Upload VR

MAY 22, 2023

Phil Schiller, who leads the App Store, pushed for Apple's upcoming headset to have a "strong gaming component", Bloomberg's Mark Gurman reports. The report published this weekend is a rundown of the key Apple executives behind the hardware, software, content and marketing of the headset expected to be branded Apple Reality Pro.

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XR Today - Mixed Reality tag

JANUARY 24, 2023

Apple Inc has entered talks with roughly six media partner firms to launch a virtual reality (VR) content platform for its upcoming headset, reports revealed on Monday. The partnership aims to integrate the Cupertino-based firm’s Apple TV+ product lineup on the new head-mounted displays (HMDs).

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XR Today - Mixed Reality tag

JUNE 15, 2022

This Monday, leaks from Korean online publication The Elec revealed that LG Displays is ordering many components to develop an extended reality (XR) display to entice Apple into a manufacturing partnership. The Korean technology firm is not aiming for Apple’s first-generation MR headset. Apple’s Elusive MR Headset.

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XR Today - Mixed Reality tag

NOVEMBER 3, 2023

If you plan to invest in Apple ’s innovative mixed reality headset, recent rumors about potential Apple Vision Pro weight issues might give you some cause for concern. Since announcing the Vision Pro , Apple has made some ambitious claims. Apple Vision Pro Weight: How Much Does it Weigh?

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XR Today - Mixed Reality tag

AUGUST 31, 2023

New reports have revealed that US tech giant Apple is working to solve a contentious issue linked to future versions of its upcoming Vision Pro mixed reality (MR) headset. New from @waynema : Apple is testing displays made by two Chinese firms for possible use in future Vision Pro devices, as Chinese firms play a bigger role in high-end tech.

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XROM

JUNE 4, 2023

The battle for supremacy in the world of augmented and virtual reality devices is heating up, with #Apple and #Meta taking center stage. On June 5th, Apple is rumored to launch its XR Glasses at the Worldwide Developers Conference (#WWDC) for an expected price of $3000. So who will lead the HMD market in the future?

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XR Today - Augmented Reality tag

SEPTEMBER 11, 2023

Reports have revealed that Apple could potentially ramp up work on a pair of augmented reality (AR) smart glasses that could support the release of the company’s Vision Pro headset. With the proposed smart glasses, Apple fans may tether the devices to their iPhones similarly to others like its Watch and AirPods wearables.

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UploadVR Between Realities podcast

JUNE 13, 2017

Just like any other VR headset, Sony’s PlayStation VR (PSVR) leaves plenty of room for improvement, and the company’s R&D division has a few ideas on where to take it on both a software and hardware level. You can see it below, the clip starts at around 43:20.

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Road to VR

JANUARY 16, 2017

To many, the question of an Apple AR or VR headset has become a “when” rather than an “if” The President of Sony’s Worldwide Studios thinks 2017 is the year that Apple introduces its first immersive device. SEE ALSO Apple Mum on AR/VR for iPhone 7, but Here's How We Know They're Still Working on It.

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XR Today - Mixed Reality tag

JANUARY 17, 2024

This week, amidst rumours stemming from CES 2024, multi-national hardware provider LG is slated to enter the XR device marketplace following a tested period of developing components for immersive industry giants, including Meta and Apple. The partnership enabled Apple to leverage LG’s unique microOLED displays.

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GizModo VR

MAY 20, 2022

It might not seem like the needle-moving announcement that Apple would make. But thanks to a news bit from a trusted analyst, there’s hope on the horizon that someday soon, Apple iPhones and Android smartphones will stop being separated—by charging cables , at least. Don’t expect any parity on messaging any time… Read more.

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Road to VR

JANUARY 27, 2021

At Oculus Connect 5 in 2018, the company’s annual XR developer conference, Zuckerberg explained that he believed that 10 million VR users was an important milestone for the company to reach in order to make a sustainable ecosystem for VR developers. He also called out Apple as a likely competitor in the AR landscape.

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XR Today - Mixed Reality tag

FEBRUARY 27, 2023

The Apple-Atmos Partnership Dolby Atmos, a mainstay in audio solutions, enhances Apple’s spatial audio for listening to music and movies in 3D sound. Apple introduced the feature in its iOS 14 update in September 2020. Users can then build the People Map based on this ‘echolocation-based’ identification system.

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VRScout

APRIL 18, 2019

The right conferred by a patent grant is “the right to exclude others from making, using, offering for sale, or selling” the invention in the United States or importing the invention into the US. Image Credit: Sony. Regarding inclusivity, on April 4, 2019, the USPTO published a new patent for Sony that was filed in December 2017.

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XR Today - Augmented Reality tag

JUNE 21, 2022

Last Tuesday, China Daily interviewed the CEO of Apple, Tim Cook, at the Worldwide Developer Conference (WWDC). During the brief chat, Tim Cook favourably spoke about the potential of augmented reality (AR) on Apple devices. Currently, Apple supports many AR experiences on its iPhone and iPad mobile devices.

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The Ghost Howls

FEBRUARY 28, 2022

Image by Sony Interactive Entertainment). Sony reveals the design of the PSVR 2. Finally, Sony Interactive Entertainment has unveiled the design of the PlayStation VR 2 headset. Apple headset is rumored to be announced this year. Top news of the week. But features tell only a part of the story. News worth a mention.

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VRScout

JUNE 9, 2017

Apple finally talks about VR while taking a (very solid) swing at AR, Walmart will use virtual reality to train employees, you can grow better weed with AR + AI, and Q1 VR headset sales…. APPLE ACTUALLY TALKS ABOUT VR. APPLE TAKES A (VERY SOLID) SWING AT AUGMENTED REALITY. However… we’re still waiting for those apple AR glasses.

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Full Dive Gaming

MARCH 25, 2022

Quest 2 getting better recording tools, Sony brought PSVR 2 to GDC, Stride is out on PSVR an more! 5:54 VR News 6:53 PSVR 2 is at GDC (Game Devs Conference) 10:56 Quest 2 will IMPROVE Recording Tools 15:14 CAT 16:27 VR Games 16:55 STRIDE (VR Mirror's Edge) 31:29 Outro This week’s podcast was made in partnership with Asterion Products.

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The Ghost Howls

AUGUST 2, 2021

We are also all waiting for news on a Quest 2 Pro… I wonder if Facebook will ever launch two devices during the same conference… it looks like a suicide move, so probably one will be announced (Quest 2 Pro) and the other launched (AR glasses). Sony has sold 10M PS5 worldwide. Facebook announces 128 GB Quest 2 with silicone cover.

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The Ghost Howls

MARCH 1, 2021

Image by Sony). Sony officially states it is going to launch the PSVR 2. PlayStation VR has been the most successful headset until now (if we exclude the crappy mobile viewers), but now it is pretty dated and people were wondering what Sony was going to do. Some people started to think that Sony could have abandoned VR.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

Meta’s Oculus team have already partnered with leading companies like Sony Music to give fans an immersive way to explore music videos and unique content. Like Google, Apple has provided developers all over the world with a convenient way to get started with augmented reality.

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The Ghost Howls

OCTOBER 26, 2020

With a lot of sadness, I’m here watching the photos and the videos of WCVRI , the big Chinese conference about VR that is held every year in Nanchang. This year, I’m just watching the conference from home The conference has been interesting, and it has been the usual mix of technology and politics. Learn more. Some XR fun.

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Upload VR

OCTOBER 4, 2022

The company is currently “laser-focused” on the launch of Project Cambria – otherwise known as Quest Pro – later this month, alongside its annual Meta Connect conference set to take place next week.

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XR Today - Augmented Reality tag

APRIL 14, 2023

The Los Angeles-based firm boasts a team of veteran technologists from SONY, Apple, Disney, Marvel Studios, and others. Mirrorscape also plans to demo it at conferences in the future. One such entrant, Mirrorscape, has leveraged Qualcomm Technologies’ AR2 smart glasses system to develop its ARcana gaming platform.

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The Ghost Howls

FEBRUARY 23, 2023

With the trend of Gaming entrepreneurs, for example, Samsung, HTC, Sony, and Oculus transferred from games to virtual reality and we started to keep eye on the VR area. We are organizing the Future Business EcoLink Conference 2022 and the 7th Golden Gyro Award. What has been the most important XR news in China in the latest weeks?

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ARPost

FEBRUARY 6, 2023

In 2023, we’ll see the fall of walled gardens as other players like Apple, Sony, and Magic Leap bring to market new headset iterations that advance spatial computing as a whole, and as a result, a slow upward trajectory of an optimized virtual reality experience. ”

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XR Today - Augmented Reality tag

OCTOBER 26, 2022

billion by 2026, and many leading companies like Apple, Microsoft, and Sony are already getting involved. While these cues are often quite effective, helping us to follow along relatively easily in a conference call or virtual event, they do require an extra level of cognitive processing. Mimic Genuine Real-World Experiences.

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The Ghost Howls

JANUARY 10, 2022

My favorite ones have been: Sony Interactive Entertainment has revealed that the next PSVR headset will be called PSVR 2 and will feature 2K x 2K per eye, up to 120 Hz framerate, and 110° FOV. New rumors on Apple and Meta devices. This is why companies like Apple, Google, Microsoft and Meta are exploring similar technologies.

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The Ghost Howls

MARCH 8, 2021

Alex Kipman promised us a Microsoft Ignite conference with an amazing level of immersion , and he kept his word. This is also confirmed by the Wired article, where the journalist states that he has been able to see the conference in preview before the general audience. Sony announces new games for PSVR. Top news of the week.

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VRScout

MAY 3, 2017

Streaming services Netflix and Hulu have been in the VR space for a while (Netflix announced their app for Gear VR all the way back in the fall of 2015), and Sony-owned Crackle is attempting to catch up. ICYMI: WHAT YOU NEED TO KNOW FROM FACEBOOK’S F8 CONFERENCE. APPLE HIRES AUGMENTED REALITY EXPERT FROM NASA.

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Robert Scoble

OCTOBER 4, 2019

Mark Zuckerberg talks about the future of VR and AR at Facebook’s recent Oculus Connect conference. It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. The problem with reacting to Apple.

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ARVR

DECEMBER 10, 2021

Stay with me for this write-up inspired by the discussion made at the 2021 Smart haptics conference. Apple and Sony have brilliant scientists talking and working with open-minded product and designer teams. Example for end-user focus : Sony is using 2 classes of haptics actuators in their dual sense controller.

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The Ghost Howls

MARCH 2, 2020

The Game Developers Conference , a big event where there have been in the past many announcements about VR, has been canceled after all the major brands withdrew from it , leaving the organizers with no choice. Is this really what Apple wants? (Thanks Robert Scoble for this news!).

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XR Today - Mixed Reality tag

AUGUST 3, 2023

Companies such as Meta, holoride , Improbable , Steam, Sony, and many others have begun tapping their serious gaming technologies to achieve this. This took place around the release of Apple’s A12 Bionic chip. Apple had also released CoreML, which basically simplified how machine learning models ran on mobile devices.

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UploadVR Between Realities podcast

NOVEMBER 15, 2016

Closing out the month, HTC reveals the $800 price tag of the Vive ahead of pre-orders, while Mark Zuckerberg strolls onto a mobile conference stage in Barcelona and said “millions” would use VR this year. A huge month for VR occurs around the Game Developers Conference and newly created Virtual Reality Developers Conference.

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The Ghost Howls

MAY 31, 2021

This has not been the most interesting week in AR, VR, but I think that in the next times we’ll see some shots fired: in some days there will be the F8, the official shipment of the Vive Pro 2, then the Apple WWDC conference! I hope for some juicy news… and you? Discover the story behind the PlayStation Aim Controller.

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Upload VR

AUGUST 15, 2023

The announcement came just a few days before Apple revealed Vision Pro , its own entry into the headset market. The reveal in June gave us minimal specifics about the upcoming headset with Meta promising a full reveal and more details at this year's Meta Connect conference on September 27th.

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