VRScout

MAY 13, 2023

The future is looking bright for car-based immersive entertainment. WayRay, a deep-tech company specializing in holographic augmented reality (AR) displays for vehicles, is bringing its technology to Tesla cars for the first time, according to an official release.

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VRScout

JULY 7, 2023

New shared AR games have also been announced. The Minnesota Twins baseball team is expanding its collaboration with smartphone-based augmented reality (AR) platform ARound to bring AR-powered statistics and new AR mini-games to Target Field in Minneapolis, Minnesota, according to an official release.

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ARPost

JANUARY 29, 2021

Incredibly secular and in need of the right software and hardware components to get off the ground, AR as we know it wouldn’t see major leaps in the public sector until the mid 2010s. There were, and still are today, the ‘virtual try-on’ phenomenon ranging from glasses to furniture, spurred by change-making brands like IKEA.

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AR Insider

JULY 14, 2023

Mobile AR has succeeded based on its massive installed base. Can the living room be the next venue for entertaining and participatory AR? This post appeared first on AR Insider. But another device achieves similar scale: your TV.

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VRScout

NOVEMBER 17, 2022

Nreal announces three big updates for its Nreal Air AR hardware. Nreal, a leading provider of consumer-ready augmented reality (AR) glasses, has announced that the chic-looking Nreal Air glasses now support major video games consoles such as the Xbox Series X/S, PS5, and Steam Deck thanks to a new firmware update. Image Credit: Nreal.

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AR Insider

JANUARY 10, 2023

All eyes are on Apple's potential XR market entrance. In the near term, that could involve a VR-like entertainment device with passthrough AR. Later comes the real endgame: AR glasses, propelled by Apple's signature elegance. This post appeared first on AR Insider.

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VRScout

MAY 1, 2023

Always a champion for innovation, Gorillaz unsurprisingly pushed boundaries at Coachella with a seemingly real-time AR installation that leveled up their live set for at-home viewers. Gorillaz are perfectly positioned to experiment with the canvases that exist between physical and digital.”

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VRScout

JANUARY 28, 2022

The situational comedy will air on traditional networks and streaming services alongside a unique AR version. We’ve seen AR technology used in a variety of unique ways over the past several years, but nothing quite like Gay Aliens in Metaverse. Image Credit: TokenSociety. ” . . Feature Image Credit: TokenSociety.

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VRScout

MARCH 11, 2022

Available now at select Stars and Strikes venues, this one-of-a-kind immersive sports experience features AR-enhanced bowling lanes that react in real-time to your bowling. “With these families in mind, we are excited to bring a quality brand of family-focused entertainment to the Myrtle Beach area that guests of any age can enjoy.”

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VRScout

NOVEMBER 17, 2021

Ghostbusters: Afterlife ScARe uses AR technology to immerse you deep in Sony Pictures’ new movie, Ghostbusters: Afterlife , as one of the legendary Ghostbusters. , When you’re not trapping ghosts, you’ll be interacting with different characters and solving 3D puzzles in AR in order to find hidden clues.

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VRScout

SEPTEMBER 28, 2022

Augmented reality (AR) company Nreal today announced that its Nreal Air AR glasses are now available in the United States alongside a new adapter that introduces limited support to iPhone devices. The company also revealed major updates to its Nebula AR operating system as well as new games and apps coming soon to the platform.

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VRScout

MARCH 13, 2023

Mighty Coconut’s popular mini golf metaverse, Walkabout Mini Golf , is coming to smartphones in the form of an augmented reality (AR) mobile game. The independent entertainment studio revealed the news earlier this week alongside a number of other exciting announcements. For more information visit mightycoconut.com.

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VRScout

OCTOBER 17, 2022

A Finnish-based technology firm called Immersal has developed an augmented reality (AR) system compatible with “horse racing tracks anywhere,” according to the company. Revealed at GITEX in Dubai, the app can be accessed via a mobile device or AR headset. Will immersive technology win, place, or show at the track?

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VRScout

NOVEMBER 22, 2022

Your very own dragon is just a QR code away… World of Warcraft , the immensely popular massively-multiplayer online (MMO) game, has just received its own original augmented reality (AR) experience that allows you to snap selfies with a stable of virtual dragons in the real world. Image Credit: Blizzard Entertainment.

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VRScout

JUNE 23, 2023

The AR-powered pop-up experience “might be impossible” according to the company. This week Samsung Canada revealed Can You Beat The Box , a new location-based augmented reality (AR) game with very serious consequences. Seriously colorful that is. CAMP is an incredible partner to bring this program to life.”

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VRScout

SEPTEMBER 15, 2022

Google has been using augmented reality (AR) technology for quite some time to bring everything from wild animals to the planets and moons of our solar system to life in your living room. These 3D models are designed primarily for educational purposes, offering users valuable information on each subject. Image Credit: Google.

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ARPost

JULY 7, 2021

There are almost magical qualities to live AR as it’s used to enhance and guide our viewing and training experiences. Benefits of Live AR. Companies that utilize live AR or broadcast AR use modern technology to create an experience that enables users to immerse themselves in a realistic digital experience.

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AR Insider

JUNE 30, 2022

AR glasses will impact several areas of our lives and work – from enterprise productivity to entertainment. This post appeared first on AR Insider. As a content consumption device, what role will marketing play, and how will that factor into the evolving ad-media mix?

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VRScout

MAY 10, 2023

This includes VR experiences as well as augmented reality (AR) mobile apps. Feature Image Credit: Amazon The post Amazon Goes Virtual: Shop For Products In VR & AR appeared first on VRScout. And be sure to keep a look out for our extended coverage of Peridot coming later this week!

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AR Insider

APRIL 17, 2024

Though Apple Vision Pro's polished marketing emphasizes consumer use cases – mostly immersive entertainment – practical adoption in early days is enterprise-weighted. This post appeared first on AR Insider. We examine the evidence.

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VRScout

NOVEMBER 15, 2021

today announced a major partnership with Sony Music Entertainment that will introduce its artists’ music to Snapchat’s Sounds library. These audio-driven filters come in two flavors: The first is an AR lip-syncing Lens that makes it appear as though people in your photos are singing. Feature Image Credit: Snap Inc.

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VRScout

MAY 18, 2022

During Google’s 2-hour long 2022 I/O event last week, the company made a number of exciting announcements, including the reveal of a new mid-tier phone as well as a pair of AR glasses capable of translating multiple languages in real-time. . You can read more about Google’s world-scale AR goals on their developer’s blog.

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VRScout

MARCH 29, 2022

In-car AR technology is closer than you might think. Earlier today, holographic AR (augmented reality) company WayRay released a new video showcasing its True AR HUD in action on actual roads, signaling what could be the beginning of a new era in AR guidance and safety. Credit: WayRay. Credit: Holoride.

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VRScout

MAY 14, 2022

AR sports entertainment company Quintar and AT&T are partnering to change the way you watch live sports by allowing you access to AR content in arenas and sports venues as the games are being played using AT&T 5G network. No more having to look up at the jumbotron during live games to see stats.

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VRScout

DECEMBER 5, 2022

The professional NFL team the Los Angeles Rams have partnered with fan engagement platform ARound to launch an absolutely massive augmented reality (AR) experience at SoFi Stadium in Los Angeles, California. 70,000 fans can now participate in shared AR experiences during live games using their smartphone devices.

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VRScout

JULY 13, 2023

We’re going to need a bigger smartphone… Sharkfest is just around the corner and National Geographic and Verizon are kicking off the annual celebration of all things predatory fish with a new educational augmented reality (AR) experience that brings you up close and personal with the ocean’s apex predator.

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VRScout

JUNE 7, 2022

We’ve seen AR technology used for a wide variety of purposes over the years, from entertainment to education and everything in between. Earlier this week, the company announced that it has completed its first successful training flight with multiple aircraft, marking a major step forward for AR-based military training.

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VRScout

AUGUST 8, 2023

The device pairs with Rokid AR glasses to provide a portable entertainment experience. Available now for pre-order, this Android streaming box pairs with Rokid AR glasses, such as the aforementioned Rokid Max, allowing you to enjoy your favorite TV shows, films, games, and apps on a massive 215-inch screen while on the go.

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VRScout

JUNE 3, 2021

Spice up your video calls with AR games and party hats. During Facebook’s F8 Developer Conference, the company announced that it will be launching a new category of AR (augmented reality) experiences that will help transform standard video calls into fun interactive AR parties using its new Multipeer API. .

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VRScout

JULY 7, 2021

Since its launch in 2016, 8th Wall has changed the way we access AR experiences, utilizing WebAR technology to remove the need for third-party apps or downloads. All you need is a smartphone with a camera and a web browser to access amazing AR effects. Feature Image Credit: 8th Wall.

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ARPost

MAY 4, 2022

A recent report from market intelligence agency IDC addresses questions about AR technologies in enterprise as we move out of the pandemic. While offices are opening up, many companies have embraced hybrid work models or continue to employ remote workers. AR Technologies in a Post-COVID World.

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VRScout

AUGUST 22, 2022

ARound, an ambitious fan engagement platform, offers a new way for fans to interact with one another during live games using augmented reality (AR) technology. Current AR platforms isolate users in singular experiences. The post Stadium-Size AR Games Could Transform Live Sports appeared first on VRScout. Image Credit: ARound.

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VRScout

DECEMBER 17, 2022

According to the report, the mysterious standalone device will feature support for both VR as well as augmented reality (AR) experiences. Shen Ye said that the device is designed for gaming, entertainment, and fitness as well as productivity and enterprise. Hand-tracking. 2-hour battery life. 6 degrees-of-freedom (6DoF).

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VRScout

MARCH 5, 2022

Adventures with Zeee Bucks is a mobile AR experience that is designed to help youngsters sharpen their financial skills by earning and saving Zeee bucks, and even help them save real money. The post This Hilarious AR App Teaches Kids Financial Responsibility appeared first on VRScout. After all, learning and discovery should be fun!

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VRScout

APRIL 28, 2022

During the meeting, Zuckerberg confirmed that the device, codenamed ‘Project Cambria,’ is designed primarily for “work use cases” as opposed to gaming and entertainment. During the call, Zuckerberg also revealed that Meta’s VR/AR revenue is up 31%, driven largely by the massive success of the Quest 2.

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VRScout

MAY 4, 2022

The first Live Nation concert to use Snap AR Lenses will be the Electric Daisy Carnival later this month. The first Live Nation concerts to debut Snapchat’s interactive AR lenses will be on May 20-22 during the Electric Daisy Carnival in Las Vegas at the Las Vegas Motor Speedway.

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VRScout

MARCH 7, 2022

The company NuEyes has partnered with ManoMotion to incorporate hand tracking and gesture technology into the NuEyes Pro 3 AR smartglasses, a move that will help make the 5G enabled glasses even more appealing to enterprise customers and even gamers. NuEyes glasses are designed to be incredibly lightweight and very comfortable.

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