The Ghost Howls

JUNE 5, 2023

I just watched the full keynote of Apple at WWDC , where the company in Cupertino announced the Apple VisionPro headset. UX : Can Apple make XR usable? Use cases : Can Apple make XR useful? Partnership : Who’s onboard with Apple in this journey? Terms : Will Apple invent new words to define XR?

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ARPost

JUNE 5, 2023

And Apple ruled a lot of those talks. Bracing for Impact From Apple A big shift is expected this week as Apple is expected to announce its entrance into the XR market. Whether an Apple entrance is real this time or not, AWE is bracing itself. And diversity in the industry is what sets Apple apart. “If

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The Ghost Howls

JANUARY 22, 2024

This has been the week when the preorders of the Apple Vision Pro have been opened and s**t just started getting real! I’m very curious about what Apple’s headset is going to bring to our ecosystem… and you? Of course, some people from all over the world made some tricks to buy it anyway.

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Next Reality AR

DECEMBER 7, 2018

The app that Lego demoed at this year's iPhone launch event is now available in the App Store, and it showcases several new capabilities available in ARKit 2.0.

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Road to VR

JUNE 5, 2017

Apple’s annual Worldwide Developer Conference (WWDC) is here, and today’s keynote saw a number of VR-specific announcements including Apple’s first VR-ready computers to go along with the launch of the company’s newest macOS High Sierra. image courtesy Apple. A public beta is coming in June.

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Upload VR

APRIL 15, 2024

Niantic's 8th Wall WebXR AR engine now supports Apple Vision Pro. Last month we reported on three 8th Wall demos that support crossplay between smartphones and Quest 3, but noted that none of the demos worked on Apple Vision Pro. Niantic has now added support for Vision Pro in 8th Wall, but there's a major catch.

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ARPost

OCTOBER 28, 2019

It’s an augmented reality app for runners and spectators to get the most out of the marathon on November 3, 2019. Augmented Reality for Runners Leading Up to Race Day. See Also: AR in Sports: Augmented Reality Apps that Bring Fans into the Game. I downloaded the TCS NYC Marathon app and tried it for myself.

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The Ghost Howls

FEBRUARY 8, 2024

The Apple Vision Pro is the device of the moment: since the preorders have been opened on January, 19th, my social media feed is full of posts that just talk about this device. And this is for a good reason: Apple entering the field is for sure a defining moment for the immersive reality space. But is it a good idea?

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Road to VR

MAY 15, 2023

Palmer Luckey, the founder of Oculus who left the company in 2017, appears to have insider knowledge of upcoming Apple XR headset, which is expected to be unveiled at its Worldwide Developers Conference (WWDC) next month. To Luckey, Apple’s hotly awaited entrance into the space is apparently “so good.”

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Road to VR

JUNE 3, 2019

At the company’s annual WWDC developer conference today, Apple revealed ARKit 3, its latest set of developer tools for creating AR applications on iOS. Apple also introduced Reality Composer and RealityKit to make it easier for developers to build augmented reality apps.

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The Ghost Howls

APRIL 24, 2023

From the nth rumor on the Apple headset to the announcement of the Pico 4 Pro in China, there have been a few things happening that you as an XR enthusiast can’t miss. According to Gurman, Apple is also investing in games, which will be an important part of the experience. This week we had quite a few interesting pieces of XR news.

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The Ghost Howls

MARCH 12, 2024

Top news of the week (Image by Apple) Apple aims at a $1500 Vision device Let me tell you what have been the main pieces of news about the Vision Pro I’ve found this week. First of all, Apple has updated the runtime VisionOS to version 1.1, bringing many quality-of-life improvements. More info (VisionOS 1.1)

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XR Today - Augmented Reality tag

MAY 25, 2023

Augmented reality (AR) is an immersive technology that unlocks a variety of benefits for the retail sector. It is much easier to implement for shops, conferences, and expos than virtual reality (VR). Meta’s Spark, Google’s ARCore, and Apple’s ARKit platforms are some of the best platforms for this.

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XR Today - Augmented Reality tag

DECEMBER 27, 2022

Many newcomers to the extended reality (XR) landscape are asking the question, “What is Augmented Reality?” Truthfully, it’s the most widely-used form of XR, with virtual and mixed reality coming in second and third, respectively. What is Augmented Reality, Really? How Does AR Work?

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The Ghost Howls

MAY 23, 2023

Since there is the possibility that Apple announces its headset soon, all the companies are rushing to announce what they have in the pipeline before the big day. Most likely that will be the name of its operating system The headset should be launched at WWDC according to all the most relevant Apple analysts. It’s been a strange week.

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The Ghost Howls

JULY 10, 2023

The reason is the one I’ve already reported in this newsletter a few weeks ago: after the announcement of the Apple Vision Pro, Samsung has been caught a bit off guard by the announced features and it is now trying to power up its headset so that it will be able to properly compete with Apple’s device.

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XR Today - Augmented Reality tag

FEBRUARY 23, 2024

Users could remove shaky video footage in real-time and stabilise frames and horizon levels when using remote assistance video for assisted reality, augmented reality, and other immersive formats. Apple had developed spatial versions of popular native apps like Photos, Notes, Safari, and Apple TV.

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VRScout

AUGUST 9, 2018

When he’s not delivering expert-level gestures and animations to iOS applications, iOS Design Technologist, Nathan Glitter , is busy sinking his teeth into another budding user experience: augmented reality. Using #ARKit image detection to recognize images displayed on an Apple Watch, showing more information in AR.

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VRScout

JUNE 4, 2018

Apple continues to jump firmly into the world of augmented reality (AR). Craig Federighi, senior vice president of software engineering, announced that Apple has partnered with Adobe on a new file format for AR, called Universal Scene Description (USDZ). A new file format (USDZ) makes way for ARKit multi-user support.

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Upload VR

JUNE 6, 2023

Believers in virtual and augmented reality found themselves sleepless and stirring on the eve of Apple's keynote address at WWDC23. As the moment drew near for the 10 am Pacific keynote from Apple, people watched who had bet their livelihoods on the belief that one day we'll wear glasses that are personal computers.

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VRScout

AUGUST 3, 2017

The Lord of the Rings auteur is using Apple’s ARkit to unlock new levels of storytelling immersion in augmented reality. Over the past year Jackson and his team at Wingnut AR, a subdivision of Wingnut Films , have been utilizing Apple’s ARkit to experiment with various types of AR experiences.

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The Ghost Howls

JULY 18, 2022

Apple to launch a second “more affordable” headset in 2025. Since the rumors about the upcoming Apple headset were not enough, the famous Apple analyst Ming-Chi Kuo has thought well to release rumors about the next-generation headset. Shopify’s internal prototype shows the power of diminished reality. Other relevant news.

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The Ghost Howls

JUNE 6, 2022

Apple WWDC may reveal something about Apple’s upcoming headset. Today is the day of the Apple WWDC event and maybe we can have more info about its upcoming headse t. Anyway, it is more probable that we’ll have some software reveal that hints at Apple’s XR strategy. The Verge) More info (Predictions for Apple at WWDC?—?Bloomberg).

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Upload VR

JUNE 6, 2023

We went hands on with Apple Vision Pro at Apple Park in California during WWDC23 and were blown away by the best headset demo ever made. Personas are what Apple calls human scans performed by the Vision Pro headset that are locked to the scanned individual to prevent others from wearing them.

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Road to VR

SEPTEMBER 12, 2017

With ARKit in the wild for a few months now, Apple’s special iPhone 8 event was the place to announce the coming wave of augmented reality apps. image courtesy Apple. Warranting an on-stage demo, the competitive multiplayer RTS lets you duke it out with your friends in the same room in augmented reality.

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VRScout

JULY 3, 2017

From an interdimensional portal to dancing ballerina robots, the ARkit from Apple is changing AR one killer project at a time. But with a healthy catalogue of unique demos and experiences already pulsing through the ARkit ecosystem, these example are just the tip of the metaphorical iceberg. AUGMENTED REALITY TAPE MEASURER.

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The Ghost Howls

DECEMBER 5, 2022

Apple headset may have been delayed again. A new week, a new set of rumors about the upcoming Apple Reality One, the most awaited headset in the history of XR. This week we got to know that Apple has just rebranded the operating system of the upcoming device from RealityOS (or rOS) to xrOS. Top news of the week.

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XR Today - Mixed Reality tag

NOVEMBER 2, 2023

The world-first demo will allow audiences to view how Hololight and Nokia’s solutions performs under the latter’s next-gen networking tools. For many seeking scalable, high-throughput XR solutions, networking connections are crucial to executing immersive collaboration and applications.

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Road to VR

AUGUST 2, 2023

Registration for the in-person experience is “limited,” Meta says, with attendees having access to demo experiences, networking events, and more. The company says it will share more on specific developer talks in the near future. In the meantime, keep an eye on the Connect website for more information.

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UploadVR Between Realities podcast

JUNE 16, 2017

For a prime example of an imminent disruption long in the making, let’s take a look at the current state of augmented reality glasses. On display were the latest demos built for Microsoft’s HoloLens, ODG’s R8, some rare sightings of the Meta 2, and occasionally an errant appearance by Vive or Daydream.

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VRScout

JANUARY 15, 2022

According to a new report by Bloomberg , Apple’s long-rumored VR/AR headset could be delayed until 2023 due to a combination of technical issues, citing “people familiar with the situation.” We first received word of a potential mixed reality headset in development at Apple back in 2018. Image Credit: Apple.

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The Ghost Howls

JANUARY 22, 2021

Two days ago, I’ve given you my predictions for virtual reality in 2021 (read it, in case you missed it). Now it’s time to make some forecasts about its companion technology, that is augmented reality! This commercial video about Google Glasses led me to immersive realities.

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The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

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The Ghost Howls

JANUARY 29, 2024

This is going to be the week of the Apple Vision Pro, with the first people who preordered it finally receiving the device at home! Finally, we will have some real impressions on the device not coming from scripted demos. It will be very interesting to discover how the headset actually is, outside of scripted demos.

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Upload VR

NOVEMBER 10, 2023

Could Apple Vision Pro be a serious competitor in the enterprise AR market? While Vision Pro was mainly pitched as a consumer product when revealed at WWDC in June, Apple also teased enterprise use cases, including room-scale augmented reality apps. I almost get so blasé about VR.

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The Ghost Howls

FEBRUARY 19, 2024

Top news of the week (Image by Apple) Many people are analyzing the Apple Vision Pro… including the ones at Meta Here you are with the usual huge roundup of news about the Apple Vision Pro (a roundup in a roundup). This week both Zuck, the CEO of Meta, and Boz, the CTO of Meta, expressed their opinions on the Apple Vision Pro.

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UploadVR Between Realities podcast

JUNE 28, 2017

A lot of people believe that when things are all said and done that augmented reality (AR) will be the dominant technology over the likes of virtual reality (VR.) On the heels of Apple’s developer-friendly ARKit announcement users have already taken to the toolset to create some amazing proof of concept demos.

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