon ), or do things like solve math problems. So one example on Snapchat today is you can press and hold on a math problem and Photomath will solve that math problem for you. ” The Business Side. ” Seeding the Experience.

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AR Augmented Reality Strategy Video 365

AR Insider

JANUARY 21, 2020

We’ve generally stated “tens of billions” for the collective investment scale of the big five — Facebook, Google, Amazon, Microsoft and Apple. Apple, Microsoft, Facebook, Google, Snap and Qualcomm are all making significant investments. But our standards of precision are higher, and you deserve better.

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ARPost

NOVEMBER 18, 2019

But, this growth needs to be supported by an increase in the availability, performance, and convenience of hardware. 2020 – Computer Vision Embedded in MR Hardware. Mixed reality app installs will increase as digital assistants, such as Amazon Alexa and Apple Siri, become an integral part of the MR ecosystem.

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UploadVR Between Realities podcast

JUNE 13, 2017

Just like any other VR headset, Sony’s PlayStation VR (PSVR) leaves plenty of room for improvement, and the company’s R&D division has a few ideas on where to take it on both a software and hardware level. You might stare at a character, for example, who might become uncomfortable after continued surveillance.

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AR Insider

MARCH 16, 2021

For example, 6D.ai — recently acquired by Niantic — will be one such source. If Google is the spatial web’s knowledge layer, Facebook could be its social layer , Microsoft the enterprise productivity layer , and Amazon the commerce layer. Apple will be a hardware powerhouse for the physical touchpoint.

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Mashable VR

JUNE 16, 2022

Credit: Screenshot / Apple. Today, Audible, now owned by Amazon , is the United States' largest audiobook producer and retailer. When you're signed in with your Amazon account you can enjoy cross-device listening with "Whispersync.". Currently, Amazon Prime members get any two titles free with an Audible Premium Plus trial.

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AR Insider

JULY 31, 2019

Boland and McDowall run through each of these players — Apple, Google, Facebook, Amazon and Microsoft — to compare and contrast their AR ambitions. For example, Apple has the most amount of AR speculation surrounding it, including potential AR glasses. Collectively, where does this all point?

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Bernard Marr

MAY 23, 2022

Let’s delve into what this trend means in practice and explore some brief examples of companies that have embraced this business model. Apple is a great example of a company that has transitioned from a straightforward product manufacturer to a subscription-based business – via services like Apple News, Apple TV, and Apple Music.

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XR Today - Augmented Reality tag

JULY 18, 2023

AR software development kit (SDK) providers like Apple, Xreal, Niantic, 8 th Wall, Unreal, and Unity give developers the tools to make and distribute custom AR content that naturally drives retention and engagement with new interactive experiences to “wow” potential buyers. A leading case is the upcoming Vision Pro.

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AR Insider

OCTOBER 7, 2020

Recently, Apple announced they were going to be leveraging this technology in a big way. Up until recently, AR technology demanded dedicated hardware and therefore was more suitable to specific markets like the medical industry. To fulfill this need and opportunity, platforms need to step up.

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Upload VR

FEBRUARY 16, 2024

Apple Vision Pro is a very impressive fusion of hardware and software, but it's by no means perfect. Read on for my breakdown of the Vision Pro hardware and software and the experience they enable. Apple Vision Pro Specs, Features & Details Apple officially revealed the full Vision Pro specs when opening preorders today.

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ARPost

JULY 30, 2020

Examples of Augmented Reality in Action. For example, an AR-enabled voice assistant in your ear can point you in the right direction and remind you about an upcoming business meeting. For example, in 2019, Amazon extended Alexa features to pair with headphones and earbuds.

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ARVR

MARCH 24, 2021

For example, 6D.ai?—?recently If Google is the spatial web’s knowledge layer, Facebook could be its social layer , Microsoft the enterprise productivity layer , and Amazon the commerce layer. Apple will be a hardware powerhouse for the physical touchpoint. recently acquired by Niantic?—?will will be one such source.

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ARVR

DECEMBER 10, 2021

Here are some examples: The Play Station 5 dual sense haptics implementation was designed between 10 to 15 years ago. Besides specific hardware technological challenges, every haptics OEM or technology company must re-implement the technology stack for every new product from design guidelines down to actuator technology.

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Haptic Automotive Case Study Technology 130

Mashable VR

FEBRUARY 20, 2022

The average home security system typically includes a camera or two, some motion sensors that can make out infrared energy, a handful of sirens (either built into the sensors and cameras or standalone devices), and a base hub syncing all of the hardware. You'll control the latter manually or using a companion smartphone app.

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AR Insider

JANUARY 25, 2021

This is notable given that all-things hardware are constrained during Covid-era lockdowns. That’s especially true for Apple, which continues to double down on Watch and AirPods. It sees wearables both offsetting near-term iPhone revenue deceleration; and future-proofing its hardware-heavy profit machine. percent ($2.1

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The Ghost Howls

JANUARY 22, 2021

Regarding the glasses, I have not big hopes for true AR glasses, but I think that thanks to Facebook and Apple, finally we’ll have some important smartglasses entering the market , making the mainstream think about wearing something on their face to enjoy notifications from the phone. Phone AR will be always more popular.

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The Ghost Howls

JUNE 6, 2018

Eye tracking will enable a lot of features, like for instance: Foveated rendering : reduce GPU load and power consumption; reduce hardware costs; reduce rendering delay and dizziness; Gaze-Based Interaction : People need only to move the head and the eyes in a small area for a more natural feeling like in real life. What will it enable?

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Eye Tracking Data China Virtual Reality 163

ARVR

JANUARY 6, 2023

Pokemon Go is the best example for an augmented reality game. Pokemon Go is a popular example that uses location-based AR. Pokemon Go is the best example that uses located based this type of targets. ARKit  — ARKit is one of the powerful AR SDK released by Apple on 2017 to build AR solutions using iOS devices.

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The Ghost Howls

JUNE 7, 2021

BUT today is the day of the WWDC, and who knows if Apple will tease something about AR glasses. Some reviews of VR hardware. If you love technical hardware details about XR devices, I recommend you read this article! More info (Example post / 1) More info (Example post / 2) More info (Example post / 3).

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