AR Insider

NOVEMBER 6, 2023

How much is spent on software and developer tools to build XR entertainment & gaming experiences? Our latest Behind the Numbers installment unpacks original data from our research arm, ARtillery Intelligence. This post appeared first on AR Insider.

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VRScout

JULY 20, 2023

Each pilot will fly actual airplanes designed specifically for racing, and thanks to the STYLY augmented reality (AR) platform, you’ll be able to immerse yourself in high-speed roll, pitch, and yaw. During the Digital Round, the pilots’ flight/race data will be collected using navigation tools.

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ARPost

APRIL 2, 2020

For the last three years, law firm Perkins Coie, the XR Association, and Boost VC have conducted a survey on industry attitudes toward AR and VR technology. We also look at how they compare to similar recent studies in the AR and VR world. Before we jump into the survey results , there are a couple of things to understand going in.

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AR Insider

AUGUST 4, 2021

Moreover, all of the above aligns with parallel moves Snap is making in AR. In fact, Snap is a major contender in AR’s “Space Race” to augment the physical world in geo-relevant ways. Advancements to Snap Map feed into that effort including geospatial data for AR interactions. More from AR Insider….

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VRScout

MAY 14, 2022

AR sports entertainment company Quintar and AT&T are partnering to change the way you watch live sports by allowing you access to AR content in arenas and sports venues as the games are being played using AT&T 5G network. No more having to look up at the jumbotron during live games to see stats.

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ARVR

OCTOBER 11, 2021

Several signals validate that AR can bring considerable value to consumer-facing brands. That can often reveal signals that help determine if AR will or won’t “stick the landing” at a given company, and in the aggregate. Trending AR VR Articles: 1. How Augmented Reality (AR) is Reshaping the Food Service Industry 3.

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ARVR

MARCH 3, 2021

In all cases, facilities managers can offer employees or guests more meaningful (or safe) experiences using contextual AR overlays. For example, wayfinding can be offered with big floating arrows through AR interfaces?—?sort Trending AR VR Articles: 1. The Possibility of AR on the Urban Space 2. and monetization therein.

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VRScout

JULY 7, 2021

Since its launch in 2016, 8th Wall has changed the way we access AR experiences, utilizing WebAR technology to remove the need for third-party apps or downloads. All you need is a smartphone with a camera and a web browser to access amazing AR effects. Image Credit: 8th Wall. Feature Image Credit: 8th Wall.

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ARVR

AUGUST 17, 2022

There’s a common rallying cry among AR proponents that the technology will transform the way people shop. Stepping away from inherently-vested narratives, where are the proof points? Does AR shopping?—?or Beyond performance, there’s consumer sentiment data. Are they asking for AR?

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ARPost

MAY 4, 2022

A recent report from market intelligence agency IDC addresses questions about AR technologies in enterprise as we move out of the pandemic. While offices are opening up, many companies have embraced hybrid work models or continue to employ remote workers. AR Technologies in a Post-COVID World.

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AR Insider

OCTOBER 19, 2020

Data Dive is AR Insider’s weekly dive into select spatial computing figures. Running Mondays, it includes data points and strategic takeaways. For an indexed library of data, reports, and multimedia, subscribe to ARtillery Pro. Joining that data are newer findings from a National Research Group (NRG) study.

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VRScout

JANUARY 9, 2023

This includes the Portuguese movie theater NOS , w was able to offer its customers a life-size augmented reality (AR) immersive gaming experience with ONTOP Studios ARcade Sports , a kickass easy-to-set-up game arena that will get your heart rate pumping! . In addition to entertainment, ARcade Sports offers several fitness benefits.

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ARVR

SEPTEMBER 1, 2022

Part of that is reaching profitability… and part is AR. In fact, it attributed AR throughout its Q4 earnings call, as we examined on Friday. We even joked at the time that AR mentions were so rapid and glowing that one could have made a drinking game out of it. “AR,” But first, what were overall results? million try-ons, a 2.4x

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AR Insider

APRIL 20, 2020

Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. It includes data points, along with narrative insights and takeaways. For an indexed collection of data and reports, subscribe to ARtillery Pro. — More people are exploring hobbies like interior decorating and crafts. .

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VRScout

SEPTEMBER 27, 2018

The VR trial flights – which are being tested on 10 flights between Boston and Seattle, as well as Boston and San Diego – are the result of a partnership between Alaska Airlines and SkyLights, along with support from 20 th Century Fox, Warner Brothers, and EIM.

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XR Today - Virtual Reality

MARCH 8, 2024

According to recent data released by the IDC Worldwide Quarterly AR/VR Headset Tracker, the global market for XR headsets witnessed a significant growth of 130.4% This reflected the situation in many other markets, and AR/VR was not immune to them. year over year during the fourth quarter of 2023. per cent year-on-year.

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XR Today - Augmented Reality tag

MAY 1, 2024

This week, STYLY announced that it is scaling its urban AR marketing and entertainment platform with help from substantial funding from Mitsubishi Corporation. Moreover, STYLY states that the Mitsubishi Corporation funding helps the spatial data firm to advance collaborations towards creating new and experimental media.

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AR Insider

JULY 9, 2021

Beyond consumers, AR likewise resonates among brands, retailers, and eCommerce companies. Among retailers and eTailers, few standouts that have leaned into AR product visualization include IKEA, Wayfair, Houzz, and Shopify. But despite all of these benefits, AR adoption is still held back by a few common myths. AR is a Fad; 2.

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ARPost

APRIL 27, 2022

Although most people still consider AR as an entertainment technology, we can see its practical implementations in various industries like e-commerce, healthcare, architecture , training, and many others. AR-aided apps can transform industries ranging from e-commerce and tourism to training and education.

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VRScout

JUNE 5, 2023

According to Apple, the sleek-looking headset is designed for both work and play, offering a sizable catalog of productivity and entertainment apps available via the new Vision Pro App Store. Data captured by your cameras and sensors are also kept under wraps.

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ARPost

JUNE 14, 2021

However, AR fitness with its smaller form factor and greater environmental awareness has greater potential. This is one of the areas where AR glasses bring huge potential, but powerful and affordable consumer models have long failed to materialize. However, this is still an improvement over other AR headsets.

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AR Insider

AUGUST 19, 2019

Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. It includes data points, along with narrative insights and takeaways. For an indexed collection of data and reports, subscribe to ARtillery Pro. So what are the latest results? The rest is in the chart below.

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ARPost

JUNE 15, 2020

According to Statista research , projects for 2023 place AR technology value at more than 18 billion US dollars, while mobile AR user growth should hit 2.4 Meanwhile, AR is useful in many different fields. To do so, you’ll need the right AR SDK. AR object-orientation depends on marker positioning. Location-Based.

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AR Insider

OCTOBER 30, 2019

Signals continue to blip for Apple’s AR glasses plans. Perpetually attempting to connect those dots, we’ve been obsessing over Charlie Fink’s prediction at AWE that it could be an entertainment device. Once everyone’s comfortable with the hardware, it could flip the switch for world-immersive (SLAM) AR.

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Road to VR

MARCH 5, 2024

As XR continues to grow, its relevance outside of entertainment use-cases does too. You will have the opportunity to showcase your technical expertise and program management skills to influence the Agency’s technology, while also providing you with the ability to stay abreast of all pertinent AR/VR technologies.

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AR Insider

AUGUST 19, 2020

“Vantage” is AR Insider’s editorial contributor program. Authors’ opinions are their own. . Technology and Consumer Behavior are Trending Immersive. There are nearly two billion augmented reality-capable mobile devices on the market today, with a projected 598 million active AR users by the end of 2020.

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VRScout

MAY 22, 2023

Last week, Mark Zuckerberg announced that Meta and the BMW Group have partnered to develop a research project focused on the integration of virtual and augmented reality (AR) into vehicles. Holoride has already begun offering its own version of in-car VR entertainment. This could be useful for developing AR glasses and AI assistants.

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ARPost

OCTOBER 29, 2019

Since the market size of augmented reality solutions is expected to reach $209 billion by 2022, it’s no surprise AR is a trend for a handful of industries like gaming, media and entertainment, advertising, and others. What Is a Location-Based AR Application? Influence of AR on Various Domains. Entertainment.

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AR Insider

JUNE 4, 2021

A s you may know, Snap recently held its annual Partner Summit, during which it made the splashy “one-more-thing” announcement that it’s launching AR-enabled Spectacles. As we examined at the time, this is a considerable moment in Snap’s AR lifecycle. In fact, most of its keynote content tied to AR in some way. Layered Meaning.

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ARVR

MARCH 4, 2022

And what are some research firms saying about those trillion-dollar estimates? Data Dive To answer these questions, we’ve gathered up all of the metaverse data that we could for this week’s Data Dive. But along that path, metaverse building blocks like AR and VR will get us closer and have standalone value.

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ARPost

JANUARY 3, 2023

While virtual reality creates an artificial environment that you can be a part of through VR headsets, AR overlays computer-generated information onto the sense of touch, hearing, and vision. Essentially, AR enhances and extends the world that already exists while VR creates a virtual world out of imagination.

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AR Insider

APRIL 6, 2020

Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. It includes data points, along with narrative insights and takeaways. For an indexed collection of data and reports, subscribe to ARtillery Pro. Of course “headsets” is a bit conflated, as subcategories (AR, VR, etc.)

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ARVR

MARCH 18, 2022

As we’ve covered in our Space Race series (and corresponding AWE presentation ), one of AR’s opportunities is to augment the world in geographically-specific ways. The same will apply to AR. Points of interest and businesses are a key part of that formula, similar to the value that drives real estate (location, location location).

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ARVR

MAY 25, 2023

When examining mobile AR use cases that have resonated most with consumers, the list includes gaming and socially-fueled lenses. These activities are driven by gamification and virality. In fact, one reason that social lenses and gaming have pulled ahead in mobile AR is that they’re immersive versions of activities that are familiar.

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AR Insider

DECEMBER 16, 2020

Though there are lots of developments and new insights, the topical containers that house those insights are beginning to coalesce into standard buckets. We’re talking mobile AR engagement & monetization; AR cloud development; enterprise AR and the gradual march of VR. Prediction 2: Mobile AR Sets the Stage.

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VRScout

JANUARY 23, 2019

Lyft files patents for two ideas that use both AR & VR to create a better overall value of services. Behind the scenes, however, there are six years of accumulated data-rich information that, from Lyft’s perspective, could used to transform the current rideshare experience. Calling a Lyft driver is a pretty simple task.

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AR Insider

MARCH 3, 2020

It includes some of its data and takeaways. At the precipice of 2020, that leaves the question of where we are now? Optimism is still present but AR and VR players continue to be tested as high-flying prospects like ODG, Meta and Daqri dissolve. These events are resetting expectations on the timing and scale of revenue outcomes.

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