The Ghost Howls

AUGUST 18, 2022

Your boss has told you to write an article about the metaverse today and you don’t know how to do it? You don’t know anything about the metaverse but you want to do like all the best marketers around and write something on the web about it? Everyone loves TRILLIONS OF DOLLARS, so be sure to begin talking about that.

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VRScout

JANUARY 5, 2022

Here’s everything we know about the PlayStation VR2, so far: 4K Visuals. Little is known about the game other than the fact that players will take control of a new protagonist. The post Everything We Know About The PlayStation VR2 appeared first on VRScout. But enough with the teasing already. Feature Image Credit: Sony.

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The Ghost Howls

JUNE 2, 2022

With the show floor still closed, the highlight of the day has been the speech by Unity CEO John Riccitiello that spoke about the metaverse , telling us what he thinks it is and how he thinks it can evolve. Let me tell you something about it… including the very embarrassing moment I had with him, which you absolutely can’t lose.

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VRScout

FEBRUARY 16, 2023

For more information about Snapchat’s new Ray Tracing technology check out the official release here. The post Snapchat’s AR Lenses Are About To Get Even Better appeared first on VRScout. This includes digital goods, effects, and tools. Feature Image Credit: Snap Inc.

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ARPost

FEBRUARY 24, 2023

The AR game was made possible through IKEA’s partnership with Meta and Warpin Reality and lets users learn more about marine life and ways with which they can protect them. Thanks to the game, children can learn more about marine life and what happens under the surface while they are in our stores. ”

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The Ghost Howls

JULY 1, 2022

A few weeks ago I had the enormous pleasure of speaking with Mary Matheson , an award-winning director of traditional and VR movies, and talk with her for around half an hour all about storytelling in VR. I’ve been working in immersive production for about seven years now. What is it about? Yes, sure. I teach a master.

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The Ghost Howls

MAY 27, 2021

I have decided to write this satirical post to list some of these sentences about XR that I’m tired of hearing, with a sarcastic comment on them so that I can vent a bit and have fun with you all. I hope no one feels offended by any of the statements below, that do some satire also about things that I do and say myself.

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Road to VR

JANUARY 5, 2024

What can it tell us about what Samsung is likely building? The post What Qualcomm’s New MR Reference Can Tell Us About Samsung’s Headset appeared first on Road to VR. Image courtesy Qualcomm Like most of Qualcomm’s reference headsets, the Snapdragon XR2+ Gen 2 reference headset is made in partnership with Goertek.

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The Ghost Howls

MAY 30, 2021

Guy Godin has complained a lot about Facebook itself competing with his application, and it came to my mind that he was not the first to complain about Facebook’s competition practices. I so asked Cix for an interview, to ask him about his personal experience with YUR and his relationship with Facebook. What is it about?

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The Ghost Howls

MAY 19, 2021

I had the pleasure to virtually sit down with Regine MaryAnne Gilbert and talk about inclusivity and accessibility in XR. The book is meant for those who are new to accessibility and looking to learn more about it. The current status in terms of accessibility is that more folks need to be educated about accessibility in the VR space.

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AR Insider

MARCH 6, 2024

TikTok is one of the relatively few companies to develop a Vision Pro app? It did this by reimagining its UX for a native AVP experience. What lessons can we take from this approach? This post appeared first on AR Insider.

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The Ghost Howls

SEPTEMBER 9, 2021

At the latest Venice VR Expanded, one of the experiences all the magazines are talking about is Goliath by ANAGRAM , which is narrated by the beautiful voice of Tilda Swinton. ATTENTION: THIS REVIEW CONTAINS SPOILERS ABOUT THE EXPERIENCE. The nice thing about art is that every one of us experiences it in a different way.

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AR Insider

SEPTEMBER 13, 2021

The post How Do Consumers Feel About the Metaverse? The term metaverse continues to be a runaway train in the AR and VR sectors and beyond. But beyond industry folks, how do consumers feel? We break down a recent NewZoo poll for metaverse hopes & dreams. appeared first on AR Insider.

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The Ghost Howls

MARCH 17, 2022

I have already appreciated of Meta Avatars that they are the most inclusive system, but they plan to extend it even more Mark stressed the concept that there will be a creator’s economy about avatars and their accessories. What about you? As you can see, nothing mindblowing, but still some interesting sentences to read.

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ARPost

AUGUST 12, 2021

So, why is everyone arguing about it now? Probably because Mark Zuckerberg talked about it in a recent interview with The Verge. Don’t get me wrong, I am intrigued about the future metaverse too. Now, think about the last time you heard someone use the word “internet.”. What’s Wrong With Using The M-Word?

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The Ghost Howls

APRIL 29, 2022

It’s been the first time I worked on such an ambitious conference , so let me tell you something more about it and about the lessons I’ve learned in the process … especially for what concerns the differences between organizing physical and digital/VR events ! I think we all worked very well together as a team.

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The Ghost Howls

SEPTEMBER 1, 2022

I spoke with him about many topics, like why VR is so good for training (and he told me that his company Strivr has trained more than ONE MILLION Walmart employees in VR ), if it is true that VR is the “ultimate empathy machine”, how much is graphical fidelity important for presence, and of course also about his encounter with Zuck.

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AR Insider

MAY 27, 2021

Four Myths About AR Advertising. I’ve been writing about it for over a year, and working on related products at Unity for much longer. The audience at Brand Innovators cares primarily about two things: what’s new, and how can I use it in my business? Actually, they’re confused about a lot of things. by Tony Parisi.

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Hypergrid Business

MARCH 25, 2024

I was there to give a keynote speech about AI. But that’s the great thing about an in-person conference — you get to experience all those things. So, I’m back home — after flying to Lima, Peru for an AI conference last week.

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VRScout

APRIL 20, 2022

The post Everything We Know About Boneworks Creators’ Next Game: Bonelab appeared first on VRScout. No word yet on pricing. For more information on all of the announcements from today’s Meta Gaming Showcase visit here. Image Credit: Meta.

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The Ghost Howls

OCTOBER 6, 2022

After the review of the Huawei VR glasses we did together, this time I interviewed him and FXG’s CTO Wilson Li about the incredible work they’re doing with VR videos in China. They can be enjoyed via Pico Video, with the users being able to share some small videos about them on TikTok, creating a big buzz on social media.

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VRScout

FEBRUARY 2, 2023

Feature Image Credit: Clique Games The post This VR Game Is All About Hurling Monkey Doo Doo appeared first on VRScout. With this strategy we could maximize the user experience and not get distracted by the marketing and publishing side of things.“ You can play the game for free on Meta Quest 2 and Meta Quest Pro headsets via Meta App Lab.

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The Ghost Howls

OCTOBER 17, 2022

By the way, today I travel to Lisbon to attend AWE Europe, where I will be the moderator of a panel about sustainability in XR and Web3. If I have already written two roundups about the Connect, one shorter, focused on the key takeaways, and one longer, with ALL the announcements in one single article. Other relevant news. Upload VR).

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The Ghost Howls

FEBRUARY 5, 2021

If you, like me, were a fan of LucasArts’ point-and-click adventures and are excited for this game, then I’m sure you will love this article, because here you will discover a lot of interesting info about the game! Interview with Michael Levine about “Sam & Max: This Time it’s virtual”. What’s the backstory?

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VRScout

MAY 28, 2021

And I think one of the things that any developer is excited about is if you can set up a great deal with consumers where you have predictability in what your revenue is going to look like, it makes it really easy to invest long term.” What I really like about Rec Room Plus is the ability for players to monetize their in-game creations.

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VRScout

JULY 22, 2021

The post VR Hero Shooter ‘Larcenauts’ Update Is All About Immersion appeared first on VRScout. Larcenauts is available now for $29.99 on Oculus Quest , Oculus Rift , and SteamVR headsets. For more information on today’s update visit here. Feature Image Credit: Impulse Gear.

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VRScout

DECEMBER 13, 2021

The post Quest Day: Everything We Know About Meta’s New Holiday appeared first on VRScout. These drops have limited quantities so first come first serve!” ” Quest Day kicks off on December 14th at 9am PT on Insta. Feature Image Credit: Reality Labs.

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Road to VR

FEBRUARY 2, 2023

As a legendary programmer and one-time spearhead of Meta’s mobile VR hardware, it’s just the sort of thing Carmack typically thinks about when it comes to virtual reality headsets. But what about Sony’s impressive global reach with PS5? Looking to learn all about PSVR 2 before it launches this month?

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AR Insider

NOVEMBER 11, 2021

The post How Do Insiders Feel About Meta’s Pivot? Industry insiders have mixed feelings on Meta's new branding and directions. Will it be successful? No one knows for certain, but guest author Rick Chen dives into new insider survey results from Blind. appeared first on AR Insider.

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AR Insider

JANUARY 17, 2022

But beyond the tech world, how do regular folks feel about it? The metaverse is as exciting as it is ill-defined. The term is so overused that it’s lost all meaning. We examine the latest consumer survey data in this week's data dive. The post appeared first on AR Insider.

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AR Insider

FEBRUARY 21, 2023

What were the biggest lessons and takeaways in the wide world of spatial computing over the past year? We’ll zero in today on the state of mobile AR. Though it's not AR's endgame, it's the modality that today scales on the backs of 3 billion+ smartphones. This post appeared first on AR Insider.

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ARPost

APRIL 22, 2022

This publication, and most tech publications, spend a lot of time talking about the benefits of XR – and for good reason. About the “Thinking Ahead About XR” Report. While indicator lights on devices can make others aware of when recording is happening, this is about the best that most manufacturers have come up with.

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VRScout

OCTOBER 28, 2021

The post Everything We Know About Project Cambria, Facebook’s New XR Headset appeared first on VRScout. In the video and pictures released earlier this week on Discord, you can catch a glimpse of a mysterious device that features a similar size and shape to Project Cambria. Feature Image Credit: Meta.

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The Ghost Howls

JULY 18, 2022

The inner child inside me is very happy about that. Ok, enough talking about ice creams, let’s talk about XR! Finally, Magic Leap has revealed information about the price and availability of Magic Leap 2. More info (Shopify’s room planning prototype) More info (Twitter thread with technical details about the app).

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The Ghost Howls

NOVEMBER 10, 2021

I also had a short hands-on session with Ray-Ban Stories, and I want to tell you about it, too… First impressions about AWE. Everyone was happy, everyone wanted to hug, everyone wanted to talk about augmented and virtual reality. My talk about HitMotion: Reloaded. Me on the stage talking about HitMotion.

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AR Insider

OCTOBER 4, 2021

But how do brands themselves feel about it? The post Data Dive: How Do Brands Feel About AR? Several signals validate that AR can bring considerable value to consumer-facing brands -- everything from try-before-you-buy to interactive ads. We examine the latest survey sentiments. appeared first on AR Insider.

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VRScout

MARCH 22, 2021

The further you progress into the dreamlike simulation the more you learn about the sarcastic A.I. The post ‘Unbinary’ Is A Hand-Painted VR Puzzle Adventure About A Sarcastic A.I. and its intentions, unraveling a complex mystery that could ultimately decide the fate of humankind. “The biases of society are everywhere.

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