AR Insider

MAY 27, 2021

It gets even better: short-form AR ad creative that runs in networks like Snap, Facebook, Google and Unity Ads can be created at extremely low cost (small digit thousands) and in very tight time frames (a few weeks to a few months, depending on the creative). But it doesn’t stop at entertainment. Patrick’s Day.

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AR Unity Retail Entertainment 408

ARVR

OCTOBER 7, 2020

However, AR is so much more than the gaming and entertainment industry. Big names such as Apple, Microsoft, Facebook and Google are rapidly developing the technology, making it accessible to many industries. Mobile AR refers to the Augmented Reality experiences that you create through mobile devices, such as smartphones or tablets.

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Trends AR Augmented Reality Healthcare 130

XR Today - Mixed Reality tag

JANUARY 4, 2024

The chipset also helps boost consumer and enterprise-grade XR use cases on headsets and smartglasses by leveraging partnerships with Samsung, Google, Tobii, and Goertek to provide visual clarity for gaming and productivity applications. A leading selling point of the Snapdragon XR2+ Gen 2 chipset is the hardware’s ability to unlock 4.3K

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Samsung Eye Tracking AR Technology 96

ARVR

SEPTEMBER 8, 2020

However, the Covid-19 pandemic has forced people to change the way they work and entertain themselves. Remote Collaboration applications, also referred to as virtual presence , are a solution to this. link] Home entertainment The Coronavirus resulted in thousands of cancelled parties, festivals and many more events.

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AR Augmented Reality Training Virtual Reality 130

XR Today - Augmented Reality tag

AUGUST 1, 2022

The immersive and real-time aspects of a genuine metaverse may revolutionize a variety of human activities, including gaming, social interactions, eCommerce, entertainment, and e-sports. Spatial computing refers to a technology solution that combines virtual and augmented reality (VR/AR) to provide a high level of authenticity.

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Architecture Technology Augmented Reality Microsoft 124

ARVR

JULY 9, 2020

Advantages AR’s advantages are the tools it provides for various tasks in scientific, industrial, and entertainment areas (Peddie, 2017). Google launched Google Glass , and Microsoft launched HoloLens , a head-mounted display (Krevelen, 2010)(Jaimini, 2016). Augmented Reality References Helen Papagiannis. Ronald Azuma.

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AR Augmented Reality North Carolina Head Mounted Display 130

ARPost

JUNE 15, 2020

For instance, it has entertainment applications, and can also be used for retail, in the medical field, and for manufacturing, among others. This lets you use 3D models and CAD data to set up trackers since they’re the perfect reference for physical 3D objects. Google ARCore. billion that same year. Geolocation.

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XR Today - Mixed Reality tag

JANUARY 29, 2024

. “Meta employees see the Quest and its software ecosystem emerging as a primary alternative to Apple in the space, filling the role played by Google’s Android in smartphones,” the report states. On the other hand, Android operating systems already have a cemented home in many XR headsets, namely Meta’s Quest lineup.

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Apple Zeiss Immersion Google 107

AR Insider

JULY 16, 2021

across Google’s display ad network. Always see chart date for context, and refer to newer projections if applicable. Though mobile apps trended towards ad support over time, there’s still room for premium apps that people pay for — just like we see in console gaming and entertainment today. Separated by Time.

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Trends Exercises AR Gaming 336

Bernard Marr

MARCH 10, 2023

If, like many people, you’ve only just started taking notice of AI after coming across one of the most recent viral applications, you might be wondering how they relate to what we've traditionally referred to as "artificial intelligence."

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Tools Machine Learning Phoenix Video 116

Upload VR

JUNE 6, 2022

References to realityOS were found in App Store upload logs and Apple code earlier this year, and an Apple linked shell company trademarked RealityOS last week. Apple is reportedly working on a VR client for FaceTime with face tracking driving Memoji avatars, as well as a VR version of Maps (similar to Google Earth VR?)

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AR Insider

OCTOBER 22, 2020

Here we use the term “AR glasses” broadly to reference head-worn devices that allow you to directly see the real world as well as digital content, whether basic 2D content or more immersive 3D experiences tied to the real world, sometimes called Mixed Reality. What is clear is that the attempts to date have fallen short.

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AR Wearables Industry Magic Leap 284

VRScout

AUGUST 17, 2016

Project Alloy stands alone among the current lineup of technologies available because it isn’t tethered to a desktop computer like HTC Vive or Oculus Rift, nor does it use a smartphone like Google Cardboard, Gear VR or Google Daydream. The headset has an inside out tracking system enabled by Intel’s amazing RealSense technology.

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VRScout

AUGUST 17, 2016

Project Alloy stands alone among the current lineup of technologies available because it isn’t tethered to a desktop computer like HTC Vive or Oculus Rift, nor does it use a smartphone like Google Cardboard, Gear VR or Google Daydream. The headset has an inside out tracking system enabled by Intel’s amazing RealSense technology.

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Head Mounted Display Hand tracking Leap Motion Virtual Reality 150

Road to VR

SEPTEMBER 3, 2016

We wrote recently about Starbreeze’s plans to supply their high-spec, high-FOV virtual reality headset the StarVR, to IMAX – a company reknowned for premium movie watching experiences – as part of a new on-premise entertainment collaboration. Just don’t hold your breath for a consumer StarVR any time soon.

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Entertainment Filming Eye Tracking Virtual Reality 135

VRScout

JUNE 21, 2017

When pressed as to why, the head of Xbox said that the Microsoft is concentrating on Windows Mixed Reality for now , and that there are too many hurdles for in-house gaming adoption by consumers—and referred specifically to cords as an issue (maybe they can ask Intel for help with that?). SAMSUNG BUYS A SOCIAL VR CARD.

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Los Angeles 360 Video Samsung Virtual Reality 188

The Ghost Howls

DECEMBER 6, 2021

The company is also exploring new ways to expand the Moss universe; Schell Games has announced Lost Recipes , an educational experience that teaches you the various cooking techniques of different cultures in a relaxing and entertaining way. Google details Project Starline. It will be available across Quest, PSVR, and PC VR headsets.

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Apple Razer Japan AR 283

Hypergrid Business

JANUARY 3, 2017

. “This is groundbreaking because almost all mobile VR solutions currently on the market — including the excellent Samsung Gear VR and Google’s impending Daydream — have only three degrees of freedom tracking,” Dacuda spokesperson Vicky Sue told Hypergrid Business.

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Zeiss Las Vegas Virtual Reality Augmented Reality 87

VRScout

JULY 18, 2017

Obviously this announcement has excited a lot of creators, entertainment, and media companies… and Slate is already jumping into this content creation opportunity. Medium is free for owners of Oculus’s excellent Touch controllers, and they also released a few new tools like reference meshes. from Japanese firm gumi VR Inc.

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Los Angeles Virtual World Entertainment Augmented Reality 184

VRScout

MAY 7, 2018

Despite only having existed three short years, VRLA has already managed to cement itself as the one of, if not the most impactful annual immersive entertainment events in the United States. The largest XR-focused conference in the United States returns for another year of VR & AR madness. EXIT REALITY & NEUROGAMING.

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Los Angeles United States Conference Immersion 203

ARVR

APRIL 27, 2022

Customer Behavior in the Metaverse According to Gartner 25% of people will spend at least one hour a day in the Metaverse for work, shopping, education, social media and entertainment by 2026. I hear you sayin’ not so far, HOLD ON! Imagine how this transformation will be disruptive for most of the well-established Web2.0

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Retail Study Virtual World Survey 231

ARVR

MARCH 9, 2022

In layman’s terms, augmented reality refers to rendering digital data and images onto the real world using technology’s digital sensory stimuli. As for Virtual Reality (VR), it’s a complete immersion into a virtual world, shutting off the physical world entirely through special VR devices like HTC Vive, Google Cardboard, and Oculus Rift.

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AR Augmented Reality Virtual Reality Healthcare 130

AR Insider

JANUARY 24, 2020

Apple, Microsoft, Facebook, Google, Snap and Qualcomm are all making significant investments.” In the interest of time and brevity, we’ll refer you to McDowall’s calculations which we separately examined recently. Google learned this the hard way with Google Glass.

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AR Apple Exercises Wearables 227

Bernard Marr

NOVEMBER 6, 2023

These have evolved rapidly thanks to the emergence of online giants like Amazon and Google, digitally-native niche players like AirB’n’B, Expedia and Netflix, and heavy investment by established industry leaders such as Walmart and Tesco. It has also fundamentally affected many traditional business models.

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Retail Data Strategy Technology 59

Bernard Marr

AUGUST 1, 2023

It refers to systems designed to respond to a particular set of inputs. Other examples of traditional AIs are voice assistants like Siri or Alexa, recommendation engines on Netflix or Amazon, or Google's search algorithm. In the entertainment industry, it can help produce new music, write scripts, or even create deepfakes.

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Data Training Strategy Examples 52

The Ghost Howls

FEBRUARY 12, 2019

Go on reading, I bet you will enjoy this journey into the present and the future of location-based augmented reality entertainment. Between that, I worked on consumer cloud software with Google for five years… managing engineering teams for Gmail, Japanese mobile, Google Labs, and social (Blogger etc.) teams for Japan.

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Augmented Reality Japan AR Magic Leap 287

The Ghost Howls

MARCH 2, 2020

Qualcomm releases XR2 5G reference design. Qualcomm has finally released the reference design for AR/VR headsets based on the XR2 chipset (a special version of the Snapdragon 865 for XR headsets), and it will pave the way for the standalone headsets of the future. (Image by Qualcomm). Facebook acquires Sanzaru Games.

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Hand tracking AR Oculus HTC 234

The Ghost Howls

JANUARY 11, 2022

PlayStation VR 2 Logo (Image by Sony Interactive Entertainment). Further references. Further references. Further references. Further references. Further references. Click to read the thread on Twitter… it is worth it. Now let’s dig into the best news! How Mutalk does work (Image by Shiftall).

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The Ghost Howls

DECEMBER 14, 2020

Image by Respawn Entertainment). We have been waiting for “Medal Of Honor: Above And Beyond” for years : it had been announced as an AAA game, made in collaboration with a great studio like Respawn Entertainment, with realistic recreation of war in virtual reality. Other relevant news.

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Gaming Augmented Reality Germany Oculus 295

Road to VR

SEPTEMBER 10, 2016

John Lewis is an Environmental Artist for Obsidian Entertainment , developers behind games such as Neverwinter Nights 2 and Fallout: New Vegas. I’ve included them below for reference, but it’s likely that (being Google Drive links) these will hit limits soon enough.

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Unreal Entertainment Virtual Reality Groups 100

The Ghost Howls

FEBRUARY 5, 2021

Regarding mobile AR, I think that WebAR is hitting its stride due to ease of use and low barrier to entry, and 8th Wall is doing incredibly well with short experiences providing short bites of entertainment. This game has tons of references and callbacks to Sam & Max’s past, and we of course wanted the Office to be a focal point.

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AR Gaming Course Video 534

XR Today - Mixed Reality tag

JUNE 13, 2023

There was a demonstration of how you could use the headset to help you work and communicate with others, but there could have been more focus on this, instead of on the entertainment functions. Apple also presented the Vision Pro as a productivity tool, rather than simply entertainment hardware.

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Industry Apple Unity North America 92

Mashable VR

JULY 15, 2022

Robinson points out that intellectual engagement in various forms of games has always been popular with different groups or classes, going all the way back to Victorian-era brain games that kept folks entertained long before the advent of television. What are the benefits of playing word games?

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Gaming Exercises New York Groups 71

Bernard Marr

JULY 25, 2023

Today, a wide spectrum of businesses, from social networks like Facebook to software services providers like Google, generate revenue by displaying advertising to their users. Similarly streaming services like Netflix and Spotify redefined the way we consume entertainment media with personalized schedules and playlists.

Data 52

Data Strategy Amazon Retail 52

The Ghost Howls

OCTOBER 4, 2021

Youtuber Brad Lynch of the channel “Sadly It’s Bradley” has discovered, thanks to “a tip”, some references to a device codenamed “Deckard” inside some SteamVR firmware files. Analyzing the references, it seems that Deckard is a standalone VR headset. Valve is working on a standalone VR headset codenamed “Deckard”.

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VRScout

FEBRUARY 28, 2017

This opens up the potential for collaboration and entertainment, and the company says they have 150K users, with power users spending 20-30 hours/week in the app. QUALCOMM’S REFERENCE VR HEADSET ADDS HAND TRACKING AND MORE. THE NBA RELEASES THEIR FIRST VR APP ON GOOGLE DAYDREAM. …and more.

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Samsung Augmented Reality China Oculus 150

VRScout

JULY 19, 2016

Small studios and children’s entertainment see the most value in virtual reality. As of January 2016, Google Cardboard has shipped over 5 million units. Many currently refer to virtual reality content creation as the “wild west” since anything goes. Games currently make up 76% of all virtual reality content.

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