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Mixed Reality: The Future of Automotive?

XR Today - Mixed Reality tag

Industries like healthcare, engineering, and manufacturing are already taking advantage of MR. Notably, major automotive firms like BMW, Kia Motors, and Aston Martin are exploring the MR landscape to reap its benefits. This technology can have a massive influence on the way that multiple sectors work.

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holoride’s XR Gaming Rebuilds Car as the ‘Perfect Spatial Device’

XR Today - Virtual Reality

The automotive industry is transitioning with virutal, augmented, mixed, and extended reality (VR/AR/MR/XR) solutions. Over the last few months, audiences have paid considerable attention to firms like holoride , a German automotive entertainment firm at the forefront of the sector. What are its strengths and weaknesses?

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8 Augmented Reality Trends in 2021

ARPost

In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. The leading OEMs such as Samsung and Apple are expected to contribute to manufacturing more AR devices. The concept of augmented reality is no longer new. billion by 2026.

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Big News XR from BMW, Meta, Apple, Campfire, Nreal, and Cannes XR

XR Today - Big XR News tag

Amidst rumours of Apple’s new headset, many firms are ramping up efforts, perhaps partly due to a looming sense of competition. BMW Group Taps Meta for XR Car Gaming System BMW Group USA and Meta Platform’s Reality Labs division have announced a partnership to develop an automotive VR/MR solution.

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Big News from Qualcomm, Apple, Meta, and Magic Leap

XR Today - Mixed Reality tag

Trusted Apple Analyst Ming-Chi Kuo predicted that the AirTag 2 item tracking device will debut in the fourth quarter of 2024. Moreover, Kuo noted that Apple will launch the AirTag 2 with Vision Pro compatibility, which is also due next year. Meta’s Ouro Interactive is focusing on creating first-party VR gaming experiences.

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XR Talks: Lessons From Building AR & VR Games

ARVR

This moving target is the case for all kinds of immersive experiences but it’s most evident in gaming, given the category’s early popularity (especially in VR). We have first-person shooters, rhythm games like Beat Saber, cockpit experiences, and 3D puzzlers among other formats. The Exciting Applications of AR and VR in Automotive 4.

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Magic Leap is Giving Away 500 AR Headsets as Part of Epic’s $100M Unreal MegaGrants

Road to VR

Epic MegaGrants is Epic Games’ $100 million initiative designed to support developers of media, entertainment, and games, as well as enterprise professionals, students, educators, and tool developers working with Unreal Engine. SEE ALSO Report: Apple to Announce ARKit Updates at WWDC 2019 Including OS Support for AR Headsets.