Road to VR

MARCH 6, 2024

Vision Pro doesn’t have controllers, but it’s clear Apple will need to support immersive hardware input somehow in the future, if only for the greater precision it might bring to industry professionals. That’s to say, there is only so much Apple (or anyone) can do without controllers.

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ARPost

NOVEMBER 25, 2020

billion in 2019, with many billions more being invested in R&D by the likes of Facebook, Apple, Google, Microsoft, Amazon, and many more. A company still in stealth, but with founder pedigree from Apple. Venture capital investment in augmented reality and virtual reality hit $4.1 The New York Times (Research & Development).

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Gravity Jack

APRIL 21, 2023

One company that has been at the forefront of AR innovation is Apple, and its highly anticipated AR glasses are expected to have a profound impact on the AR development ecosystem. In particular, AR glasses from Apple could have significant implications for AR developers like us at Gravity Jack!

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XR Today - Mixed Reality tag

FEBRUARY 15, 2024

” The AWS tools are ready for use alongside Apple’s Xcode framework for creating spatial applications, and the firm’s deep dive explains in detail how to combine the powerful developer resources. On the data and security side, machine learning tools from AWS ensure that large data sets run smoothly on a mobile XR device.

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XR Today - Mixed Reality tag

JUNE 7, 2023

After approximately seven years of development, the Apple Vision Pro headset is finally here. For some time now, consumers have been on the edge of their seats waiting for an official Apple AR/VR announcement. Despite this, Apple’s Vision Pro headset seems a revolutionary addition to the industry.

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VR Spies

JUNE 28, 2023

Introduction: In recent years, Apple has been pushing the boundaries of technology with groundbreaking innovations in various fields. One of the areas where Apple has made significant strides is augmented reality (AR), and the latest addition to their AR arsenal is the Apple Vision Pro.

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The Ghost Howls

AUGUST 14, 2023

Some of the news coming from there have been: NVIDIA announced new Grace Hopper chips to empower AI algorithms on server machines , and AI workbench to allow everyone to play around with AI models. This is how we learn to do proper content for what is going to be the next trend in XR.

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XR Today - Mixed Reality tag

DECEMBER 6, 2023

With the world experiencing the highs and lows of immersive tech, the technology stands on the precipice of an innovation renaissance but continues to struggle with fundamentals in its emergence. We hope that you enjoy our speakers and what they have to offer the immersive tech industry.

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XR Today - Mixed Reality tag

APRIL 8, 2024

Innovators like Apple, Meta, Microsoft, and Varjo have revolutionized the space, showing how flexible, versatile, and powerful mixed reality can be. Specific patterns are emerging as mixed reality surges into the spotlight, promising access to incredible immersive experiences for training, collaboration, and more.

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XR Today - Mixed Reality tag

FEBRUARY 5, 2024

The Apple Vision Pro finally debuted for US customers last week. Apple CEO Tim Cook recently noted that the Apple Vision Pro “is the most advanced consumer electronics device ever created,” US customers can grab a 256GB model for $3,499. But, there are many workplace options available for customers today.

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VRScout

NOVEMBER 12, 2019

“I lived by a police scanner,” said Hill according to Apple. After reaching out to licensed psychologist Dr. Jeff Tarrant in search of assistance with a series of ongoing panic attacks, Hill was hooked up to an electroencephalogram machine in order to track the electrical activity of her brain. Image Credit: Apple.

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The Ghost Howls

JULY 4, 2022

Of course for some ad-based tech companies, the current economic situation is not the only problem, but there is another big one which is Apple and its new privacy features embedded into iOS. Then, PSVR Without Parole has reported that Sony has learned from the errors of the PSVR 1, and so it has made the cable of the PSVR 2 detachable.

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XR Today - Mixed Reality tag

NOVEMBER 13, 2023

However, hype around the concept has recently increased, thanks to companies like Apple promoting their new “spatial computing system”: the Vision Pro. The term “spatial computing” refers to the wide variety of solutions that allow people to interact with computer systems in a more immersive format.

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The Ghost Howls

NOVEMBER 29, 2021

I think this news about the new rounding fund is interesting because it gives Niantic new money and credibility to become a serious competitor of all the major companies in the rush to our immersive future. Apple XR headset may have great processing power. Machine Learning can make real events become virtual. Learn more.

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XR Today - Mixed Reality tag

FEBRUARY 28, 2024

AWS’ Spatial Computing Future The MWC 2024 update comes as AWS strengthens its spatial computing and industrial Metaverse portfolio for enterprise clients – with integrated support of its large-scale lineup of business tools, boosting the power of the firm’s immersive offerings.

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AR Insider

MARCH 23, 2021

Key questions include, what did we learn in the past year? Apple integrated the technology in the iPad Pro last year, signaling that it would soon arrive at an iPhone near you. Apple Steps Further Into AR’s Future. But it will be transformative in narrower ways, and within a targeted set of use cases and verticals. Elevating AR.

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XR Today - Mixed Reality tag

JUNE 23, 2022

Last week, global interior design superstore IKEA continued its immersive journey with a new AI-powered mixed reality (MR) solution for accurate product visualization. Interested buyers can access the application via the Apple App Store. IKEA Kreativ has launched in the US! Advanced Planning Tools.

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The Ghost Howls

SEPTEMBER 25, 2023

Immersed is a reliable company, but it never shipped a headset, so I’ll feel more confident when the first people receive their units. Let’s see what happens… some people are afraid this may become a DecaGear 2, but personally, I think that Immersed can deliver. As an entrepreneur, I understand.

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The Ghost Howls

FEBRUARY 15, 2021

And since our love is for immersive realities, let’s celebrate it with this roundup of the most interesting XR news of the week! Facebook keeps working to become a leader in immersive technologies. Apple is working on Micro-OLED displays. Another week, another rumor about Apple’s XR efforts. Top news of the week.

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XR Today - VR Headsets tag

MARCH 4, 2024

The Vision Pro bring Apple’s branding into the space and, with it, many eyes. Now, it appears that various major firms are joining suit by developing immersive workplace solutions. HTC VIVE has announced new enterprise immersive services for its XR Elite Business Edition product.

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XR Today - Mixed Reality tag

MARCH 15, 2024

However, it is early days, and the world is learning about this technology as it emerges. Finally, the patient experience is where you can get patients and participants into an immersive experience, whether AR or VR, to deliver a form of treatment. GenAI and XR will work in unison to create solutions to change workflows completely.

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AR Insider

JUNE 7, 2021

Let’s dive in… Librestream has raised over $55M for its device-agnostic Onsight remote assistance platform, which puts “the human at the hub of the tech stack that includes Artificial Intelligence (AI), Machine Learning (ML), Internet of Things (IoT), Natural Language Processing (NPT-3), and Augmented Reality (AR).

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AR Insider

MAY 25, 2021

Starting with its social VR app Horizon, the goal is for immersive human interaction. As Google Glass learned the hard way, there are deep-rooted cultural barriers that stand in the way of social acceptance. The eventual endpoint is for VR to future-proof Facebook’s social graph with another modality for people to connect.

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AR Insider

JULY 2, 2020

As background, world-immersive AR needs spatial maps and point clouds in order to properly place graphics in the right place. Most AR players are working in different ways to solve this challenge, including actively scanning the world ( Google and Apple ) and crowdsourcing that spatial mapping data ( Niantic/6d.ai and Facebook/Scape ).

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AR Insider

OCTOBER 1, 2020

The story is similar for Amazon , Microsoft and Bose (kind of), and the 800-pound gorilla in wearables, Apple. Starting with Horizon , the goal is for more immersive human interaction. Lastly, Facebook has its eye on an AR glasses future, including explicit proclamations (the anti-Apple approach) that it’s developing them.

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XR Today - Mixed Reality tag

JUNE 7, 2023

However, despite this, many of us have yet to learn what spatial computing is or how it works. Rather than interacting with computing systems as outside parties, we step into a world where we can immerse ourselves in intuitive user interfaces. With spatial computing, companies aim to make computers essentially invisible.

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XR Today - Augmented Reality tag

DECEMBER 11, 2023

The technology’s similarity to pre-existing systems enables the easy integration of XR within a range of business environments, such as construction and healthcare, helping drive the adoption of immersive solutions and devices. A group leading enterprise integration of digital twins is the Orlando Economic Partnership (OEP).

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The Ghost Howls

AUGUST 2, 2021

The group is composed of executives that come from different teams within the company because the metaverse should be the transformation of the whole Facebook in an immersive setting. VR is not the ultimate empathy machine. “VR Facebook is evaluating the integration of Oculus Move with Apple Health. Learn more.

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The AR Show

NOVEMBER 7, 2023

Prior to Rose Digital, Evan worked in finance at hedge funds and investment banks before pursuing his desire to create, and learning how to code. Prior to Rose Digital, Evan worked in finance at hedge funds and investment banks before pursuing his desire to create, and learning how to code.

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XR Today - Augmented Reality tag

NOVEMBER 15, 2022

TRYO is also currently available for free on the Apple App Store. Previously, the augmented reality (AR) design firm worked with major immersive social media platforms like Snapchat and Instagram. Immersive try-on solutions provide a great investment for high-street merchants following hard economic times.

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The AR Show

JANUARY 16, 2024

He was a Principle Engineering Lead at Microsoft for a couple of years, left to be the founding partner of Object theTheory, where he and his team worked with enterprises to leverage AR and VR technologies, often in combination with IoT and AI/Machine Learning. You can find all of the show notes at thearshow.com.

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XR Today - Mixed Reality tag

DECEMBER 6, 2023

With the world experiencing the highs and lows of immersive tech, the technology stands on the precipice of an innovation renaissance but continues to struggle with fundamentals in its emergence. We hope that you enjoy our speakers and what they have to offer the immersive tech industry.

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XR Today - Virtual Reality

SEPTEMBER 8, 2023

In the retail world, companies are investing in AI-powered virtual storefronts, which allow customers to browse through and buy products more immersively. The metaverse requires a lot of computing power to create comfortable, immersive environments for users.

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XR Today - Augmented Reality tag

FEBRUARY 5, 2024

In the last couple of years alone, we’ve seen everyone from major vendors like Apple and Meta to new innovators like XReal entering the AR market. If you’re planning on exploring immersive solutions for collaboration, training, product design, and more in 2024, now could be the perfect time to start assessing the benefits of AR tech.

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ARVR

DECEMBER 2, 2021

In ARKit 4, Apple introduced a powerful outdoor AR navigation tool called Geo Tracking, which uses a street view to provide the best possible positioning. Neural networks and machine learning can perform these tasks with much greater efficiency and can greatly improve the augmented reality experience.

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Bernard Marr

JULY 7, 2023

Imagine putting on a VR headset and enjoying a more immersive remote consultation – whether it’s an annual check-up, a review of test results, or diagnosing a minor condition that can be diagnosed visually. VR would enable a deeper level of immersion, giving both you and the practitioner a better sense of “being there” together.

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XR Today - Mixed Reality tag

JANUARY 5, 2024

Ultraleap’s computer vision and machine learning models also enable low-cost hand-tracking integration for enterprise end users. The firm also explains how hand tracking helps workers remain immersed in enterprise-grade operations such as training and customer experience platforms.

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