ARVR

SEPTEMBER 19, 2022

In a nutshell, WebXR is an API on web browsers, that allows the XR hardware (such as headsets and mobile devices) to work on websites through the use of WebGL. WebXR Logo What is WebXR To understand what WebXR is, you need to first understand what Extended Reality is, luckily for you I’ve already written a blog post all about that?—?

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Examples Augmented Reality AR Microsoft 182

ARVR

MAY 2, 2022

As seen from Google Glass, consumer acceptance and comfort in face-worn hardware (with a camera, no less) is a critical factor. In Apple’s case, AR glasses can vault its core hardware business in the face of a maturing smartphone market. It’s a meaningful cultural barrier. But the question is, what’s Apple’s strategy?

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AR Wearables Apple Hardware 245

ARVR

MAY 24, 2021

Sensory Nerves After covering Apple last week, what moves is Google making in wearables? And like Apple, Google’s motivations for wearables are to protect and future-proof its core business. For Google that of course means search. Several Google moves over the past decade had that same underlying goal.

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Wearables Google AR Apple 130

ARVR

JULY 6, 2022

Drilling down, our latest Behind the Numbers installment looks specifically at the mobile AR hardware base. has an easier climb due to “zero-cost” hardware (the device you already own). Google Lens) operates on 2.8 This sum consists of mobile AR consumer and enterprise spending and their revenue subsegments. billion), TikTok (1.05

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AR Google Exercises Hardware 130

ARVR

MARCH 16, 2023

As seen in the Google Glass era, consumer acceptance and comfort for face-worn hardware (with a camera, no less) is a critical gating factor, and will take a while to overcome. Apple’s motivation for both devices is to revive its core hardware business as the smartphone market matures.

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AR Magic Leap Wearables Microsoft 243

ARVR

DECEMBER 20, 2021

WebXR is a JavaScript application programming interface (API) that enables applications to interact with augmented reality and virtual reality devices, such as the HTC Vive, Oculus Rift, Google Cardboard or Open Source Virtual Reality (OSVR), in a web browser.?—?Wikipedia Wikipedia WebXR API Design Principles: ? SteamVR ? —?SteamVR

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Technology Virtual Reality Augmented Reality Magic Leap 162

ARVR

AUGUST 31, 2022

Specifically, AR systems using Google Glass Enterprise Edition helped technicians affix wires in the right places. That includes the AR hardware it’s using, the functional areas to which it’s applied, and where it’s going next. First, it upgraded its hardware to Microsoft Hololens 2 which means greater positional accuracy.

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Case Study Study AR Industry 147

ARVR

MARCH 24, 2021

For more of the latter, Google has new figures that support AR’s utility as a shopping tool. hardware or software?—?have 43 percent of mobile shoppers now expect it according to Google’s report. Google reports that 47 percent of mobile shoppers expect AR to be part of their car-buying flow. Google sees dollar signs.

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Retail AR Google Case Study 130

ARVR

FEBRUARY 5, 2021

It let you essentially fly around a city, sort of like Google Earth but in three dimensions. In fairness, Google Earth offers 3D features. In fairness, Google Earth offers 3D features. And Google Earth VR , lets users fly around cities in strikingly immersive ways. Don’t forget to give us your ?? !

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Immersion San Francisco Construction Virtual Reality 130

The Ghost Howls

JULY 25, 2022

Google starts testing its AR glasses in the wild. Google has announced that it is going to start to test the prototypes of its AR glasses in the wild. What is relevant about this piece of news is that Google has just confirmed its strong commitment to augmented reality. More info (Google testing AR glasses?—?Official

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Google AR Machine Learning Video 461

ARVR

JUNE 27, 2022

We’re getting better on hardware and high quality content, but how do we actually distribute the fabulous 360 degrees pieces? COVID also helped professional implementation of VR which is closer to the real experience than Zoom, Google Meet or Teams. Hardware ?—?you It will not sell if it creates them. Photo: Meridian Treehouse.

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Virtual Reality Palau Training Filming 204

The Ghost Howls

MAY 23, 2022

Thanks to the leak reported by around ten insiders, the online magazine has been able to cast a light on some unknown details about the headset. Since the hardware is almost ready, the company is now ramping up the development of the actual rOS (Reality OS) operating system, for the launch that may happen in 2023.

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Apple AR Augmented Reality Ukraine 466

ARVR

SEPTEMBER 29, 2021

Enterprise AR: 7 real-world use cases for 2021 Highly Motivated As background for Facebook’s training wheels play, one of its motivations traces back to its failure to build and market a hardware device in the smartphone era. But that’s sort of the point: Facebook isn’t out for hardware revenue but to plant seeds for its stake in AR’s future.

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Training AR Augmented Reality Wearables 130

ARVR

MARCH 31, 2021

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” is to sell hardware. For example, the last installment of this series examined Google’s natural “Internet of Places” play.

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Apple AR Retail Data 130

ARVR

JUNE 14, 2021

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” As noted, Microsoft is taking a full-stack approach to AR, owning the hardware (Hololens), operating system (WMR) and cloud data (Azure).

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Microsoft AR Real Estate Architecture 130

ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT, AAPL, GOOGL, SNE, and NVDA According to the latest report from Statista , the global augmented reality (AR) and virtual reality (VR) markets are rapidly growing and are forecast to reach a total of $72.8 Last year, Google also acquired North, an AR smart glass manufactures.

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Virtual Reality AR Augmented Reality Google 130

ARVR

AUGUST 16, 2021

To break that down a bit, our research arm ARtillery Intelligence pegs ARKit’s hardware base at 1.25 That enables Google to achieve scale as an OS….but AR is an organizational priority for Google….but installed base). billion compatible units?—?almost almost full coverage of the iOS universe and phasing in fast.

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AR Apple Augmented Reality Data 130

ARVR

JUNE 28, 2022

And though the spotlight tends to shine brightest on user-facing parts of that stack like hardware and apps, the heavy lifting is done behind the scenes by enabling tech. The Cadillac of Display Going deeper on CGH, it’s been called “the Cadillac of display” by Google XR hardware director, Bernard Kress.

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AR Holography Real Estate Strategy 147

ARVR

MARCH 22, 2022

Google could be the knowledge layer, Facebook could be the social layer, Microsoft the enterprise productivity layer, and Amazon the commerce layer. Apple will be a hardware powerhouse to represent the user touchpoint to all layers. These layers will fulfill various functions. Will the AR Cloud Underpin a “Real-World Metaverse?”

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AR Data Architecture Examples 246

ARVR

JULY 9, 2020

Google launched Google Glass , and Microsoft launched HoloLens , a head-mounted display (Krevelen, 2010)(Jaimini, 2016). 2010s : Companies are investing in the potential of this area like Google with ARCore and Apple with ARKit (Papagiannis, 2017). Evolution of Augmented Reality (Craig, 2013) by fernanda rodríguez. made with??

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AR Augmented Reality North Carolina Head Mounted Display 130

ARVR

JUNE 7, 2022

Involving real-world digital twins, this concept is woven into innovations and investments from companies ranging from Snap to Niantic to Google. The latter will eventually unlock a fully-actualized real-world metaverse, though we’re still years from consumer-viable hardware. We’ll see how well they’ve triangulated that puck’s path.

Real Estate 147

Real Estate Magic Leap AR Examples 147

ARVR

SEPTEMBER 22, 2022

This follows investments in mobile hardware capability, interest in immersive virtual experiences with the metaverse, and rising industry competition. For example, a user could point a camera at areas of their city to see what it looked like ten years ago from an archive of Google Maps. Earlier this year, ARCore v.1.31.0

Augmented Reality 147

Augmented Reality Technology How To AR 147

ARVR Magazine Podcast

MARCH 30, 2021

In Episode #5 of the AR/VR Magazine Podcast, we interview John Kawola, who is the CEO of Boston Micro Fabrication, which is a manufacturer of micro 3D printers. We are currently on Spotify, Apple Podcasts , Google Podcasts & Anchor with support for more podcasts on the way.

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Boston Apple Google Hardware 40

ARVR Magazine Podcast

MARCH 30, 2021

In Episode #5 of the AR/VR Magazine Podcast, we interview John Kawola, who is the CEO of Boston Micro Fabrication, which is a manufacturer of micro 3D printers. We are currently on Spotify, Apple Podcasts , Google Podcasts & Anchor with support for more podcasts on the way.

Boston 40

Boston Apple Google Hardware 40

ARVR Magazine Podcast

MARCH 30, 2021

In Episode #5 of the AR/VR Magazine Podcast, we interview John Kawola, who is the CEO of Boston Micro Fabrication, which is a manufacturer of micro 3D printers. We are currently on Spotify, Apple Podcasts , Google Podcasts & Anchor with support for more podcasts on the way. Show Notes. Boston Micro Fabrication – www.bmf3d.com.

Boston 40

Boston Apple Google Hardware 40

VRWorld

DECEMBER 19, 2017

They invited a reporter from Pitchfork, an online music magazine, to its offices to check out a new mixed reality app Tónandi created in collaboration with Icelandic band Sigur Rós. It is obvious that the company still does not allow anyone to speak of the hardware they have on-hand. But it seems, something is actually happening.

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Magic Leap Google Augmented Reality Iceland 49

ARVR

OCTOBER 1, 2022

Google’s Live View 3D navigation localizes devices using Street View imagery. That gives Google a meaningful edge in developing VPS-based navigation. For several years, the capability didn’t match that of native apps, including utilizing native libraries and tighter integration with device hardware and sensors.

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AR Data Examples Tips 147

The Ghost Howls

FEBRUARY 23, 2023

I thought it could have been great to give visibility to this very interesting magazine also in the West and at the same time ask them some questions on the current status of the VR market. Also, Mobile Phone manufacturers like Vivo and OPPO have rumored plans to release VR hardware in the future.

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China Industry Government AR 308

ARVR

JUNE 9, 2021

Since the launch of the first version of Hololens , until today, the Redmond company has been able to create a functioning ecosystem of software and hardware, which has made Hololens the reference AR device for the Enterprise , while it has never coveted to become a Consumer product. link] Don’t forget to give us your ?? !

AR 130

AR Augmented Reality Wearables Apple 130

The Ghost Howls

OCTOBER 12, 2020

The community is not happy with this news, but another piece of news spread this week by VR magazines has given us some hope. Unreal Engine and Photoshop), as it happens in Google Docs when many people edit the same document at the same time. Image by Google). Google and Snapchat release features that aim at the AR Cloud.

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AR Google Machine Learning Augmented Reality 429

ARVR

JUNE 7, 2021

In other words, through four generations of hardware, Snap is gaining insights about consumer demand signals for what smart glasses should be and do. It knows it needs to marry that software competency with the hardware that will represent AR’s fully-actualized form factor. link] What’s Snap’s Wearables Master Plan?

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Wearables Augmented Reality AR Hardware 130

ARVR

JUNE 11, 2021

At one end of the spectrum is hardware that’s graphically compelling but stylistically untenable (think: Hololens). At the other end is hardware that’s sleek but underwhelming in graphical intensity (think: North Focals). This is why it simultaneously fuels mobile AR lens initiatives and wearable hardware. billion by 2025.

AR 130

AR Wearables Hardware Augmented Reality 130

ARVR

JULY 5, 2021

Drilling down, our latest Behind the Numbers installment looks specifically at the mobile AR hardware base. has an easier climb due to ubiquitous hardware. In fact, that’s most often the case given similar (though slightly varied) hardware requirements across platforms. How many devices are AR-compatible? ranks well with 1.6

AR 130

AR Hardware Augmented Reality Industry 130

ARVR

MARCH 24, 2021

Just as Google began indexing the web 20 years ago, the next evolution could be for someone to index the physical world in potentially more valuable ways. In fact, Google is a natural candidate to build this physical-world index. The latter powers Google’s Live View AR navigation tool. And it’s already started.

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AR Data Google Automotive 130

The Ghost Howls

DECEMBER 6, 2021

Upload did it again: on December, 2nd, the big XR magazine has streamed a big showcase of many news about VR games. Mogura VR , one of the most important magazines about VR in Japan, has organized an event hosting a few important Japanese VR professionals to discuss the m**averse in Japan. Google details Project Starline.

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Apple Razer Japan AR 279

ARVR

AUGUST 11, 2020

Even though I don’t have the hardware (i.e Conclusion It’s worth mentioning here that, Google(the brain behind the Android SDK) has acquired Project North which is another product belonging to the Smart Glasses category. Introduction Augmented Reality Glasses are smart wearables that put virtual content right in front of our eyes.

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Augmented Reality Machine Learning AR Wearables 130

The Ghost Howls

MAY 7, 2022

Just to make an example, I was there when there was the Netscape vs Internet Explorer war, but now the leading web browser is Google Chrome. Google Chrome, for instance, has been helped a lot by the fact that it is the pre-installed browser on all Android phones. Google Glass v2. What will happen? Honestly, I don’t know.

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Apple Sony China HTC 526