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Vision Pro Has Apps and Quest Has Games, What Can Samsung Bring to XR to Compete?

Road to VR

Samsung has partnered with Google to make an XR headset, although the South Korean tech giant hasn’t tipped its hand on what to expect just yet. Despite its $3,500 sticker price, Vision Pro has shown that big and expensive is okay as long as you can engage diehard fans with compelling hardware and greater ecosystem integration.

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Google Axes Hundreds of AR Hardware Jobs amidst Qualcomm, Samsung Partnership

XR Today - Augmented Reality tag

This week, reports revealed that Google is laying off a significant portion of its 1P AR hardware team, casting doubts upon its in-house XR product portfolio. Notably, the reshuffle is occurring following a partnership with Qualcomm and Samsung to leverage the newly announced Snapdragon XR2+ Gen 2 chipset for empowering smart glasses.

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Qualcomm’s New 4K XR Chipset to Empower AI Smart Glasses

XR Today - Mixed Reality tag

The chipset also helps boost consumer and enterprise-grade XR use cases on headsets and smartglasses by leveraging partnerships with Samsung, Google, Tobii, and Goertek to provide visual clarity for gaming and productivity applications. A leading selling point of the Snapdragon XR2+ Gen 2 chipset is the hardware’s ability to unlock 4.3K

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Laval Virtual 2024: XR is on the Comeback

XR Today - Mixed Reality tag

In 2024, many major technology firms like Apple, LG, and Samsung are debuting XR devices, and events like Laval Virtual will provide crucial insight into the growing industry. XR took centre stage, with many firms highlighting major products, addressing industry concerns, and presenting innovations. 2024 is only just kicking off.

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Big XR News from Qualcomm, Meta, Microsoft, and Sony

XR Today - Mixed Reality tag

This week saw Microsoft, Google, Samsung, Qualcomm, Meta, and Sony move to optimize their product offerings and business operations. Qualcomm is positioning the XR2+ Gen 2 as a tipping point in XR hardware design and innovation due to its breakthrough features and specs combined with its launch partners.

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5 things the rumored Pixel Buds Pro could do to catch up to AirPods

Mashable VR

The search giant and Android maker has slowly but surely found its footing as a hardware company in recent years thanks to a series of fantastic Pixel phones. Samsung Galaxy Buds 2 delivered quality ANC at a low price. If the rumors are true, Google may give wireless earbuds the old college try once again. Active noise cancellation.

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The XR Week Peek (2021.02.15): Facebook keeps working on its masterplan, WebXR arrives on iOS, and more!

The Ghost Howls

A Facebook operating system, pervasive of all devices (Portal, Quest, Smartwatch, etc…) could give Facebook the same power as Apple: having full control of hardware and software , with also complete interoperability. Let’s see what will be the ripple effects of it when the development will be completed. (Thanks Eloi Gerard for the tip!).

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