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Meta Wants to Beat Google at its Own Game with Horizon OS

Road to VR

This puts Meta in an entirely new position as a platform holder, as it now seems the company is trying to beat Google at its own game. Apple vs. Microsoft. Apple vs. Google. And you know what, it just might win. It’s a tale as old as time.

Google 208
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Post-Pandemic, Augmented Reality Serves Entertainment With Its Re-Emergence

ARPost

In 2014, Google Glass launched–to much fanfare, and nascent jokes online–quickly followed by the original Microsoft HoloLens. But the technology didn’t crack the mainstream in entertainment the way many tech observers had predicted. Onboarding in those capacities lagged behind. With Isolation Came Innovation.

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Top XR Vendors Majoring in Art and Entertainment in 2022

XR Today - Augmented Reality tag

Like virtually all sectors, the art and entertainment industry has been exposed to significant pressure in recent years. With lockdowns and pandemics changing the way people seek out entertainment and inspiration, companies have been left searching for new ways to engage their audience.

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Spatial Beats: Apple VR, Google Poly & LBVR Hangs On

AR Insider

Finally, why in the name of the geek gods is Google shutting down Poly? Google’s own Tilt Brush, an important content creation tool, relies on Poly. We are waiting and hoping and praying a white knight swoops in to rescue Poly like Microsoft rescued AltspaceVR in the VR winter of 2018. Not a good sign. Image source: Virtuix.

Apple 289
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Meta Rebranding Quest Software Horizon OS, Will Run On New Headsets From ASUS, Lenovo, More

Upload VR

A line of headsets for "productivity, learning, and entertainment" from Lenovo. A headset "fully focused on immersive entertainment like watching movies and videos with the highest resolution OLED screens." Google seems set on owning a full XR platform though, not just the 2D app section of Meta's.

Software 145
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Analysis: Meta opens up its walled garden to become the Android of XR

The Ghost Howls

Zuck’s genius move before Google I/O I was kinda shocked reading this piece of news, but I was also quite happy because I’m all in for open platforms, and seeing finally Meta breaking the walls of its walled garden is for me a good thing. And with the operating system comes also Meta’s store.

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The XR Week Peek (2022.03.22): Quest to feature new parental control tools, Google acquires Raxium, and more!

The Ghost Howls

It was even featured on Google News. Image by Google). Google acquires micro-LED startup Raxium. This week Google has performed another strategic move towards the development of its future XR glasses. Microsoft IVAS program is not doing great. More info (Quest 2 new parental controls?—?Road Upload VR).

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