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HTC Vive & Lenovo Standalone Headsets to be Based on Qualcomm Reference Design, Components Detailed

Road to VR

Now however we’re getting a little more clarity about the hardware: both will be built around Qualcomm’s VR headset reference design. Qualcomm’s VRDK reference design | Image courtesy Qualcomm. SEE ALSO First Glimpse of HTC's Standalone Vive Headset Powered by Google Daydream, Launching Later This Year.

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The XR Week Peek (2023.03.20): Meta to perform new layoffs, Google Glass to shut down, and more!

The Ghost Howls

More info (Official statement by Mark Zuckerberg) More info (Meta to lay off 10,000 people — Road To VR) More info (Meta to lay off 10,000 people — Upload VR) More info (Meta focusing more on AI — Yahoo Finance) More info (Meta focusing more on AI — CNN) Other relevant news Google is discontinuing Glass It’s the end of an era.

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Qualcomm’s New VR Headset Could the Reference Platform We’ve Been Waiting For

Road to VR

Now Qualcomm , a leading semiconductor company which regularly releases smartphone ‘reference’ platforms from which companies build their products, aims to fill that gap in the mobile VR space. See Also: Existing Phones Unlikely to Qualify as ‘Daydream Ready’, Says Google, VR Fans Should Wait to Upgrade.

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Meta Rebranding Quest Software Horizon OS, Will Run On New Headsets From ASUS, Lenovo, More

Upload VR

It's unclear whether any of these refer to the ASUS or Lenovo headsets, or just future potential avenues companies could take. Google Tried To Get Meta To Switch To Its XR OS Google reportedly asked Meta to partner and “contribute to” its upcoming XR operating system, but Meta said no. And if so will it be Meta, or Google?

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Google Axes Hundreds of AR Hardware Jobs amidst Qualcomm, Samsung Partnership

XR Today - Augmented Reality tag

This week, reports revealed that Google is laying off a significant portion of its 1P AR hardware team, casting doubts upon its in-house XR product portfolio. In a statement, Google announced: A few hundred roles are being eliminated in DSPA, with the majority of impacts on the 1P AR Hardware team.

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The LA-Based Marketing Agency Expanding Into the Metaverse

ARPost

With partners like Google, Salesforce, and Shopify, high-tech trends like big data analytics and online retail are not new to the company. We design, list, and sell business NFTs and develop a virtual marketing strategy.”. The LookinMeta Launch. LookinLA is already a digital-first marketing agency. So, what’s new?

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Trends and predictions for XR in 2024

The Ghost Howls

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. Especially Apple and Google, which are the dominant players in the smartphone industry, are both launching headsets this year.

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