VRScout

FEBRUARY 13, 2020

That’s the consensus that seems to emerge from “Top 2020 Trends: Enterprise AR & VR” , a report published today by Unity Technologies where 15 industry experts (yours truly among them) outline how mixed reality (or XR depending on what flavor acronym you favor) will supercharge and transform the world of work. .

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Trends AR Unity Industry 541

The Ghost Howls

JUNE 26, 2023

Top news of the week (Image by Meta) Quest 3 launch is approaching Meta is following a strategy for the launch of the Quest 3 that is very different from the one that it used for the previous headsets. I just think that Meta is trying a new strategy to keep the hype high until September.

Unity 300

Unity Retail Eye Tracking Simulation 300

Road to VR

JUNE 12, 2023

Whether to allow users to full-dive into Virtual Reality, freely move around, and be active in the medium. Do I understand the strategy to strike a different cord as an XR business owner? Whether or not to include controllers to support legacy VR titles.

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Apple AR Gaming Hand tracking 324

XR Today - Virtual Reality

JUNE 20, 2022

Autoliv and Unity. As the technology in the product portfolio offered by Autoliv continues to evolve, so too has the company’s marketing and sales strategy. The solution allows Autoliv to engage their customers with an easy-to-demonstrate insight into the products in the virtual landscape. Arksen, Varjo and Unity.

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Case Study Study Unity North America 187

The Ghost Howls

NOVEMBER 24, 2023

After the latest Unite event, Unity has released in Open Beta the tools to develop applications for the Apple Vision Pro. The development packages are usable only by people having Unity Pro or Enterprise, but the documentation is publicly available for everyone to see. PC), it can be built and deployed on all other platforms (e.g.

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Unity Apple Eye Tracking Simulation 449

ARPost

APRIL 13, 2020

We didn’t have to shake the tree very hard to find someone that we were excited to talk to but we couldn’t pass up the opportunity to talk with the good folks at Unity. What Is Unity? The name “ Unity ” probably sounds familiar to you. Unity is the platform that makes this world a reality. More Buzz Around Unity.

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Technology Industry Unity Augmented Reality 345

ARPost

JULY 23, 2021

A large adoption rate for augmented and virtual reality in 2020 has broadened the audience and age groups interested in the latest technologies. One of the biggest international events dedicated to the augmented and virtual reality will take place at the beginning of September in Chengdu Financial City in Sichuan, China.

Asia 509

Asia China Virtual Reality Entertainment 509

VRScout

JUNE 5, 2017

The successor to macOS Sierra promises a slew of new features and most notably among them—support for virtual reality. Apple Embracing Virtual Reality. Apple’s senior vice president of software engineering Craig Federighi took the stage and confirmed that “Valve is bringing SteamVR to Mac.”

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Apple Unreal HTC Unity 373

Peter Graham

NOVEMBER 13, 2019

After playing hours and hours of virtual reality (VR) content have you ever wanted to make your own immersive videogame? While it might seem daunting, Oculus and Unity want to make that process a little easier. Now you can’t just go in cold having never even looked at Unity (a game engine by the way).

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Unity How To Oculus Gaming 74

XR Today - Virtual Reality

OCTOBER 20, 2022

This Tuesday, Adobe partnered with Meta to debut Substance 3D , a modelling software, on the Quest portfolio of virtual reality (VR) headsets. It increases Substance’s accessibility for novices and professionals, an essential strategy at the company’s core.

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Tools Virtual Environment Virtual Reality Unity 216

XR Today - Virtual Reality

OCTOBER 26, 2022

The G1 device comes with a rich software development kit (SDK), enabling clients to integrate the HaptX brand of realistic feedback into custom immersive applications using Unreal Engine and Unity. metaverse strategy now have a solution for touch feedback so effective, their jobs can depend on it. Organizations developing their.

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Haptic Unreal Hand tracking Virtual Reality 180

UploadVR Between Realities podcast

NOVEMBER 1, 2016

Unity closed out its Unite 2016 Keynote in Los Angeles today with a huge focus on VR. Ushering in that segment was the announcement that the company had hired Tony Parisi as its Head of AR/VR Strategy. “We want you to make all your VR and AR with Unity,” he said, promising renewed investment in the industry.

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Unity Los Angeles San Francisco Unreal 100

Cats and VR

NOVEMBER 3, 2017

Morgan Mercer and the team at Vantage Point are looking to eradicate sexual assault and sexual harassment, with the help of virtual reality. Morgan Mercer has started a crowdfunding campaign for a virtual reality tool to help people combat the issues of sexual assault and sexual harassment faced by many in campuses and the workplace.

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Virtual Reality Education Unity Strategy 104

XR Today - Virtual Reality

NOVEMBER 14, 2023

As companies increasingly demand virtual reality (VR) training solutions, enterprises like Virtualware are creating them for Europe and the world’s largest enterprises. The market is increasingly recognizing the value of VIROO and our innovative proposition of Virtual Reality as a Service.

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Training El Salvador Virtual Reality Immersion 236

The Ghost Howls

MARCH 1, 2024

We are at the beginning of March and I just realized that I haven’t written yet a post with my predictions for augmented and virtual reality for this year. I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year.

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Trends Apple Google Unity 420

Tech Trends VR

FEBRUARY 13, 2020

That’s the consensus that seems to emerge from “Top 2020 Trends: Enterprise AR & VR” a report published today by Unity Technologies, where 15 industry experts (yours truly among them) outlined how Mixed Reality (or XR depending on what flavor acronym you favor) will supercharge and transform the world of work.

Trends 377

Trends Unity Study Industry 377

The Ghost Howls

JULY 18, 2022

I think this is a very smart pricing strategy, because it more or less replicates the one of HoloLens 2, while undercutting it by $200 in its lowest tier. Nano-tech wants to be the Nanite of Unity. Documentary “We Met In Virtual Reality” to release on HBO. See Unity running on Quest. Learn more. Funny link.

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Magic Leap Apple Unity Machine Learning 403

XR Today - Virtual Reality

NOVEMBER 14, 2022

With RT3D developers can immerse their users within a digital reality which feels like real life. Companies can use engines from companies like Unity to recreate digital “twins” of products, buildings, and other items, combined with information from various data sources.

Eye Tracking 216

Eye Tracking Training Hand tracking Strategy 216

The AR Show

JANUARY 21, 2020

Timoni West, the Director of XR Research at Unity, joined the podcast in 2019 to share her perspective on tackling the future of human-computer interaction. One of her team’s first tools, EditorXR, which is a tool for editing Unity projects directly in virtual reality, won San Francisco Design Week’s first-ever Virtual Tech award in 2018.

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Unity San Francisco Tools Strategy 52

ARPost

OCTOBER 25, 2022

The HaptX SDK also features updates including multi-user support and an API to bring in C++ assets in addition to Unity and Unreal Engine that were already supported via plugins. Organizations developing their metaverse strategy now have a solution for touch feedback so effective, their jobs can depend on it.”. The Evolution of HaptX.

Haptic 409

Haptic Unreal Unity Strategy 409

XR Today - Virtual Reality

OCTOBER 14, 2022

Step 1: Plan a Comprehensive XR Strategy. Spatial sound is just one component in the journey towards an immersive extended reality experience. The right XR strategy will guide business buyers towards vendors capable of offering the right blend of technology for their specific goals. Step 3: Consider User Experience and Safety.

Immersion 206

Immersion Software Tools Hardware 206

XR Today - Virtual Reality

NOVEMBER 29, 2022

Unity and Deckers. The company decided to leverage the services of RestAR and Unity to scan and render physical products in a digital environment. The campaign also meant Deckers could almost completely eliminate the need for physical samples to create virtual versions of products.

Case Study 235

Case Study Retail Study Magic Leap 235

The Ghost Howls

SEPTEMBER 3, 2023

Two days ago I was reading an interesting editorial about PSVR 2 by Scott Hayden, and my mind started wandering about the current moment of virtual reality, the stasis we live in, and our expectations for the upcoming headset. In this article, I’m going to tell you all the thoughts I had. That’s a good amount of money.

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Apple Samsung Eye Tracking Google 398

XR Today - Augmented Reality tag

DECEMBER 9, 2022

Extended reality, in the form of AR, VR, and MR, has shown significant potential for this landscape. We’ve already begun to see galleries and museums creating their own augmented reality and virtual reality experiences, designed to educate and enlighten people anywhere.

Entertainment 115

Entertainment Augmented Reality Virtual Reality Unity 115

XR Today - Mixed Reality tag

APRIL 26, 2023

Googles solutions allow developers to quickly optimize their augmented reality experiences for android devices, with a convenient Software Development Kit (SDK). Unity Software company, Unity, provides developers and innovators in the creative world with tools capable of building a wide variety of different ads and marketing campaigns.

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Unity Microsoft Augmented Reality Google 100

The Ghost Howls

JANUARY 21, 2020

So, here you are how I envision this 2020 in virtual reality! (I’ll PlayStation VR selling more than 5 million units until now has proven that console players like virtual reality. Too many people still don’t understand the potential of virtual reality. Me wearing the Oculus Quest. The reasons?

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Virtual Reality Oculus Trends AR 441

XR Today - Virtual Reality

OCTOBER 4, 2023

Jack Daniel’s opened its virtual doors to the public by commemorating urban art and the 50th anniversary of hip-hop in late September. Currently ongoing, the iconic brand has launched The Verse — the company’s first virtual reality (VR) immersive experience — under its Art, Beats + Lyrics programme.

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Groups Tennessee Los Angeles San Francisco 227

Road to VR

SEPTEMBER 11, 2023

Lateral Thinking with ‘Withered’ Technology Much of Nintendo’s market strategy can be attributed to Gunpei Yokoi, the prolific Nintendo designer best known for pioneering the company’s handheld segment. That’s basically been the case from Game & Watch all the way to Switch and Switch Lite.

Virtual Reality 282

Virtual Reality Technology Hardware Gaming 282

The Ghost Howls

MAY 15, 2023

We are all curious to see how this strategy will pay off. Mark Gurman also noticed that since now Final Cut Pro has been launched for iPad, and iPad apps should run on the Apple Reality headset, Final Cut Pro will work on the Apple HMD. All without leaving your editor. Or it may just be that he’s trolling us all.

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Google Samsung Apple Virtual Reality 483

XR Today - Mixed Reality tag

JUNE 7, 2022

One of the world’s top experts on the Metaverse and virtual reality (VR) has recently joined investment fund Music Entrepreneur (ME) Ventures as one of its advisors and limited partners, it was announced on Monday. Happy Friday #Metaverse Twitter! I wrote a thing.

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Strategy Unity Knowledge Base Industry 78

XR Today - Mixed Reality tag

SEPTEMBER 1, 2022

Companies also need to think about their privacy and security strategies in an environment powered by a constant flow of data. Step 1: Create your XR Strategy. Any innovative strategy for digital transformation starts with a comprehensive strategy. The same applies to XR.

Strategy 76

Strategy Data Tools Software 76

The Ghost Howls

MARCH 20, 2024

It was pretty cool using it inside a discotheque The tools we had were very limited: the Vive Focus had just a Snapdragon 835 processor, the image was black and white and low-resolution, we had to do everything at the Unity software level, and we had no environment understanding. in the toilet).

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Leap Motion Data Tools Unity 393

XR Today - Virtual Reality

DECEMBER 22, 2022

The CEO of the leading virtual reality (VR) firm first caught the ire of the FTC when Meta attempted to purchase immersive fitness application developers Within for $440 million in 2021. In July, the FTC voted 3-2 , allowing staff to issue a temporary restraining order and preliminary injunction that suspended the Within purchase.

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Immersion Tools Technology Virtual Reality 232

The Ghost Howls

MARCH 16, 2020

A bizarre strategy, that doesn’t surprise me anymore, though. This is also used to substitute workshops and speeches usually employing Youtube Videos or Youtube Live Streams ; VR events , made in virtual reality in platforms like ENGAGE, Somnium Space, Mozilla Hubs, VIRBela, etc…. Unity’s HDRP is now VR-compatible.

Magic Leap 323

Magic Leap Europe AR Virtual Reality 323

Hypergrid Business

MARCH 12, 2018

Sinespace , a virtual world platform from OpenSim co-founder Adam Frisby, launched its virtual reality beta last week and reports 20 percent weekly user growth. Previously, the Unity-based social virtual world was only available for desktop clients. Unity 3D user interface for Sinespace.

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Unity Virtual Reality Virtual World Entertainment 80

XR Today - Mixed Reality tag

APRIL 20, 2023

Additionally, Nreal also has its own augmented reality lab environment, where business leaders can develop their own immersive experiences. Khora Virtual Reality production company Khora produces extended reality experiences custom-made to suit the needs of evolving brands.

Entertainment 84

Entertainment Virtual Reality Immersion Wearables 84

The Ghost Howls

JUNE 14, 2021

In his report, he states that Taiwanese lens manufacturer, Yujingguang is working on next-generation lenses, and these could be installed in the upcoming next-gen PSVR and next-gen Quest (Quest 3 or Quest 2 Pro, depending on Facebook’s strategy). Museum Of Other Realities is now free to get until June, 21st.

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Apple Augmented Reality AR Virtual Reality 477