ARPost

JUNE 4, 2020

Brands like Bosch, Nreal, 0glasses, and Am Glass by Pacific Future joined Magic Leap, Vuzix, Microsoft HoloLens, and Epson Moverio this year, delivering a new way to experience 2D and 3D content and features. See Also: Face Filters Come to WebAR With New 8th Wall Tool. They will also impact the e-commerce industry.

Augmented Reality 461

Augmented Reality Magic Leap Retail AR 461

XR Today - Mixed Reality tag

MARCH 17, 2023

Retail brands are experimenting with XR to bring new purchasing experiences to consumers. As companies continue to embrace the age of digital transformation, they’re looking for tools which can align seamlessly with the solutions they already rely on every day. As a result, the demand for “interoperability” in XR is increasing.

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Magic Leap Unity Microsoft Tools 92

AR Insider

MAY 28, 2021

Like Google’s Cloud Anchors and Microsoft’s Spatial Anchors — these let multiple users experience positionally-tracked lenses together from different vantage points. Eyewear retailer Clearly saw a 46 percent lift in page views from its lens, and American Eagle boosted sales by $2 million. The Path to Scale .

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AR Google Tools Retail 303

ARVR

APRIL 27, 2022

Microsoft recently announced that it will be launching its own enterprise Metaverse in 2022, and users will be able to access business tools like MS Excel and PowerPoint on it (yeey, great news ha!). e-commerce and retail giants, if they don’t adapt. I hear you sayin’ not so far, HOLD ON! all from the comfort of their home.

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Retail Study Virtual World Survey 231

ARVR

MAY 11, 2022

For example, Google click value is greater when local intent is signaled by the searcher, such as a “near me” or geographic modifiers like a zip code in the search query. So companies like Google, Yelp, Foursquare and many others have built businesses around this principle in driving local search and discovery?

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AR Google Apple Construction 182

AR Insider

SEPTEMBER 9, 2020

trillion) of the overall retail market — and expected to reach 22 percent by 2023 — brands know they need to create standout digital shopping experiences. This can be valuable in optimizing campaigns through targeted advertising, and “retargeting” services like Facebook Pixel, Google Ads, landing pages, or wish lists.

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AR Retail Boston Study 225

AR Insider

FEBRUARY 24, 2021

All the big tech players — Microsoft, Google, Facebook, and Amazon — are in the game as well. In 2017, Apple released software called ARKit, which includes tools for software makers to determine how far away an object or wall is, if the phone is moving, or identify limbs in a human body, among other functions.

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Augmented Reality Amazon Apple Virtual Reality 196

VRScout

MARCH 12, 2018

Apple CEO Tim Cook said last year that “AR will change everything” and make the iPhone “even more essential,” while Microsoft has been revamping its computing around VR and AR, or what it calls “mixed reality.” For instance, retail staff could wear the HoloLens to see how something has been selling.

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AR San Jose Augmented Reality 360 Video 337

ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT, AAPL, GOOGL, SNE, and NVDA According to the latest report from Statista , the global augmented reality (AR) and virtual reality (VR) markets are rapidly growing and are forecast to reach a total of $72.8 Microsoft’s smart glasses are now used as an enterprise solution by many companies around the world.

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Virtual Reality AR Augmented Reality Google 130

Mashable VR

JUNE 26, 2022

SEE ALSO: 5 interactive tools for learning about abortion access in your state. Also important to note: many of these businesses have balked at, or directly contributed to, other harmful legislation that fails to protect the rights of those within the LGBTQ community.

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Alaska Healthcare America Retail 105

Bernard Marr

JANUARY 4, 2023

This is why the emergence of a new generation of no-code/low-code AI tools and platforms is so exciting. These terms are simply used to refer to tools that allow anyone to create AI applications without having to get their hands dirty writing technical code. Google AutoML. What is low-code/ no-code AI? Apple CreateML.

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Examples Machine Learning Data Tools 64

VRScout

DECEMBER 26, 2018

It also doesn’t hurt having the support of over 1,000 games, tools, movies, and various other apps available via the Oculus Store. While the Google Daydream store may be lacking in content, the inclusion of “WorldSense” technology adds a considerable amount of immersion when compared to the Oculus Go’s 3DoF offerings.

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AR Training Oculus Arizona 377

XR Today - Augmented Reality tag

SEPTEMBER 15, 2022

AR’s accessibility allows numerous enterprises to engage in remote collaboration and guidance, supporting verticals in defence , retail, education, manufacturing, and even fashion. AR is also great for training purposes and could become a powerful tool in the future of collaboration and communication. Improved Customer Support.

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AR Training Augmented Reality Machine Learning 103

ARPost

MAY 3, 2021

Augmented reality tools that allow you to work on data, visualize information, and collaborate from multiple locations are already here. Further, AR-based applications such as Apple’s App Clips and Google Lens are providing increasingly immersive experiences to consumers, sparking demand for storing and using AR-specific data in the cloud.

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Augmented Reality Data AR Machine Learning 330

AR Insider

JUNE 4, 2020

It’s the fruits of lots of rigor, and the design principles of Spatial’s founding team including Jinha Lee (MIT, Microsoft, Samsung) and Anand Agarawala. Its head of design also helped develop Material Design at Google. Faster Horses. It’s reacted nimbly, including the limited-time free Pro tier noted earlier.

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Strategy AR Google Oculus 358

AR Insider

OCTOBER 6, 2020

This was the case in “normal” times and has accelerated during the COVID era, when retail lockdowns compel AR’s ability to visualize products remotely. But they fall short in advanced campaign analytics when compared to web AR, where you can utilize tools like Google Analytics to track performance.

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AR Survey Exercises Magic Leap 210

XR Today - Mixed Reality tag

JANUARY 24, 2024

The firm is flying XR experts to US retail stores to prepare employees for a 25-minute demo and onboarding sessions to help guide potential customers towards the product. Meanwhile, competitors such as Meta and Microsoft are working to get XR devices into employees’ hands today. But enterprise adoption may come.

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Apple Education Immersion Retail 97

XR Today - Mixed Reality tag

MARCH 23, 2023

Leading organizations like Meta, Google, and Apple have all reported significant layoffs in the last year. Alphabet, Google’s parent company eliminated around 12,000 employees in January 2023 based on “economic reasons”. As companies continue to cut down on their employees, the opportunity for innovation is deteriorating as a result.

Strategy 59

Strategy Study Google Industry 59

VRScout

MAY 30, 2017

To make matters murkier, there’s also the recently-announced partnership between Google and HTC Vive to create new standalone mobile headsets for all Google Daydream-ready Android phones. Air New Zealand is one airlines provider that is testing how the Microsoft Hololens can help improve in-flight customer service.

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New Zealand Magic Leap Japan San Francisco 151

The Ghost Howls

MAY 25, 2020

OMG, it’s almost 3 years that I write these roundups… the first week peek was exclusive for my blog subscribers and it featured as best news the release of Google Blocks and in the other news something about Samsung Gear VR… how much time has passed since then! Image by Microsoft). This is the 150th Week Peek! News worth a mention.

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Oculus Apple Hand tracking Magic Leap 245

EnterpriseWear

AUGUST 1, 2018

Ideas on the ground and on board: The airport industry first began toying with wearable technology with the release of the original Google Glass in 2013. Let’s look back: Early trials: Virgin Atlantic ’s 2014 trial at London Heathrow Airport – in collaboration with SITA – included both Google Glass and the Sony SmartWatch 2.

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Wearables New Zealand Philippines Industry 53

AR Insider

OCTOBER 31, 2019

AR is being applied in training and education, healthcare, heads-up wayfinding and navigation, tourism, retail, field service, real estate sales, design and architecture. The World Map in this world therefore isn’t a 2D street map like we have with Google Maps or Open Street Map, nor is it a 3D map with terrain and building volumes.

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Magic Leap AR Microsoft Apple 156

The Ghost Howls

JANUARY 11, 2022

The expected retail price is $299, with the gloves coming in 3 sizes: Medium, Large, and Extra Large. Qualcomm and Microsoft partnership. Qualcomm and Microsoft have announced a partnership to push together the next-generation lightweight AR glasses. Qualcomm and Microsoft partnership (Road To VR). Further references.

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ARVR

JANUARY 6, 2023

It has made significant contributions in various verticals such as entertainment, education, retail etc. Users can use HMD devices such as Google Cardboard, Oculus Quest, Rift or HTC Vive to experience an imaginary environment. Microsoft Hololens is a key player in the MR market.

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Augmented Reality AR Machine Learning Data 246

ARVR

JANUARY 21, 2022

Enterprise AR: 7 real-world use cases for 2021 ARCORE The Android equivalent of ARKit, ARCore provides the open source native tool set needed for developers to create augmented reality apps on Android devices. This past year, Google introduced a few new features for ARCore such as recording and playback APIs. million by 2026.

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Augmented Reality Trends Immersion AR 245

XR for Business Podcast

MAY 13, 2019

There’s a whole range of services, and GPS is getting better now that it’s being married to computer vision, so you can get highly-localized Google directions – really accurate, down to a couple of feet. But, you know, companies should select the right tool for the job. Is this a job for Google Glass?

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AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

MAY 13, 2019

There’s a whole range of services, and GPS is getting better now that it’s being married to computer vision, so you can get highly-localized Google directions – really accurate, down to a couple of feet. But, you know, companies should select the right tool for the job. Is this a job for Google Glass?

AR 78

AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He's designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer. Austin: Thank you for having me, excited to be here.

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Austin Google AR Examples 60

AR Insider

MAY 6, 2020

The Lowe‘s Holoroom is being used to let customers test drive power tools and other home renovation equipment so that they feel comfortable not just buying it but also using it when they get home. While not swapping anything out, Google is attempting to make the world an ad through its visual search app–Google Lens.

AR 381

AR Examples Data Head Mounted Display 381

XR Today - Mixed Reality tag

JUNE 13, 2023

This could actually be quite beneficial for Meta, Microsoft, and Magic Leap. Joseph Toma : [From the presentation], although the hardware will inevitably evolve, we are years away from consumers and businesses adopting these tools. Apple also presented the Vision Pro as a productivity tool, rather than simply entertainment hardware.

Industry 89

Industry Apple Unity North America 89

XR for Business Podcast

AUGUST 7, 2019

One of the things that was demoed there, there was a presentation from Microsoft about the new Hololens 2. The upside potential of this technology is so vast and so important, I believe it’s just gonna become one of the other tools that physicians, surgeons, and nurses have in their disposal. A lot of companies focusing on it.

United States 78

United States Conference China Training 78

XR for Business Podcast

AUGUST 7, 2019

One of the things that was demoed there, there was a presentation from Microsoft about the new Hololens 2. The upside potential of this technology is so vast and so important, I believe it’s just gonna become one of the other tools that physicians, surgeons, and nurses have in their disposal. A lot of companies focusing on it.

United States 78

United States Conference China Training 78

XR for Business Podcast

AUGUST 7, 2019

One of the things that was demoed there, there was a presentation from Microsoft about the new Hololens 2. The upside potential of this technology is so vast and so important, I believe it's just gonna become one of the other tools that physicians, surgeons, and nurses have in their disposal. A lot of companies focusing on it.

United States 60

United States Conference China Training 60

XR for Business Podcast

AUGUST 12, 2019

Tracey Wiedmeyer and Alan discuss a few ideas, from browsing the catch of the day in a VR tropical wonderland, to using VR and AR to test out retail layouts before you build them. So maybe you can just talk about InContext Solutions and what you’re doing for retailers. Alan: Today’s guest is Tracey Wiedmeyer.

Retail 78

Retail Technology AR Augmented Reality 78

XR for Business Podcast

AUGUST 12, 2019

Tracey Wiedmeyer and Alan discuss a few ideas, from browsing the catch of the day in a VR tropical wonderland, to using VR and AR to test out retail layouts before you build them. So maybe you can just talk about InContext Solutions and what you’re doing for retailers. Alan: Today’s guest is Tracey Wiedmeyer.

Retail 78

Retail Technology AR Augmented Reality 78

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer.

Austin 78

Austin AR Examples Google 78

XR for Business Podcast

AUGUST 21, 2019

Austin McCasland is a UX prototyper working with Google, and he and Alan chat about the finer points of UX design for AR. He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer.

Austin 78

Austin AR Examples Google 78